Summary
Overview
Work History
Education
Skills
Certification
LANGUAGES
Hobbies and Interests
CORE COMPETENCIES
Timeline
Generic

Aarushi Aggarwal

Gurgaon

Summary

Results-driven Market Research and Data Intelligence Specialist with 5+ years of experience delivering high-impact, insight-led solutions through secondary research, competitive intelligence, market sizing, data visualization and AI-assisted data interpretation. Skilled in leveraging industry-standard tools like AlphaSense, S&P Capital IQ, Power BI, and Salesforce to generate actionable business intelligence, automate research workflows, and support strategic decision-making. Proven track record of executing end-to-end research projects across diverse sectors—Technology, Healthcare, Financial Services, Energy, Automotive, Government, and Retail. Strong expertise in B2B lead profiling, dashboard reporting, strategic advisory support, and cross-functional collaboration with global analyst and sales teams. Passionate about applying data analytics, automation, and AI tools & technologies to enhance research effectiveness and drive business growth. Actively seeking opportunities in Market Intelligence, Competitive Strategy, Business Research, AI-Enabled Analytics, and Data-Driven Consulting roles.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Market Research Specialist, CIO Research Group

Gartner
05.2019 - 10.2022
  • Delivered deep-dive secondary market research across 10+ industries including Technology, Healthcare, Education, Retail, Financial Services, Automotive, and Energy.
  • Leveraged AI-enhanced research platforms such as AlphaSense, ChatGPT, and Microsoft Copilot to summarize industry data, build hypotheses, and validate research findings.
  • Conducted competitive benchmarking, SWOT analysis, market sizing, and technology landscape assessments to support analyst reports.
  • Created executive-level reports, dashboards, and visualizations using Power BI and Excel’s A data tools, enhancing decision-making speed by 30%.
  • Supported Gartner analysts in building content for strategy development, digital transformation, and innovation whitepapers.
  • Maintained ownership of high-priority projects, ensuring on-time delivery with 98% stakeholder satisfaction.
  • Automated and streamlined repetitive research workflows using various AI tools reducing research cycle time.

Data Intelligence Specialist (Prospecting), Global Sales Operations

Gartner
10.2017 - 05.2019
  • Partnered with global Account Executives and Business Developers to provide customized sales intelligence and contact profiling.
  • Researched and validated company and contact information using tools like ZoomInfo, D&B Hoovers, Capital IQ, and LinkedIn Sales Navigator.
  • Enhanced database quality by building high-conversion lead lists for CRM (Salesforce), enabling effective email marketing campaigns.
  • Reduced bounce rates and improved lead quality by 20% through advanced validation practices and automation.

Marketing Research Associate

Cvent
12.2015 - 09.2017
  • Conducted extensive market research for lead generation and MICE (Meetings, Incentives, Conferences, and Exhibitions) profiling using Cvent’s proprietary platform.
  • Created detailed company and venue profiles for event planners, improving visibility and conversions for hospitality clients.
  • Collaborated with internal teams for SWOT analysis, competitive intelligence, and data quality audits.
  • Used Salesforce CRM and Excel tools for report generation, database enhancement, and quality control.
  • Participated in contact research initiatives to support targeted B2B email campaigns.

Education

Bachelor of Business Administration (Hons.) -

IIMT, Oxford Brookes University
01.2015

Commerce - undefined

DAV Public School
Pathankot, Punjab
01.2012

Skills

  • AI Tools & Technologies: Experienced with AI-powered tools such as ChatGPT, Microsoft Copilot, Perplexityai etc
  • Research & Analytics: Well-versed in research and analytics platforms like AlphaSense, S&P Capital IQ, Factiva, D&B Hoovers, Crunchbase Pro, EMIS, Statista, Tracxn, and APQC to conduct market research and extract strategic insights
  • Sales Intelligence & Automation: Strong command of sales and prospecting intelligence tools such as LinkedIn Sales Navigator, ZoomInfo, Salesforce CRM, RainKing to generate high-quality leads and enrich CRM databases
  • Data Visualization & Reporting: Expertise in data visualization and reporting using Power BI, advanced Excel (pivot tables, charts, and formulas), Google Sheets, Tableau (basic), and Microsoft PowerPoint for creating impactful dashboards and presentations
  • Business & Productivity Tools: Additionally, proficient with collaboration and productivity tools like Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace (Docs, Sheets, Slides)

Certification

Chatgpt and Generative AI Tools Professional Certificate.

LANGUAGES

English (Fluent), Hindi (Native), Punjabi

Hobbies and Interests

AI Tools & Emerging Technologies, Meditation & Holistic Wellness, Market & Consumer Research Trends, Travel & Cultural Exploration, Reading Non-fiction & Thought Leadership, Occult Sciences & Esoteric Knowledge, Strategic Networking, Stock Market & Investment Analysis

CORE COMPETENCIES

  • Secondary Market Research
  • Competitive Analysis
  • Business Intelligence
  • Data Visualization
  • Prospecting & Lead Generation
  • Automation Tools
  • AI Tools
  • Research Automation
  • Dashboard Reporting
  • Industry Profiling
  • Sales Enablement
  • AI-Powered Insights
  • Data Validation
  • Trend Analysis
  • Cross-functional Collaboration
  • Strategic Research Support

Timeline

Market Research Specialist, CIO Research Group

Gartner
05.2019 - 10.2022

Data Intelligence Specialist (Prospecting), Global Sales Operations

Gartner
10.2017 - 05.2019

Marketing Research Associate

Cvent
12.2015 - 09.2017

Commerce - undefined

DAV Public School

Bachelor of Business Administration (Hons.) -

IIMT, Oxford Brookes University

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Aarushi Aggarwal