Sridevi Ravichandran

HELMS

• Played a lead role in the project with new platform of marketing cloud - "Interaction Studio"
• Involved in developed, modified, debugged programs and report analysis.
• Built & modified web pages and predict best method to achieve personalized experience to improve performance.
• Strengthened developmental methodologies till the campaign launch along with complete documentation of implementation process
• Used interpersonal and communication skills in interactions, enriching team collaboration, customer relationships on project.
• Preparing daily/ weekly calls to provide reports and status of campaigns and development process.

CERTIFICATION

• Accredited Professional Certification on Interaction Studio.

HTC

• Played a lead role in HTC project using one of the Marketing Automation tool - Marketo
• Worked in various regions APAC, EMEA, CHINA
• Email Marketing, Nurture Campaigns, Lead scoring, Campaign launch, Reports and dashboards

WESTERN DIGITAL

• Played an important role to ensure that customer requirements are fulfilled, project timelines are met and delivered with good quality
• Promoting the Digital Marketing and Digital media products/Solutions using Marketing Automation Tool - Eloqua
• Worked in various regions APAC, EMEA, IMEAT, CHINA, NA and LATAM
• Involved in Email Marketing, Landing Page, Campaign launch, Insight reports, Managing database and Lead scoring

CERTIFICATION

• Oracle Eloqua Marketing Implementation

ACHIEVEMENTS

• Annual Measurable Success Award
• Shining star award