Aayush Choubey
Bangalore
Overview
5
5
years of professional experience
Work History
Software Engineer
Zepto
11.2024 - Current
- Designed and built high-scale Golang systems to synchronise product catalogues with Meta and Google Ads in real time, handling 20K updates per second at peak, with Redis caching, Databricks queries, and Airflow jobs for full feed sync; integrated with Meta, Google, and analytics platforms such as Appsflyer and Mixpanel.
- Collaborated with PMs and marketing to ship features at lightning speed with daily deployments and on-call support, reducing customer acquisition cost by 60%, error rate from 10% to 2%, and AWS cost by 45% by replacing Lambdas with a Golang service.
- Built an end-to-end WhatsApp promotional messaging system, fully adopted by the marketing team for campaign automation.
Software Engineer
Rox
Bengaluru
11.2025 - 02.2026
- Built and integrated outreach intelligence workflows with 10+ sales data platforms including Lusha, Apollo.io, and ZoomInfo, enabling automated lead enrichment and prospecting for AI-driven revenue agents.
- Contributed to the development of an AI-powered Slack assistant by improving conversational context management and retrieval flows, helping maintain relevant multi-step interactions for sales workflows.
- Helped build a drag-and-drop contextual interaction system (similar to Cursor UX patterns) that allowed sales representatives to attach UI components and structured context directly into chat-based AI workflows.
Software Engineer
Microsoft
06.2023 - 11.2024
- I specialised in the backend development of middleware for an IVR product — a critical tool adopted by various businesses to enhance their operational efficiency, generating over $600M in revenue.
- My key contribution involved migrating multiple CI/CD pipelines to YAML-based configurations, embracing the Infrastructure-as-Code (IaC) philosophy. This strategic shift streamlined the deployment processes and significantly improved the scalability, maintainability, and performance of the systems.
Software Engineering Intern
Coinbase
03.2023 - 06.2023
- Contributed to the development of a threat management platform in Golang (GraphQL APIs) and React, enhancing fraud detection, and reducing fraud and money laundering cases by 35% and 25%, respectively.
Software Engineering Intern
Pocket FM
11.2022 - 01.2023
- Enhanced backend efficiency by introducing intelligent caching mechanisms using Redis, significantly improving API latency, and scalability.
- Collaborated on Python-based backend services powering the Pock Novels app, contributing to a smoother reading experience and content discovery for millions of users.
Software Engineering Intern
Anakin
10.2021 - 01.2022
- Designed and scaled scrapers and crawlers capable of ingesting millions of e-commerce records daily, with 99% accuracy, empowering clients with real-time market insights.
- Developed applications to support and scale scraping, including monitoring with Grafana, and automated quality check processes on the scraped data.
Education
Bachelor of Technology (B.Tech) - CSE
Indian Institue Of Information Technology Pune
2023
Skills
- Data structures and Algorithms, Low level design
- Golang, Python, c, Java, Sql, Html
- Aws, Azure, Docker, Kubernetes
Accomplishments
- 5-star on Codechef, Expert on Codeforces
- Received Zepto Ace award for building whatsapp promo system E2E
Timeline
Software Engineer
Rox
11.2025 - 02.2026
Software Engineer
Zepto
11.2024 - Current
Software Engineer
Microsoft
06.2023 - 11.2024
Software Engineering Intern
Coinbase
03.2023 - 06.2023
Software Engineering Intern
Pocket FM
11.2022 - 01.2023
Software Engineering Intern
Anakin
10.2021 - 01.2022
Bachelor of Technology (B.Tech) - CSE
Indian Institue Of Information Technology Pune