ABDULLA IRFAN M
Calicut
Summary
Territory Sales Leader with over 12 years of experience in the telecom and beverage industries. Highly skilled in managing sales teams, distributors, and company-owned stores, with a strong emphasis on retail execution, customer engagement, and brand promotion. Demonstrated ability to lead high-performing teams, drive market expansion, and consistently exceed sales targets through strategic planning and hands-on leadership in the territory.
Overview
14
14
years of professional experience
Work History
Territory Sales Executive
Allied Blenders & Distillers Limited
06.2023 - Current
- Merchandising and creating brand visibility in outlets, Introducing and making availability of all Brands in all possible relevant outlets through Distributor and Field team.
- Assign Field Executives and execute Retail & Bar promotions at assigned outlets in the evening and Tracking competition activities in areas assigned to them.
- Ensuring timely stock delivery to the market by coordinating with distributor.
- Ensuring brand availability at the outlets, to take orders and coordinate with distributor's sales personnel for smooth functioning of order management.
- Responsible for executing promotional activities and partake in its pre and post evaluation.
- Resolute customers /retailer complaints, proper market coverage as per sales force automation and continuous improvement in outlet & visit coverage.
- Achieving monthly/yearly targets with respect to the above points.
Territory Sales Manager
Bharti Airtel Limited
06.2022 - 06.2023
- Achieve new customer acquisition targets.
- Drive revenue targets by focusing on value and volume sales of retail.
- Acquisition of outlets and new channels to strengthen the distribution network.
- Managing the distributor effectively and efficiently ensuring a profitable ROI result.
- Training, development and motivation of distributor staff and sales executives.
- Achieves sales targets of all products- devices, accessories and telecom products via channels and other alternate channels.
- Analyzing sales and marketing data to determine the most effective sales and marketing techniques.
- Developing innovative sales strategies to increase sales within an assigned territory.
- Exceeded targets by building, directing and motivating high-performing sales team.
- Ensuring that the distributes /retailers maintain adequate stocks of company products and merchandise as per norms.
Jio Point Lead (Assistant Manager)
Reliance Jio Infocomm
07.2020 - 05.2022
- Achieves sales targets of all products- devices, accessories and telecom products to direct channel, indirect channel and other alternate channels.
- Responsible for planning and achieving brand wise and town wise growth with stress upon range selling and distribution expansion.
- Manage relationship with devise distributors, activation and recharge distributors and key retail outlets.
- Monitor the performance of retail outlets in the catchment territory.
- Achieve sales target for assigned territory (Rural).
- Develop channel in the new markets.
- Ensuring that the distributes /retailers maintain adequate stocks of company products and merchandise as per norms.
- Ensure Implementation and compliance of policies and process.
- Monitor and train the team and channel partners.
- Drive acquisition and revenue targets (inbound and outbound).
- Operationalize all the three Jio point Stores within a Jio Centre.
- Ensure world class customer experience at Jio Points & Maintain hygiene and governance at Jio Points.
- Responsible for working with team directly with our Channel Partners to enable their profitable growth and to help they improve Business through Retailer participation.
- Managed team of six employees, overseeing hiring, training, and professional growth of employees.
- Supervised work of contracted employees to keep on task for timely completion.
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
- Carried out day-day-day duties accurately and efficiently.
Field Operations Manager in Sales
PIU Global
03.2019 - 03.2020
- Identify, contact and build relationships with prospective clients through a combination of telephone and in-person cold calls, networking and referrals to obtain appointments.
- Design customized, cost-effective solutions for the client.
- Accountable for all aspects of the sale, from pricing negotiations to contract development.
- Submit pricing and per-qualification requests reflecting the client's requirements.
- Record clients interactions in lead tracking and client issue tracking systems.
- Responsible for working with team directly with our Vendors to enable their profitable growth and to help they improve the customer experience.
- Work with product team to suggest new features/ideas in the product.
- Motivating Sales Representatives to achieve sales quotas and evaluating their performance based on their ability or inability to achieve sales quotas.
- Monitoring competitors' sales activity within an assigned territory.
- Establish, develop and maintain business relationships with current customers and prospective customers in the assigned territory/market segment to generate new business for the organization's products/services.
Territory Sales Executive
Idea Cellular ltd
03.2016 - 01.2019
- Traveling throughout an assigned territory to train and guide company Sales Representatives.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Maintaining solid working relationships with Retailers/customers by ensuring that their needs are met and resolving complaints in a timely manner.
- Analyzing sales and marketing data to determine the most effective sales and marketing techniques.
- Developing innovative sales strategies to increase sales within an assigned territory.
- Motivating Sales Representatives to achieve sales quotas and evaluating their performance based on their ability or inability to achieve sales quotas.
- Exceeded targets by building, directing and motivating high-performing sales team.
- Set up meetings with potential Retailers and listen to their wishes and concerns to bring growth in sales.
- Prepare and deliver appropriate presentations on products and services.
- Ensuring that the distributes /retailers maintain adequate stocks of company products and merchandise as per norms.
- Establishing retail channel schemes at the zonal level based on corporate guidelines and with the approval of the circle/zone sales head.
- Managed and Handled Idea Distribution Business in My Territory (Four Distributors Total Monthly Turnover of 60 Lacks).
- Managed Idea Franchise Three Touch Points in My Territory.
- Ensured Distribution and Idea Touch Point Activation and VAS Targets Month on Month.
Service Center Support - MIS Coordinator
Idea Cellular ltd.
02.2015 - 03.2016
- Maintaining MIS on timely basis.
- Preparing Daily Reports and Publishing.
- Allocating collection Base to My Idea stores and ensuring to achieve Company target.
- Backend Support of Store & Collection Team.
