Summary
Overview
Work History
Education
Skills
Other
Previous Experience
Timeline
Hi, I’m

Aishwarya Mona

Seeking Opportunities In Product Management
Bangalore

Summary

Looking for Product Roles Possesses background in website design and testing. Executed strategies that drove website traffic from social media and search engines.

Overview

5
years of professional experience
5
years of post-secondary education

Work History

Glance

Ux Researcher
05.2021 - Current

Job overview

  • Played pivotal role in enhancing user engagement by proposing UX changes, resulting in remarkable 50% increase in daily active users for Glance products
  • Conducted field research across diverse geographies (USA, India, Indonesia, LATAM) for various brands including Xiaomi, Realme, Redmi, Samsung, Oppo, Motorola, Verizon, and Tracfone
  • Contributed to Glance's flagship program by delving into user behavior, pain points, and product awareness
  • Facilitated USA launch of Glance's 'Spaces' product through comprehensive market research, including exploratory studies and usability testing
  • Collaborated with Google on launch of Glance's flagship product for Jio devices, focusing on users with low digital literacy
  • Studied behavior patterns, pain points, and moments of delight
  • Conducted quantitative studies for ongoing product feedback, integrating findings into NPS and BAT assessments for Glance
  • Conducted interviews across Glance products, including Glance Live and lock screen features.
  • Identified, documented and reported on technical factors impacting interface performance
  • Researched and proposed new solutions to make website more user-friendly
  • Implemented strategies to increase web site traffic
  • Designed elevated and brand-right creative to achieve marketing and merchant objectives
  • Devised diagrams to outline system interactions and sequences underpinning interfaces

Bright Capital

Product Analyst
11.2019 - 04.2021

Job overview

  • Focusing on Bright Debt Manager product
  • Developed multiple revenue projection dashboards, including those for consumer acquisition rates, subscription pricing, and factors such as retention
  • Designed operational dashboards covering user acquisition funnels, user action history (payments, wallet activity, subscription plans), and analytics for social media advertising spend
  • Conducted investor metric analysis to evaluate company performance over recent months
  • Assessed user metrics, including growth, acquisition, CAC, retention, paying users, turnover, and average transaction amounts on platform.

Swiggy

Growth Analyst
11.2018 - 09.2019

Job overview

  • Led user acquisition strategies, optimizing marketing channels and partnerships
  • Conducted data analysis to drive actionable insights for user growth and engagement
  • Monitored key metrics (CAC, CLV, conversion rates) for performance evaluation
  • Executed A/B tests to enhance user experience and drive growth
  • Collaborated with marketing teams for cohesive growth initiatives
  • Stayed informed about industry trends and conducted market research
  • Integrated user feedback into growth strategies for continuous improvement
  • Established partnerships to expand Swiggy's user base.
  • Created and presented real-time reports on current market conditions to upper management
  • Conducted end-to-end market research processes through primary and secondary research methods .
  • Created and managed database of information gathered from research
  • Analyzed survey data and generated insights by importing data sheets from survey projects into survey analysis software
  • Gathered data on competitors to analyze prices, sales and methods of marketing and distribution
  • Forecasted and tracked marketing and sales trends by thoroughly analyzing collected data
  • Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts

Education

IIM Amritsar
Amritsar,India

EMBA from General Management
01.2022 - 01.2024

University Overview

Bangalore University
Bangalore

Economics Honors
01.2015 - 01.2018

University Overview

Skills

Product AnalyticsProduct Lifecycle Planning

Qualitative Research

Quantitative Research

Usability Testing

Survey Design

Product Usability Assessment

Web Design

Task Prioritization

Remote Testing

Prototyping

User Experience Testing

Interpersonal Communication

Other

Other
  • SQL for Data Sciences - Coursera.
  • Concise Product Management-Udemy

Previous Experience

Previous Experience
  • Accounts Management, InMobi, Bangalore
  • Product Analytics Internship,Unacademy,Bangalore

Timeline

IIM Amritsar
EMBA from General Management
01.2022 - 01.2024
Ux Researcher
Glance
05.2021 - Current
Product Analyst
Bright Capital
11.2019 - 04.2021
Growth Analyst
Swiggy
11.2018 - 09.2019
Bangalore University
Economics Honors
01.2015 - 01.2018
Aishwarya MonaSeeking Opportunities In Product Management