Amit Singh Thakur

• Demonstrated experience of different political campaigns in the Madhya Pradesh 2018,General elections 2019, Jharkhand Elections 2019, Delhi Elections 2020, Bihar Elections 2020 and West Bengal Elections 2021,Punjab 2022,Uttrakhand 2022.
• Assisted the client in preparing region/Loksabha wise political strategy/narrative for the election while looking at entire state of Bihar in 2020, Fifty+ Assembly seats of West Bengal 2021, Ten parliamentary constituencies of the Vindhya -Bundelkhand region of Madhya Pradesh in 2019 National General Election
• Designed, conceptualized, and Managed flagship Central & state election campaigns for the client for 2019 General election and 2019 Jharkhand elections & 2020 Bihar Elections
• Handled an overall Team Size of Political Consultant professionals more than 450 field associates, 35 Zonal incharges,20 Zonal associates and also co-ordinated with more than 12 National campaign vendors across the state of Madhya Pradesh,Jharkhand Bihar,West Bengal,Delhi,Punjab,Uttrakhand
• Was responsible for Conceptualization, vendor coordination ,Execution and Monitoring of biggest campaigns in organizational history with management of more than 5000 units at a time
• Was the head manager for the six Digital rallies covering more than 110 vidhan sabhas during Bihar election 2020
• Involved in coordination with Senior Leadership,vendors and organizational team
• Market Intelligence: gathering intel through the ground resources, focus group discussion, In-Depth Interviews, social listening, and retro analysis
• Political research/Data Analysis: Doing various quantitative and qualitative analyses to find meaningful patterns and insights
• Analyzing data from field surveys in tools like Microsoft Excel and SQL
• Formulating Branding and Marketing strategies for the client with a clear and targeted campaign plan
• Conceptualizing and executing ATL and BTL activities (including Radio, Print, Outdoor, Digital, etc.)
• Competition mapping & strategizing: Social Media tracking & preparation of counter-messaging & positioning for the client, media monitoring.
• Digital Growth: Responsible for the digital growth of pan-state social media properties
• Hands-on experience of Social-Media Management
• Successfully involved Hiring,onboarding & training of total 380 zonal incharge, zonal and Field associates for Bihar,Punjab,Uttrakhand and Loksabha elections
• Successful operational management of the designed campaigns by preparing clear SOPs, creating supporting collaterals, managing vendors, regular monitoring, reporting, and Escalations

Roles and Responsibilities

• Associate campaign head of Madhya Pradesh - Chattisgarh for 2019 loksabha elections
• Zonal political intelligence Incharge of Madhya Pradesh Vindhya-Bundelkhand & Nimar region during 2019 lok sabha elections
• State Campaign head of Jharkhand in 2019 Jharkhand elections
• Campaign Management in 2020 Delhi assembly elections for a short time
• State level Manager for Political Intelligence & Research wing for Bihar 2020 Assembly elections
• Lead initial Campaign calendar & conceptualization for Bihar 2020 Assembly elections
• State level Manager for Political Intelligence & Research wing for West Bengal 2021 Assembly elections
• State political and campaign Incharge for Punjab Elections 2022
• State Survey manager for uttarakhand elections 2022.