Work directly in tag management systems like Google tag manager to implement, test, and deploy Google ads tags for websites, or communicate to client teams what tags are needed and how to implement them. Create, modify, and maintain tag manager containers, tags, triggers, and variables to ensure accurate data collection and tracking. I work with clients to understand their business goals, define measurement strategies, and implement Google Analytics 4 tracking or Google ads conversion tracking for their website. This includes creating custom event tracking and setting up enhanced ecommerce tracking.