- Controlling Churn from My idea store side with Support of Collection field team by conducting External Activity.
- Handling escalated customer queries and resolves the issues as part of customer retention.
- Team handling and ensuring team motivation is maintained for better productivity.
- Auditing on Churn Cases to Avoid Process deviations on Company Process.
Retention Backend -MIS Coordinator
Vodafone
12.2012 - 06.2014
- Backend Support of Retention & Store Team.
- Controlling Churn from Store/VMS side with Support of the Proactive retention field team by conducting External Activity.
- Allocating Retention base to Field Executives and driving them for 100% Visit from the allocation, and Ensuring 100% Retention from base.
- Ensuring quality and standardization is given priority by my executives in field.
- Team handling and ensuring team motivation is maintained for better productivity.
- Maintaining Retention MIS on a timely basis.
- Preparing Daily Reports and issuing.
- SR Closure on Requests & Complaints from Bucket with TAT.
- Ensuring to keep 100% on SR closure without any escalations.
- Auditing on Churn Cases to Avoid Process deviations on Company Process.
- Handling escalated customer queries and resolves the issues as part of customer retention.
Zonal Sales Team Leader in Retail Stores
Aircel
07.2011 - 11.2012
- Expanded client base through cold calling through team to qualified prospective customers.
- Conducting promotional activities to increase foot-falls in the Store.
- Develop clear and effective written proposals/quotations for current and prospective customers.
- Up-sell and sell additional products/services to existing clients.
- Sell telecommunications products and services to both individuals and companies.
- Draft reports regarding amount of sales and customer feedback.
- Cross-sell products.
- Coordinate with the Retail Sales Representatives team to provide excellent customer service (especially during peak times).
- Provide customer feedback to the Store Manager.
- Stay up-to-date with new products/services.
- Manage returns of merchandise.
- Ensure the availability of stock for sales and demonstrations.
- Accountable for the cash flow, financial reports and stock maintenance.
- Ensuring quality and standardization is given priority by my executives in store.
- Team handling and ensuring team motivation is maintained for better productivity.
- Ensuring the day to day showroom operations are carried out as per the norms put forward by the company.
- Responding and resolving customer complaints, comments and supervising the floor regularly, talking to executives and customers, and identifying or resolving urgent issues.
Education
BBA -
St. Aloysius International University
Higher Secondary School -
Kerala State Education Board
Secondary School -
Kerala State Education Board
Skills
- Hardware and software expertise
- Microsoft Office proficiency
- Customer relationship management
- Crystal and Citrix applications
- Online reporting tools
- Sales forecasting techniques
- Market analysis skills
- Inventory control strategies
- Brand promotion tactics
- Channel management strategies
- Retail strategy development
- Relationship management skills
- Performance evaluation methods
Accomplishments
- Jio Kerala JPL Star Performer for December 2020, October 2021, and February 2021
- Star performer of Kerala JPL ranking in FY Q3 2020-2021
- Service Excellence Award for Best Performance at Idea Cellular Ltd in April 2016
- Mega Star Award for FY 2016-2017 H1 Idea Cellular Ltd
- Received certification from Aircel, Kerala business head, for activations of 1,000 prepaid connections in September 2012
Hobbies/Interests
I have a passion for immersing myself in foreign-language films, where every story unravels a unique culture and perspective. I also love playing cricket, a sport that not only challenges my skills, but also brings friends together in a spirit of camaraderie Additionally, I find great enjoyment in reading historical narratives that transport me to different eras and provide valuable insights into our past. I enjoy watching foreign language movies, playing cricket, and reading historical stories
REFERENCES
- JIjith T S, State Head - Kerala, Allied Blenders Distillers, 9497769597
- Siju H L, Former State Head - Kerala, Allied Blenders Distillers, 9500994566
Personal Information
- Father's name: Moosa Koya C. B. V
- Date of birth: 12/06/88
- Gender: Male
- Marital Status: Married
Languages
- English
- Malayalam
- Hindi
Timeline
Territory Sales Executive
Allied Blenders & Distillers Limited
06.2023 - Current
Territory Sales Manager
Bharti Airtel Limited
06.2022 - 06.2023
Jio Point Lead (Assistant Manager)
Reliance Jio Infocomm
07.2020 - 05.2022
Field Operations Manager in Sales
PIU Global
03.2019 - 03.2020
Territory Sales Executive
Idea Cellular ltd
03.2016 - 01.2019
Service Center Support - MIS Coordinator
Idea Cellular ltd.
02.2015 - 03.2016
Retention Backend -MIS Coordinator
Vodafone
12.2012 - 06.2014
Zonal Sales Team Leader in Retail Stores
Aircel
07.2011 - 11.2012
BBA -
St. Aloysius International University
Higher Secondary School -
Kerala State Education Board
Secondary School -
Kerala State Education Board
Similar Profiles
Tannu KumariTannu Kumari
Brand Promoter at Allied Blenders and Distillers Limited (ABDL)Brand Promoter at Allied Blenders and Distillers Limited (ABDL)
Sunil SagenhalliSunil Sagenhalli
Sales Manager at Allied Blenders and Distillers LtdSales Manager at Allied Blenders and Distillers Ltd
Simran PusatkarSimran Pusatkar
Executive Quality & Blending at Allied Blenders & Distillers Ltd.Executive Quality & Blending at Allied Blenders & Distillers Ltd.
Dhanasyam PNDhanasyam PN
Project Manager at Emvigo TechnologiesProject Manager at Emvigo Technologies
JIJESH P NJIJESH P N
Clerk of Establishment at Government of Kerala – Department of General Education (HSE)Clerk of Establishment at Government of Kerala – Department of General Education (HSE)