SPORTS/TECH SAVVY
SWEEN KATARIA
MARKETING PROFESSIONAL
HISAR
Summary
Goal-oriented sales&marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 8+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
8
8
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Area Marketing Manager
CORTEVA AGRISCIENCE
HISAR
07.2021 - Current
- Boosted customer satisfaction ratings, increased client retention, grew market share and decreased lag time by implementing process improvements.
- Implemented new product line launches by initiating strategic advertising projects, marketing tactics and social media alliances.
- Created effective sales plans utilizing customer needs forecast to increase market share.
Territory Business Manager
BAYER CROP SCIENCE LTD
KARNAL
01.2020 - 06.2021
- Exceeded targets by building, directing and motivating high-performing sales team.
- Handle commercial concept in territory and integrated with business partners to create more reach and increase MS
- Highest selling of Solomon/Regent GR in Haryana by commercially placement of stocks at dealer level.
- Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
Territory Business Manager
BAYER CROP SCIENCE
LUDHIANA
01.2019 - 12.2020
- Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
- Exceeded targets by building, directing and motivating high-performing sales teams
- Highest sales of FAME in all INDIA and got all India FAMES BOND AWARD
- Got wheat champion award for Rabi 2019
- Grew business by 22% CAGR.
- Developed initial sales roadmaps and market strategies to promote successful product launches.
Territory Business Manager
BAYER CROP SCIENCE
MUKTSAR
05.2016 - 12.2018
- Improved productivity while reducing staffing and operational costs
- Highest Fame and Nativo selling growth in 2017
- Got asset recognition award in 2017 for FAME
- Set up distribution and channel by appointing new distributers
Sales Officer
GODREJ AGROVET LTD
MUKTSAR
11.2014 - 04.2016
- Collaborated with channel partners to identify and qualify mutually rewarding sales and business opportunities.
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
- Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity.
- Achieved 80 MT of Vipul Booster in 2015(highest ever in territory)
Education
MBA - Marketing
LOVELY PROFFESSIONAL UNIVERSITY
JALANDHAR 05.2015 - 04.2017
Bachelor of Science - Agriculture
PANJAB UNIVERSITY
CHANDIGARH 05.2010 - 04.2014
Skills
Staff Training
Accomplishments
- Supervised team of 28 staff members.
- Used Microsoft Excel/PPT to develop for analysis.
- Highest revenue business handling in Punjab
- Ach 22 CR business in Ludhiana in Bayer crop science
- Successfully implemented Bayer-PAU collaborative project at Ludhiana
- Successfully implemented Bayer-KVK project for cotton at Muktsar.
- FAMES BOND award in 2019 in all INDIA
- Highest Delegate liq in North India in 2021
- Successfully implement many digital campaigns at CORTEVA
Interests
Timeline
Area Marketing Manager
CORTEVA AGRISCIENCE
07.2021 - Current
Territory Business Manager
BAYER CROP SCIENCE LTD
01.2020 - 06.2021
Territory Business Manager
BAYER CROP SCIENCE
01.2019 - 12.2020
Territory Business Manager
BAYER CROP SCIENCE
05.2016 - 12.2018
MBA - Marketing
LOVELY PROFFESSIONAL UNIVERSITY
05.2015 - 04.2017
Sales Officer
GODREJ AGROVET LTD
11.2014 - 04.2016
Bachelor of Science - Agriculture
PANJAB UNIVERSITY
05.2010 - 04.2014
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