Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
Generic
Aarti Anant Pai

Aarti Anant Pai

Bangalore

Summary

Experienced sales and marketing professional in home Interiors and AlcoBev industry, known for driving results over 7 years. Expertise includes cultivating key accounts, spearheading new business development, and consistently surpassing sales goals. Skilled in harnessing market trends and consumer insights to craft impactful marketing strategies, amplifying brand presence and boosting revenue. Demonstrated adept negotiation abilities and a proven history of building enduring partnerships across stakeholder levels.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Brand Activation Executive

United Breweries Limited
Bangalore
11.2024 - Current
  • Created and maintained relationships with key stakeholders.
  • Led initiatives to improve customer service levels throughout organization.
  • Created reports summarizing progress against organizational goals and objectives.
  • Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
  • Established relationships with key partners and vendors to ensure successful project outcomes.
  • Appraised inventory levels on frequent basis, ordering new merchandise to keep quantities well-stocked.
  • Improved productivity initiatives, managing budgets and accounts, coordinating itinerary and scheduling appointments.
  • Delegated work to staff, setting priorities and goals.
  • Monitored progress by establishing plans, budgets and measuring results.
  • Coordinated and directed activities of businesses or departments concerning production, pricing and sales.
  • Implemented campaigns and promotions to help with developing goods and services.
  • Directed or coordinated financial or budget activities to fund operations and maximize investments.
  • Conducted market research and analysis to identify potential business opportunities.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
  • Developed and implemented strategies to increase executive efficiency.
  • Organized and facilitated regular meetings with senior management teams.

Key Account Manager

United Breweries Limited
Bangalore
07.2022 - 10.2024

My role here involved managing the premium institution of North, South, and Central Bangalore, overseeing key accounts, sales, and institutional markets. This entails promoting various SKUs from domestic and international portfolios, including brands like Kingfisher, Ultra, and Heineken.

Here are some of the essential tasks I'm responsible for in my cluster, which includes 450+ premium accounts:

  • Maximized sales by keeping areas tidy, fully stocked and correctly priced.
  • Analyzed market trends, customer feedback, pricing strategies. to recommend changes in product offerings or services.
  • Managed account portfolios, keeping detailed records of account activities, transactions, and progress.
  • Negotiated contracts and terms of agreement with key accounts, ensuring profitability and compliance.
  • Analyzed sales data to identify trends and adjust strategies accordingly.
  • Led quarterly and annual planning meetings with key accounts to align business goals and strategies.
  • Provided every customer with comprehensive assistance upon entering store through merchandise selection and completion of purchases.
  • Managed the relationship between internal teams and external customers.
  • Coordinated with logistics and supply chain teams to ensure timely and accurate product delivery to key accounts.
  • Provided input into product development and marketing strategies based on key account feedback and requirements.
  • Achieved and exceeded sales targets for key accounts through effective planning and execution.
  • Utilized CRM tools to analyze key account data and generate reports for internal and external stakeholders.
  • Managed the onboarding process for new key accounts, ensuring a smooth transition and immediate value realization.
  • Managed Verious events and collaborations with various Key Accounts.

Customer Service Advisor

PhonePe
Bangalore
12.2021 - 06.2022
  • Answered customer calls, emails, and live chat inquiries promptly and courteously.
  • Analyzed trends in customer complaints or requests for additional services.
  • Prepared and evaluated CRM reports to identify problems and areas for improvement.
  • Reviewed current processes and procedures for accuracy and efficiency improvements.
  • Maintained detailed records of customer interactions, transactions, comments and complaints.
  • Answered incoming calls and emails, providing frontline customer support or assistance with product and service transactions.
  • Excelled in exceeding daily credit card application goals.
  • Increased customer satisfaction ratings by effectively answering questions, suggesting effective solutions, and resolving issues quickly.

Senior Business Development Associate

Magnon India
Bangalore
01.2018 - 09.2021
  • Led strategic planning and execution to enhance profitability and company growth.
  • Assisted in the creation of business development policies, processes, and standards.
  • Maintained an up-to-date knowledge base on current industry trends, technology solutions, customer needs.
  • Signed and approved budgets for new funding and program initiatives.
  • Managed CRM database, ensuring accurate and up-to-date information on leads and clients.
  • Participated in cross-functional team meetings to develop innovative approaches towards generating revenue.
  • Drove revenue by cultivating successful client relations.
  • Set up potential client contacts, cultivated relationships, and followed through on service needs.

Education

MBA - Sales And Marketing

Gandhi Institute of Technology And Management
Bangalore
07-2021

Bachelor of Arts -

Gandhi Institute of Technology And Management
Bangalore
05-2019

Skills

  • Brand Management
  • Contract negotiation
  • Market analysis
  • Territory management
  • Client relationship management
  • Brand Development & Positioning
  • Sales Campaign Management Budget Management & ROI Optimization
  • Client Relationship Management Digital Marketing & Social Media Strategy
  • Project Management
  • Market Analysis and Research Cross-functional Team Leadership
  • Financial analysis
  • Sales forecasting
  • Inventory management
  • Negotiation strategies
  • Team player
  • Vendor sourcing
  • Administrative skills

Languages

English
First Language
Hindi
Proficient (C2)
C2
Kannada
Upper Intermediate (B2)
B2
Konkani
Proficient (C2)
C2
Malayalam
Upper Intermediate (B2)
B2

Certification

  • Inspiring Performance Award - 2024
  • Behaviour Exemplar Award - 2024

Timeline

Brand Activation Executive

United Breweries Limited
11.2024 - Current

Key Account Manager

United Breweries Limited
07.2022 - 10.2024

Customer Service Advisor

PhonePe
12.2021 - 06.2022

Senior Business Development Associate

Magnon India
01.2018 - 09.2021

MBA - Sales And Marketing

Gandhi Institute of Technology And Management

Bachelor of Arts -

Gandhi Institute of Technology And Management
Aarti Anant Pai