Summary
Overview
Work History
Education
Skills
Timeline
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Sathish Kumar Anantharaj

Coimbatore

Summary

Career Summary: Dynamic professional with over 6 years in sales and business development, recently promoted to Director of Sales. Postgraduate in Enterprise Development (UK) with a comprehensive understanding of market dynamics. Proven track record in spearheading end-to-end SAAS sales, optimizing sales cycles, and achieving company objectives. Exceptional skills in reconciliation and payment posting, ensuring accuracy and timeliness. Expertise in cash application and account reconciliation, maintaining financial history records. Proven ability to research and resolve payment discrepancies with attention to detail. Strong compliance management, including reviewing customer contracts and understanding credit validity. Successful track record in collections, maintaining and improving customer relations. Results-driven sales performer with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.

Overview

7
7
years of professional experience

Work History

Director of Sales

DirectShifts
07.2023 - Current
  • Spearheaded strategic initiatives, resulting in 20% increase in overall sales within first six months
  • Implemented targeted sales campaigns penetrating new markets, acquiring key accounts in line with organizational goals
  • Executed comprehensive sales training programs, enhancing team's dynamism and competitiveness
  • Led cross-functional collaboration, aligning sales strategies with marketing and product development teams.

Senior Sales & Key Accounts Manager

DirectShifts
06.2019 - 07.2023
  • Spearheaded US market expansion, establishing critical partnerships for Staffing Programs
  • Orchestrated data acquisition and account delivery team, ensuring seamless coordination and meeting client expectations
  • Crafted and executed comprehensive sales strategies, establishing DirectShifts as astaffing solutions leader
  • Conducted regular training sessions on advanced CRM tools, enhancing team's proficiency.

Sales Development Manager

Leadloaaf
01.2017 - 05.2019
  • Pioneered successful outbound sales processes, resulting in 30% increase in new business acquisition
  • Expanded into North American market, establishing key partnerships for Sales Outreach
  • Actively engaged with senior management, providing insights for customer acquisition in US and UK markets
  • Mentored junior account executives, contributing to their professional development.

Senior Business Development Specialist

Effitrac Solutions
12.2016 - 12.2017
  • Formulated and executed a targeted business development strategy, resulting in 25% growth in revenue
  • Established partnerships with Fortune organizations, positioning Effitrac Solutions as a trusted provider
  • Led, mentored, and trained team members on different aspects of the sales process
  • Coordinated effectively with the Accounting Team, providing valuable insights for day-to-day account activities.

Education

MS - Enterprise Development

University of Leeds
United Kingdom

Bachelor of Engineering - Mechanical Engineering

Kumaraguru College of Technology
Coimbatore

Skills

  • Strategic Prospecting and Relationship Building:
  • Recognized for expertise in strategic prospecting through cold calling, adding 8 enterprise accounts as Senior Sales and key Accounts Manager at DirectShifts
  • Proven ability to build and nurture relationships at "C" level, leading to valuable partnerships
  • Market Penetration and Expansion:
  • Successfully established partnerships in US market, adding 15 key accounts during the role at Leadloaaf
  • Integral in expanding into North American market (US & Canada) for Sales Outreach
  • Comprehensive Market Research:
  • Proficient in market research tools:
  • Sales Navigator, Discoverorg, ZoomInfo, and LinkedIn
  • Consistently contributed to informed decision-making and targeted business development strategies
  • CRM Management:
  • Hands-on experience with various CRMs, including Freshworks, ensuring real-time reporting and efficient meeting management
  • Leadership and Team Collaboration:
  • Managed entire Data Acquisition and Account Delivery teams at DirectShifts, showcasing leadership skills
  • Fostered teamwork, contributing to overall success of sales initiatives
  • Presentation Skills:
  • Recognized for strong presentation skills, effective communication product value propositions
  • Leadership and Team Collaboration:
  • Managed entire Data Acquisition and Account Delivery teams at DirectShifts, showcasing leadership skills
  • Fostered teamwork, contributing to overall success of sales initiatives
  • Presentation Skills:
  • Recognized for strong presentation skills, effectively communicating product value propositions
  • Leadership and Team Collaboration:
  • Managed entire Data Acquisition and Account Delivery teams at DirectShifts, showcasing leadership skills
  • Fostered teamwork, contributing to overall success of sales initiatives
  • Presentation Skills:
  • Recognized for strong presentation skills, effectively communicating product value propositions
  • Leadership and Team Collaboration:
  • Managed entire Data Acquisition and Account Delivery teams at DirectShifts, showcasing leadership skills
  • Fostered teamwork, contributing to the overall success of sales initiatives
  • Presentation Skills:
  • Recognized for strong presentation skills, effectively communicating product value propositions

Timeline

Director of Sales

DirectShifts
07.2023 - Current

Senior Sales & Key Accounts Manager

DirectShifts
06.2019 - 07.2023

Sales Development Manager

Leadloaaf
01.2017 - 05.2019

Senior Business Development Specialist

Effitrac Solutions
12.2016 - 12.2017

MS - Enterprise Development

University of Leeds

Bachelor of Engineering - Mechanical Engineering

Kumaraguru College of Technology
Sathish Kumar Anantharaj