A. Mohamad Yassin
Chennai
Summary
Results-driven executive with over a decade of expertise in sales, marketing, and operations management. Proven track record in formulating and implementing strategic plans that drive revenue growth and enhance operational efficiency. Skilled in leading cross-functional teams to deliver exceptional customer experiences while maximizing business value. Committed to leveraging industry knowledge to achieve sustainable growth.
Overview
11
11
years of professional experience
Work History
Senior Manager - Land Acquisition & MArketing
GSquare Realtors Pvt Ltd
Chennai, Hyderabad, Trichy
02.2022 - 12.2024
- Skilled in managing the land acquisition process, which encompasses lead generation, land inspection, land owners' meetings, due diligence, legal, liaisoning, negotiation, proposal, and closure.
- Directed the preparation of market reports to aid strategic decision-making in land acquisition.
- Directed eight team members by establishing geographical targets for effective land sourcing and analysis.
- Managed the acquisition of land for residential, commercial, and industrial.
- Framed a data-driven business development process (outright and joint venture) to facilitate well-informed decision-making for the top management.
- Expert in project feasibility studies, layout development, and evaluating scenarios to structure deals for optimized returns.
- Experienced in micro and macro-level evaluation of a project (Supply/Demand, Development options, Pricing, Product mix, and Competitor Analysis).
- Good understanding of Chennai city mapping, development control regulations, FSI norms, RERA rules, and the development cycle.
- Deals sourcing - well-connected with the broker and landowner community in Tamil Nadu.
- Establishing goals and developing plans to enhance business and revenue growth.
- Performing research, planning, and execution of new target market initiatives.
- Setting goals for the business development teams, and developing strategies to meet those goals.
- Facilitated effective coordination among Design & Approval, Legal teams, and landowner for seamless product roll-out.
- Attending conferences and industry events.
- Channel Partner Manager:
- Managed a portfolio of over 450 channel partners across Tamil Nadu and Hyderabad, generating 520 Cr in annual revenue.
- Worked alongside sales and marketing teams to create joint marketing campaigns.
- Delivered targeted coaching and constructive feedback to enhance outcomes.
- Implemented on-site training programs for partners to enhance product knowledge, and increased their sales abilities.
- Negotiated partnership agreements and managed contract renewals.
- Grew the channel partner program from 5 to 450 partners, resulting in a 150% increase in revenue.
- Led the development of a partner portal to facilitate communication and collaboration between partners and internal teams.
- Collaborated with product management to create co-branded products to increase annual revenue.
- Developed a partner recruitment strategy that resulted in the addition of new partners.
Team Manager
Elegance Enterprises
Chennai
10.2021 - 02.2022
- Set goals for performance and deadlines to comply with company plans and vision.
- Managed team budget and resources efficiently, reducing costs while maintaining high-quality standards.
- Analyzed team performance data to identify areas for improvement and implement corrective actions.
- Resolved customer inquiries and complaints requiring management-level escalation.
- Developed and implemented strategies to improve team performance.
Senior Relationship Manager
PROPTIGER MARKETING SERVICES PVT LTD
03.2018 - 01.2021
- Led high-end housing projects spanning the city of Chennai.
- Proven track record of excellence within primary sales markets.
- Boosted bookings through strategic market research.
- Facilitated discussions during meetings and conferences targeting client engagement.
- Coordinated effectively with Service Operations & Finance teams.
- Prepared detailed reports on customer activities for management review.
- Managed relationships with developers, bankers.
- Implemented strategies for increasing customer retention rates by providing excellent service levels at all times.
- I led a team of nine members during launch activities, surpassing assigned targets.
- Collaborated with various departments to improve communication and deliver individualized customer solutions.
- Drafted proposals outlining product features and benefits for prospective customers.
- Monitored customer feedback to assess satisfaction levels and develop improvement plans accordingly.
- Developed and managed a portfolio of existing clients to ensure long-term customer relationships.
- Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
Asst. Sales Manager
D3 INTERIOR PVT LTD
10.2017 - 02.2018
- Generating leads and converting to potential sale prospects
- Understanding the client requirement and providing solutions accordingly
- Regular follow ups on existing customers to ensure regular periodic servicing
- Managing the sales team
Interior Consultant
CASA INTERIOR STUDIO (CASAGRAND)
04.2017 - 10.2017
- Approached customers and engaged in conversation through use of effective interpersonal and people skills.
- Recognized by management for providing exceptional customer service.
- Worked with cross-functional teams to achieve goals.
- Provided excellent service and attention to customers when face-to-face or through phone conversations.
- Identified needs of customers promptly and efficiently.
Client Growth Specialist
VAKILSEARCH
Chennai
08.2016 - 02.2017
- Increased outreach efforts for brand familiarity.
- Implemented innovative sales strategy.
- Executed seamless event organization strategies to deliver successful programs in Chennai, Madurai, and Bangalore.
- Delivered measurable growth by surpassing sales benchmarks.
- Performed detailed analysis of urban markets.
- Identified new prospects and successfully developed them into qualified sales opportunities.
- Consistently achieved productivity goals above benchmarks.
- Maintained consistent customer engagement to guarantee ongoing servicing on a periodic basis.
- Provided technical support for customers in resolving complex issues.
- Implemented process improvements to increase efficiency and reduce costs.
Senior Sales Executive
AUDIT BUSINESS SOLUTIONS
Chennai
06.2014 - 07.2016
- Lead generation and account opening for the clients
- Consultative selling technique
- Sales planning and forecasting
- Contributed towards process improvement
- Exceeded productivity bench mark
- Generated leads through cold calling and networking activities.
Education
B.Com - General
The New College
Chennai, Tamil Nadu, India01.2014
H.S.C - Accounting
P.S.Matric Higher Secondary School
Chennai 01.2010
S.S.L.C -
P.S.Matric Higher Secondary School
Chennai 01.2008
Skills
- Ability to identify and assess potential land deals in residential, commercial, and industrial
- Maintaining a healthy relationship with land consultants, IPC, and the landowner community
- Commercial leasing
- Marketing research and analysis
- Channel partnership development and management
- Sales strategy development and execution
- Joint marketing campaign planning and execution
- Partner training program development and delivery
- Contract negotiation and management
- Comprehensive problem-solving abilities
Languages
- Hindi
- English
- Tamil
Hobbies and Interests
- Surfing on Internet, listening to Music
- Playing cricket, Bike Trips
Capabilities Strengths
- Strong communication skills
- Strong analytical skills
- Convincing ability
- Self-reliant and Self-motivated.
- Positive attitude, hardworking and ability to work under pressure.
- Co-ordinate with the team effectively and come out with innovative stuff.
Personal Information
- Father's Name: Akbar Basha
- Mother's Name: Ayesha Fareena
- Date of Birth: 09/05/92
- Gender: Male
- Nationality: Indian
- Marital Status: Married
- Religion: Muslim
Disclaimer
I hereby declare that the information furnished above is true to the best of my knowledge.
Timeline
Senior Manager - Land Acquisition & MArketing
GSquare Realtors Pvt Ltd
02.2022 - 12.2024
Team Manager
Elegance Enterprises
10.2021 - 02.2022
Senior Relationship Manager
PROPTIGER MARKETING SERVICES PVT LTD
03.2018 - 01.2021
Asst. Sales Manager
D3 INTERIOR PVT LTD
10.2017 - 02.2018
Interior Consultant
CASA INTERIOR STUDIO (CASAGRAND)
04.2017 - 10.2017
Client Growth Specialist
VAKILSEARCH
08.2016 - 02.2017
Senior Sales Executive
AUDIT BUSINESS SOLUTIONS
06.2014 - 07.2016
B.Com - General
The New College
H.S.C - Accounting
P.S.Matric Higher Secondary School
S.S.L.C -
P.S.Matric Higher Secondary School
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