Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic
Aastha Pahwa

Aastha Pahwa

New Delhi,

Summary

Innovative training manager focused on enhancing team performance through effective communication and strategic planning. Expertise in designing SOPs and conducting quality audits to ensure adherence to organizational standards.

Overview

11
11
years of professional experience

Work History

Team Lead (Training),

Market Xcel Data Matrix Pvt Ltd.
New Delhi
05.2023 - 07.2025
  • Heading the content strategy department and handling partner relations, and distributors across reseller portals.
  • Responsible for conducting induction sessions and providing on-the-job training to new joiners.
  • Trainings on market estimations, report writing, content writing, quality checks, and guiding the team to prepare client-ready deliverables.
  • Conducting both scheduled and surprise mock sessions after the detailed training in the form of viva and written assignments.
  • Designing and executing the SOPs for each department in the organization. Creation of a detailed process manual for the B2B Research team, using Six Hats techniques, the Ishikawa diagram, and daily brainstorming sessions.

Assistant Director- Training

Industry ARC
Hyderabad
04.2022 - 04.2023
  • Responsible for providing complete market research training to various levels and ensuring that they produce high-volume and high-quality production of content and marketing collaterals (blogs, paid press releases, articles, sample extracts, brochures, sales proposals, TOCs, RDs, etc.).
  • Building an annual training calendar covering onboarding, methodologies, tools, compliance, soft skills, and leadership development.
  • Creating and delivering structured onboarding programs for researchers, analysts, and project managers.
  • Responsible for the quality check of all the market estimations and data tables prepared by the team members.
  • Continuous coordination with the digital marketing team for listing the technical keywords, search volume, SEO, and keyword density.
  • Responsible for keeping a close check on whether all the policies of the organization are adhered to and whether every employee is following the style guide provided.
  • Conducting audits at various intervals to ensure a smooth workflow, work-life balance, and understanding the concerns and challenges faced.
  • Taken the initiative of 'New/Unique Titles' for the research team.

Site Manager,

Sushma Buildtech Ltd.
Chandigarh
01.2018 - 03.2022
  • Design and implement the business unit L&D strategy, aligning with the business goals.
  • Preparing the L&D strategy documents and keeping them up to date.
  • Identifying competency gaps and building role-based training for sales, marketing, project management, customer experience, and support functions.
  • Delivering a high-quality training experience that improves overall job performance.
  • Post-training, on-the-job performance improvement is measured via assignments and mock sessions to get feedback and understand the gaps, targeting a 20% to 30% productivity increase after each training.
  • Accelerating onboarding and reducing time to competence for new hires.
  • Ensuring that the training sessions meet legal, safety, and quality standards across all projects.
  • Aligning the training content with project phases (design, procurement, construction, completion, possession).
  • Building and maintaining training sessions for external partners—channel partners, clients, investors, vendors, bankers, and customer-facing teams.

Assistant Manager – Product Expert

Sushma Buildtech Ltd.
Chandigarh
01.2018 - 03.2022
  • Responsible for attending to existing customers, handling the property possessions, coordinating with CRM for customers' due payments, and ensuring the rectification of snag lists provided by customers, if any.
  • Supporting the BD Managers and their channel partners.

Research Analyst - Telecom

Global Data Plc
Hyderabad
01.2017 - 01.2018
  • Analyzed the telecommunications market at country levels and prepared 5 country intelligence reports monthly.
  • Responsible for the quality check of company profiles prepared by the team.
  • Data collection and analysis of data, preparing power point presentations based on collected relevant data and delivering same before given timelines.
  • Handling client queries and helping them understand the key findings of the research as well as tactical strategies for the same.
  • Conducted secondary research through regulatory channels, government portals, associations, telecom authorities, operator websites, news articles for leading global clients.

Associate Strategic Consultant

IndustryARC
Hyderabad
05.2015 - 01.2017
  • Responsible for the preparation of three syndicate reports in 100 days independently.
  • Simultaneously preparing express delivery reports across Food & Beverages, CPG and Agriculture, Healthcare, Pharmaceuticals, Chemicals, Electronics and Technology industry.
  • Conducted over 20 primary interviews per report with employees of FMCG companies such as BASF, Cargill, Kraft Foods, General Mills and DuPont.
  • The interviewees ranged from sales executives, area sales heads, regional or zonal heads, general managers, food scientists, and CEOs.
  • Independently prepared forecast tables for reports on F&B and CPG products such as Plant Protein, Whey Protein, Emollients and Waxes.
  • Conducted over 500 salon surveys for a custom report on Global Professional Hair Care Market, prepared over 10 surveys and questionnaires for different regions.

Internship

Jindal Steel & Power Ltd.
New Delhi
05.2014 - 07.2014

Education

MBA - Marketing and International Business

Institute of Management & Entrepreneurship Development
Pune
05.2015

BA Honors - Philosophy

Kamala Nehru College, University of Delhi
New Delhi
07.2011

Skills

  • Employee Training
  • Content Strategy
  • Onboarding Programs
  • Quality Assurance
  • Market Research
  • Market Estimations
  • B2B Sales
  • Secondary Research
  • Learning and development
  • Data Science
  • Business Development

Languages

  • English
  • Hindi
  • Punjabi

Timeline

Team Lead (Training),

Market Xcel Data Matrix Pvt Ltd.
05.2023 - 07.2025

Assistant Director- Training

Industry ARC
04.2022 - 04.2023

Site Manager,

Sushma Buildtech Ltd.
01.2018 - 03.2022

Assistant Manager – Product Expert

Sushma Buildtech Ltd.
01.2018 - 03.2022

Research Analyst - Telecom

Global Data Plc
01.2017 - 01.2018

Associate Strategic Consultant

IndustryARC
05.2015 - 01.2017

Internship

Jindal Steel & Power Ltd.
05.2014 - 07.2014

MBA - Marketing and International Business

Institute of Management & Entrepreneurship Development

BA Honors - Philosophy

Kamala Nehru College, University of Delhi
Aastha Pahwa