Summary
Overview
Work History
Education
Skills
Websites
Professional Journey
Linkedin Profile
Hobbies and Interests
Languages
References
Timeline
Generic
Abdul Rehman Riza

Abdul Rehman Riza

Bangalore

Summary

Perceptive professional with 8 years of experience in increasing profits, reducing costs and transforming customer service in more than 15 stores and 2 countries. Customer-centric individual possessing excellent relationship building and communication skills. Committed to overseeing all aspects of operations, including planning and purchasing. Dynamic and performance-driven business professional with high integrity, strong work ethic and great leadership skills. Meticulous and resourceful Business Manager with proven success leading productive teams, controlling budgets, networking to drive growth initiatives and marketing to maximize brand outreach.

Overview

8
8
years of professional experience

Work History

Shop Manager

Decathlon Bahrain City Center - Azadea Group
Manama
10.2022 - 10.2023

Business

  • Creation of shop commercial plan i.e allocation of gondolas and space and as per the market analysis
  • Identifying the top department and allotment of space and experience zone as per the potential of the department
  • Periodic revaluation of the section performance to increase the resources or cutdown the models
  • Identify, locate negotiate and collaborations with the local sports clubs to register the market presence
  • Negotiating INCOTERMS, margin share and MOQ for the local supplier brands like Adidas, Head, Babolat, New Era to complete the offer to our customer and to push the business.
  • Implemented season strategies to increase sales and profitability of the shop by predicting and creating the initial seasonality.
  • Created promotional campaigns to drive footfall into the store.

PNL

  • Managing the business profitability and EBITA of the business unit
  • Setting up guidelines at store level to manage good stock rotation
    Optimizing the internal, and external warehouse cost to reduce the impact on the PNL
  • Implementing the commercial action plan to markdown and clear the non performing stocks
  • Using existing tools to optimizing the stock order to have 3 month stock for all the best sellers to ensure no over stock or stock out
  • Drafting and implementing action plans to control shrinkage

Teammates

  • Enforced company policies regarding employee conduct, attendance, dress code.
  • Defining the needed to total number teammates and sport user for the business plan
  • Oversaw the recruitment, training and development of new staff members.
  • Hiring and training the teammates as per the brand requirement
    Weekly periodic teambonding exercise
  • Monthly Debriefs with the team to provide direction and realignment with the management decisions

Operation Manager and Mountain Sports Leader Coach

Decathlon Sports India Pvt Ltd
Bangalore
03.2021 - 10.2022

Business

  • Managed a department with 30% business share of the unit, and 10 teammates
  • Achieved 50% YoY growth in the department second highest among 13 stores in the city
  • Animated B2B sales for the business unit and train the teammates on such negotiations.
  • Supported site leader in coordinating and executing different projects/pilot projects.
  • Optimize the stock level to ensure healthy SLT

PNL

  • Kept healthy bottom line by optimizing and utilization of allotted budget
    Animated all aspects of shrinkage control
  • Strong negotiation and alternative solutions for the major maintenance expense and building upkeep
  • Optimizing the expense to ensure profitability, good EBIT, and ROCE
  • Right CAPEX planning to avoid major impact to the PNL
  • Keeping healthy level of productivity and efficiency


Teammates

  • Shortlisting, interviewing, hiring, and inducting the right profile
  • Induction training for 100% store teammates, and 100% department training for the direct teammates
  • Coached teammate in developing Business strategies plan for the respective sports
    Training and validating Duty Managers/Captains
  • Encouraged teamwork, collaboration and positive attitude among team members.
  • Bi-monthly Sports Participated in games and recreational activities which encouraged individuals and staff to join in.

Operation, maintenance, and safety

  • Following daily/monthly checklist to ensure 100% human and property safety in accordance with local law and compliance
  • Following scheduled maintenance to ensure 0 breakdown/blackouts impacting business or user experience
  • Shortlisting, contract validation from legal, deployment, and training of Store Services Team(Facility Management services)

Zone Operation & Maintenance Manager

Decathlon Sports India Pvt Ltd
Kolkata/Hyderabad/Bangalore
09.2017 - 03.2021

Operational Safety, maintenance and efficiency

  • Played pivotal role in reducing East Zone shrinkage rate year on year 18%, 24%, and 11% in 2019,2020,and 2021 respectively.
  • Part of the Technical team, as Zone Operation Manager for the East Zone and AP-TL Zone Investment committee. Projecting overhead costs and project maintenance budget to have good IRR and sustainable business strategy.
  • I specialize in equipping Store Operation Managers with the necessary skills and knowledge to operate autonomously and intuitively
  • My expertise lies in empowering individuals to embody a strong sense of judgment and decision-making within their roles
  • Searching, identifying, and shortlisting all the locally available vendors (AMC/security/housekeeping) leads to saving up to 30% of the budgeted cost while improving the safety security of the establishment
  • Spring into action to assess the damage caused by Cyclone Fani and expedite the process of reopening the store at the earliest convenience
  • Creating annual maintenance budget for the stores considering all the important factors and respecting the Brand directive
  • Exploring diverse avenues for enhancing the operational efficiency of the retail store through automation, development of Standard Operating Procedures (SOPs), and strategic initiatives.

