Aakash Kasaragod
Bangalore
Summary
Marketing graduate with expertise in market research, digital marketing, and data analytics. Proficient in data visualization tools such as Tableau and Power BI, with a strong ability to conduct both quantitative and qualitative analysis. Experienced in delivering insightful reports and presentations that enhance stakeholder communication and drive strategic marketing initiatives. Demonstrates exceptional teamwork and communication skills, complemented by strong analytical and problem-solving capabilities.
Overview
7
7
years of professional experience
Work History
Research Associate
MarketVistas
Mumbai
10.2022 - 03.2024
- Optimized client report turnaround rate by up to two weeks through structured planning.
- Executed large-scale studies, completing a 112-person interview project in three days.
- Directed Amazon Prime Video research project, shaping trailer release strategy for Indian market.
- Delivered studies for Domino's India, focusing on product launches and ad campaigns.
- Conducted in-depth study for Meta to evaluate consumer response to WhatsApp Communities in India.
- Designed over 50 research questionnaires and tailored discussion guides for consumer insights.
- Initiated AI-based training sessions that enhanced secondary analysis and transcription efficiency.
- Produced high-quality reports and presentations that influenced stakeholder decision-making.
Volunteer support worker
Aikya foundation
London
03.2019 - 08.2019
- Designed and delivered English lesson plans for Bangalore public schools.
- Assisted in curriculum development for Math, Physics, English, and Geography courses.
- Conducted needs-based research in schools to identify priority areas for aid delivery.
- Refined interviewing and moderation skills through comprehensive on-ground data collection.
SEO - Internship
Echidna
Bangalore
01.2017 - 05.2017
- Designed and implemented SEO strategies, enhancing online visibility and user engagement.
- Developed and optimized content for web and social media platforms.
- Monitored traffic and engagement metrics to refine campaign effectiveness.
- Assisted in lead generation and supported client servicing activities.
Education
Master of Arts - Marketing Management
University of Greenwich
LondonCambridge A Level Diploma - Economics
Vidyashilp Academy
BangaloreB.A. - Economics
Azim Premji University
Bangalore Skills
- Market and consumer research
- Digital marketing and SEO
- Lead generation and client service
- Quantitative and qualitative analysis
- Data visualization tools
- Survey tool proficiency
- Stakeholder communication
- Microsoft Excel and PowerPoint
- Competitive analysis
- Report writing and presentation
- Resourcefulness and initiative
- Team collaboration and communication
- Content development
References
References available upon request.
Timeline
Research Associate
MarketVistas
10.2022 - 03.2024
Volunteer support worker
Aikya foundation
03.2019 - 08.2019
SEO - Internship
Echidna
01.2017 - 05.2017
Master of Arts - Marketing Management
University of Greenwich
Cambridge A Level Diploma - Economics
Vidyashilp Academy
B.A. - Economics
Azim Premji University
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