ABHA CHAUHAN
Qualitative Researcher and Analyst
Gurugram
Summary
Qualitative research & insights specialist with 9 years of experience across FMCG, Personal Care, Healthcare, Beverages. Telecom and Public Policy Skilled in moderating focus groups, In-Depth interviews, Ethnography, designing methodologies, leading end-to-end projects and shaping behavioural insights using Al-enabled analysis Experience in both primary & secondary research, with widely published work on economic development, policy analysis and state growth during tenure at PHD Chamber of Commerce
Overview
9
9
years of professional experience
Work History
Account Manager
Kantar
Gurugram
03.2024 - 11.2025
- Spearheading qualitative research across key industries: FMCG, Healthcare, Personal Care, Home Cleaning and Technology
- Conducting consumer communication evaluations, including advertisements, concepts, packs, and products
- Moderating focus groups and in-depth interviews, fostering thought-provoking discussions to derive meaningful insights
- Experience in managing multi-country projects (e.g., India-Malaysia, US, Nepal) to build a nuanced understanding of diverse consumer trends
- Clientele include Nestlé, Mars, Haleon, Brillon Consumer Products, Carlsberg, PepsiCo, and more
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
Senior Research Manager
Kantar
Gurugram
04.2023 - 04.2024
Research Manager
Kantar
Gurugram
04.2022 - 04.2023
Associated Research Manager
Kantar
Gurugram
02.2019 - 04.2022
Research Associate
PHD Chamber of Commerce
New Delhi
06.2017 - 10.2018
- Analyzed government policies to assess impact on state and national level
- Co-authored multiple reports leading to recommendations for governmental and business stakeholders
- Conducted economic trend analysis, budgetary reviews and sectoral assessments
Research Assistant
PHD Chamber of Commerce
New Delhi
10.2016 - 01.2017
Education
Master of Business Economics -
Panjab University
Chandigarh08.2016
Bachelor's - Economics (Hons.)
St. Bede's College
Shimla08.2014
Skills
Account management
undefinedLanguages
English
Hindi
Accomplishments
Being Extraordinary
Certificate of excellence for serving Nestle
Timeline
Account Manager
Kantar
03.2024 - 11.2025
Senior Research Manager
Kantar
04.2023 - 04.2024
Research Manager
Kantar
04.2022 - 04.2023
Associated Research Manager
Kantar
02.2019 - 04.2022
Research Associate
PHD Chamber of Commerce
06.2017 - 10.2018
Research Assistant
PHD Chamber of Commerce
10.2016 - 01.2017
Bachelor's - Economics (Hons.)
St. Bede's College
Master of Business Economics -
Panjab University