Kanika Gupta
Delhi
Summary
Results-oriented analyst skillful in AI, machine learning, and research. Proven ability to leverage analytical skills to develop impactful solutions and manage end-to-end data science projects, including problem definition, model deployment, and monitoring. Skilled in collaborating with cross-functional teams to drive innovation and achieve business objectives. Eager to contribute to cutting-edge AI and data science initiatives while committed to continuous learning and adaptability.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Analyst
Analyttica Datalab Pvt Ltd
10.2021 - Current
- Conducted comprehensive Exploratory Data Analysis (EDA) on diverse datasets, showcasing strong analytical skills.
- Applied Feature Engineering Techniques to enhance model performance by creating new relevant variables from raw input data sources.
- Utilised machine learning models for customer churn prediction, leading to more targeted marketing campaigns.
- Developed expertise in statistical analysis techniques through practical application and research.
- Experiment with different prompt structures and formats to understand their influence on model behavior and output quality, and analyze the generated outputs to identify patterns and areas for improvement.
- Work closely with data scientists, software engineers, and product managers to align prompt engineering efforts with overall project goals and user needs.
- Stay up-to-date with advancements in AI and NLP technologies, adapting prompt engineering techniques to leverage new capabilities and improve model performance.
- Identified enhancement opportunities in the manufacturing sector by scrutinizing critical metrics and KPIs (TAT, TCT, OEE, Throughput, Capacity Utilization, etc.) and generated dashboards.
Independent Consultant
Independent Consultant
03.2020 - 09.2021
- Strong Analytical and Problem-Solving Abilities
- Analyzed data from various sources to develop insights used to drive business strategies.
- Managed multiple projects concurrently, ensuring timely delivery and high-quality results.
- Designed and Implemented Data Visualization Dashboards to effectively convey analytical findings to stakeholders, facilitating decision-making.
- Researched latest market trends to provide current knowledge to clients.
- Devised and implemented processes and procedures to streamline operations.
Senior Business Analyst
Benori Knowledge Solutions
06.2019 - 02.2020
- Managed stakeholder expectations through transparent communication and timely status updates, ensuring alignment between project deliverables and business objectives.
- Developed complex dashboard and reporting tools to track business performance metrics.
- Generated ad-hoc reports to evaluate specific business requirements.
- Developed customized reports, summarizing and presenting data in visually appealing format.
- Benchmarking: basic understanding of the role of support functions, salary benchmarking cost benchmarking, and vendor assessment from a business perspective
- Competitors: comparative performance of companies on financial and operational KPIs, relative strengths and weaknesses, etc
- Conducted gap analyses to identify discrepancies between current and desired states, leading to actionable recommendations.
- Supported leadership team with reporting, analysis, and business presentations to inform divisional strategies.
Business Analyst
Evalueserve
01.2018 - 05.2019
- Actively participated in team meetings to share knowledge, exchange ideas, address challenges, and collaborate on potential solutions to drive project success.
- Improved business processes by analyzing current practices and recommending optimization strategies to enhance efficiency and productivity.
- Designed and executed secondary research on various assignments, including company analysis, company profiling, benchmarking, newsletters, and database creation, ensuring end-to-end execution from scoping to presenting deliverables.
- Conducted trade opportunity assessments to analyze the business environment for firms entering emerging markets, providing valuable insights for strategic decision-making.
- Developed competitive intelligence research modules such as competitor profiles, product and service portfolios, operational footprint, partnerships and M&A, go-to-market strategies, key customer wins, strategic analysis, SWOT analysis, and quarterly analysis of key competitors.
- Collected and presented quantitative and qualitative data from annual, sustainability, environmental, social, governance, and code of conduct reports, as well as company websites, in a structured format to clients.
Research Analyst
THREEXFIVE CONSULTANCY LLP (TCF Consultancy™)
08.2015 - 11.2017
- Conducting Feasibility studies for syndicate and customized research projects
- Quantitative Analysis- Utilizing primary research and secondary sources to establish relationships between variables using statistical tools
- Qualitative Analysis- Macroeconomic trends, value chain analysis, recognizing government regulations, pricing scenario, SWOT, PESTEL, Porter's Five Forces Analysis, company profiling
- Identifying key markets and trends through primary and secondary research to determine the industry's future outlook
- Projects include research on: Company Business Model, segments, strategy, issues/challenges, M&A history, competitive positioning, organization structure, recent developments, SWOT, trends and drivers, growth inhibitors and challenges, competitive landscape, Porter's / PESTLE analysis, comparative performance of companies, B-plans, etc
- Survey Designing - Designing effective questionnaires based on activity objectives and market knowledge
- Prepare Business Intelligence Reports, Industry landscapes, Exec-ID reports, FanMaps, Organizational Charts for companies, and Non-Standard Reports through Data analysis using various secondary resources.
- Conducted in-depth qualitative and quantitative research to identify trends and generate insights.
- Interpreted data and made recommendations from findings.
Education
MBA - Human Resources Management
Guru Gobind Singh Indraprastha University, GGSIPU
Delhi, India07.2015
B.Tech - Information Technology
Maharshi Dayanand University, MDU Rohtak
Faridabad, India06.2012
MBA - Human Resources Management
Guru Gobind Singh Indraprastha University, GGSIPU
Delhi, India07.2015
Skills
- Python
- SQL
- Generative AI
- Prompt Engineering
- Pandas and NumPy
- Feature Engineering
- Machine Learning
- Demand Forecasting
- Statistical Analysis
- JIRA
- Literature Review
- Hypothesis Testing
- Excel, Tableau
- Data Storytelling
Certification
Advanced Certification in Data science and AI offered by iHUB DivyaSampark, IIT Roorkee, and Intellipaat
Languages
English
Personal Information
Title: Senior Analyst
References
Rajan Gupta, 9910479678, tcf.rajan@gmail.com
Hobbies and Interests
- Cooking
- Music
- Gym
T E C H N I C A L S K I L L S
- Programming Languages: Python, HTML
- Machine Learning: Regression,
- Classification, Clustering, Deep Learning, Generative AI
- Data Analysis: Pandas, NumPy, SQL
- Research: Literature Review, Hypothesis Testing
- Data Visualization: Tableau, Matplotlib, Seaborn, Power BI.
- Statistical Analysis: Regression, Hypothesis Testing.
- Database Management: SQL.
- Other Software/Tools: SPSS, Ms- Office, Strate, E-views.
- Project Management: JIRA
Additional Information
C E R T I F I C A T E S
Advanced Certification in Data science and AI offered by iHUB DivyaSampark, IIT Roorkee, and Intellipaat
Timeline
Senior Analyst
Analyttica Datalab Pvt Ltd
10.2021 - Current
Independent Consultant
Independent Consultant
03.2020 - 09.2021
Senior Business Analyst
Benori Knowledge Solutions
06.2019 - 02.2020
Business Analyst
Evalueserve
01.2018 - 05.2019
Research Analyst
THREEXFIVE CONSULTANCY LLP (TCF Consultancy™)
08.2015 - 11.2017
MBA - Human Resources Management
Guru Gobind Singh Indraprastha University, GGSIPU
B.Tech - Information Technology
Maharshi Dayanand University, MDU Rohtak
MBA - Human Resources Management
Guru Gobind Singh Indraprastha University, GGSIPU
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