User Happiness Team Leader

Decathlon Anubhava Chikkajala
Bangalore
07.2016 - 09.2018
  • Provided coaching and feedback on employee performance, encouraging professional development.
  • Held weekly staff meetings to review project updates, discuss issues, and brainstorm solutions.
  • Engraving 5 Team members for promotion (2 Operation Managers, & 4 Dept Managers)
  • Coordinated team activities and delegated tasks to ensure efficient completion of projects.
  • As the team leader of 9 members developed strategies for problem solving and conflict resolution among team members.
  • Facilitated communication between cross-functional teams within the organization.

User Happiness Team

Decathon Anubhava Chikkajala
Bangalore
10.2015 - 06.2016
  • Liaised with other departments such as marketing, sales, IT to ensure smooth functioning of all activities related to customer service operations.
  • Developed and implemented strategies for providing excellent customer service experience.
  • Reviewed customer feedback and complaints to identify areas of improvement in customer service processes
  • To ensure no customer leaves unhappy

Education

Bachelor in Mechanical Engineering - Mechanical Engineering

New Horizon College of Engineering
01.2014

Skills

  • Sales Analysis
  • Recruitment and hiring
  • Task Delegation
  • Budgeting and finance
  • Policy Enforcement
  • Employee Management
  • Visual Merchandising
  • Business Forecasting
  • Operational Efficiency
  • Inventory Tracking and Management
  • Decision-Making
  • KPI Tracking

Professional Journey

  • 10/01/22, 09/30/23, Shop Manager, Decathlon Bahrain City Center - Azadea Group, Leading the team of 26 employees to open the first store of the country in 1910 sqm, Designing the store layout as per the market share, Fixture implantation and merchandising the store to maximize the store revenue, Coordinating and sharing feedback with the marketing team to capitalize maxim engagement of the marketing campaigns, Finalizing the instore communication plan to match the brand identity
  • Store Operation, Analyze the market to understand the sports culture of the 20mins catchment, Creation of the business plan with a clear definition of what to sell, with whom to sell, whom to sell to, when to sell, Analyzing the market by visiting multiple sports facilities in the catchment, Adding local suppliers to ensure the sports offer is 100% creation of a local sports project for the leader sports, Designing and animating the seasonal spring summer section to ensure 35%+ contribution from the summer sports, Identifying the dormant/discontinued models to mark down the prices to update the sale respecting the gross profit, Scouting for local suppliers to increase the range negotiating incoterms, margin, payment terms etc. drafting contracts based on the negotiation to work with the regional legal team to validate the contract and execute
  • Human, Training the new staff on the brand standards and the best practices, Encouraging and engaging the staff with recreational activities- Via multiple team sports practices, Creating instore challenge to incentivize the best sales and best customer service
  • Supply, Forecasting the stock requirement to the supplier a year before to ensure the right stock availability during both seasons, Anticipating the season change and placing orders to create an inventory to mitigate logistic challenges of lead time of 3 months, Ensuring implantation orders are placed by keeping a constant check on the incoming stocks, Checking the sell-through to place the order on a weekly basis
  • Logistic, To coordinate with the regional logistic team to ensure incoming shipment is received with the correct stock and confirming and declaring the difference in receiving, Setting up process for replenishment strategy by leading 6 stock keepers team, from internal, external stockrooms, and warehouse, Forecast the stock level as per the business anticipation

Linkedin Profile

https://www.linkedin.com/in/abdul-rehman-650222b0/

Hobbies and Interests

  • Basketball
  • Volleyball
  • Inline skating
  • Skii (beginner)
  • Trekking
  • Skateboarding

Languages

English
First Language
Kannada
Proficient (C2)
C2
Hindi
Proficient (C2)
C2

References

References available upon request.

Timeline

Shop Manager

Decathlon Bahrain City Center - Azadea Group
10.2022 - 10.2023

Operation Manager and Mountain Sports Leader Coach

Decathlon Sports India Pvt Ltd
03.2021 - 10.2022

Zone Operation & Maintenance Manager

Decathlon Sports India Pvt Ltd
09.2017 - 03.2021

User Happiness Team Leader

Decathlon Anubhava Chikkajala
07.2016 - 09.2018

User Happiness Team

Decathon Anubhava Chikkajala
10.2015 - 06.2016

Bachelor in Mechanical Engineering - Mechanical Engineering

New Horizon College of Engineering
Abdul Rehman Riza