Summary
Overview
Work History
Education
Skills
Trainingscourses
Personal Information
Disclaimer
Attributes
Timeline
Generic
Abhijeet Musale

Abhijeet Musale

Sales & Marketing
Pune

Summary

  • Seeking a position with a leading organization where sales, analytical and Management skill can be utilized to improve company's profitability and promote growth.
  • A Sales and Marketing person with 9+ years of experience in Strategic Planning, Channel management, Business Development, Trade Promotions, Team Management with well-known organizations like Nestle, ColgatePalmolive, Abbott Healthcare Pvt Ltd. Possessing valuable insights, keen analysis and Team approach to implement best practices to achieve business excellence. Adapt in working in High Pressure environment with strict deadlines and multiple deliverables like:
  • Gathering the market intelligence, tracking the competitor's activities and providing the valuable inputs for fine tuning the marketing, sales and collection strategies.
  • Conceptualizing and implementing competent strategies with a view to penetrate new accounts and expand existing ones for a wide range of services.
  • Organizing promotional activities as a part of market development effort.
  • Maintaining customer relations to achieve repeat/referral Business.
  • Establishing strong and reliable Channel Partners for deeper market penetration.
  • Providing training and direction to team members for ensuring Quality Performance.

High-achieving Senior Sales Executive with drive and expertise to handle any sales challenge. Dedicated to consistently surpassing quotas and diligently pursuing and converting new leads to enhance revenue streams. Energetic and committed to top performance.

Overview

10
10
years of professional experience
2
2
years of post-secondary education
3
3
Languages

Work History

Senior Sales Executive

Nestle India Pvt Ltd
06.2022 - Current
  • Managing two distributors with a monthly business value of 40 million who service to 2750 odd Outlets across channels in territory, supervising a team of 20 salesmen, 9 merchandisers & 2 RTD PS in the assigned territory to deliver Nestle business objectives, best in class execution & exploring & executing OOH Business Ex
  • (Colleges, Railway, Institute Suppliers) for Expanding RTD Beverages Business
  • Responsible for invoicing and redistribution to ensure timely deliveries and smooth operations for distributors
  • Leading new product launches at the channel & retailer level, driving retailer engagement through quarterly enrollment programs and securing additional product visibility
  • Identifying and leveraging regional opportunities by understanding local consumption patterns, festivals, and special occasions to boost sales
  • Developing and monitoring distributor infrastructure, including warehouse management, secondary sales force, and financial readiness, to meet business needs effectively
  • Ensuring market hygiene in line with company standards to uphold product quality and customer satisfaction
  • Managing Distributor's Return on Investment
  • Distributor appointment & area realignment as per business needs to drive better growth & future readiness
  • Asset (chocolate Visicooler) deployment & tracking in high turnover chocolate & confectionery outlets & managing throughput as per Visicooler size deployed

Senior Territory Sales Executive

Abbott Healthcare Pvt Ltd
11.2017 - 05.2022
  • Managing a 6 Direct Distributors (Urban + Rural) & 1 (Super Stockiest) and team of 11 off Roll/On Roll Interim Sales Representatives & SSM deputies with 2 merchandisers engaged in Traditional Trade in Market Executions
  • Responsible for ANI Sales & Target Distribution for volume & value (6.36 Cr Annually) sale, recruitment of sales team & best in class execution & Implementation in trade Market & Centre Profit Head across assigned territory
  • Designing and executing activations, schemes and incentives, merchandising to sustainably drive sales growth and market shares
  • Sales planning and forecasting, co-ordinate with supply chain team for better services
  • Co-ordinate with Marketing team and execute all the brand activities as per the agreed calendar in area
  • Providing on the job and off the job training to the team
  • Motivating stockiest study and analyze performance of all Sales Team
  • Ensuring Brand Promotion, Display, Consumer Awareness and Key Outlets execution of Trade Marketing activities, merchandising and visibility in the territory
  • Managing Distributor's Return on Investment by rationalizing Investments, budgetary control and driving efficiency of costs leading to consistently growing business
  • Responsibility to build a strong network of active stockiest and increase distribution
  • Data analysis on regular basis e.g
  • Stockiest wise, salesmen wise, route wise, key SKU wise, wholesale tracking and taking appropriate steps to enhance business performance
  • Rural Market Coverage & Expansion through SS Network

Customer Development Officer

Colgate-Palmolive (India) Ltd
04.2015 - 10.2017
  • In charge of a team of 1 PSR & 18 Off Roll SSM servicing district of Kolhapur giving an annual sale of Rs.20.5 cr and responsible for leading the development and implementation of all strategic sales activities
  • Managing and maintaining distribution channel of Colgate-Palmolive within the territory for a maximum business, (Value & volume, Primary & secondary) as per the company system and norms
  • Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves to achieve market share metrics
  • Monitoring the Daily sales & taking weekly review of business & key customers
  • To ensure Promos Stocks (Trade load /Consumer promo) should be billed & liquidated within time to give desired result & effective executions of GTM of new launch
  • On Job training to salesman
  • Maintained and managed channel partners by ensuring better relations and communication to achieve high productivity levels from channels
  • Ensured Engagement of retailers and distributors for delivering high productivity
  • Conducted market research to gather customer / competition information & identifying emerging market trends
  • Providing timely reports to senior management regarding sales performance, availability, competition etc

Education

PGPM - Marketing

IBS PUNE
01.2013 - 01.2015

BE - MECHANICAL

Nagpur University

HSC - Higher secondary education

PUNE Board

SSC - undefined

PUNE Board

Skills

Sales development

Trainingscourses

  • Prima Certified, 07/01/19
  • Magna Certified, 01/01/21
  • Maxima Certified
  • Insignia Project for Modern Trade Exposure

Personal Information

  • Date of Birth: 05/01/88
  • Nationality: Indian

Disclaimer

11/25/24, Abhijeet Musale, Pune

Attributes

  • Ability to adapt to change, remain focused and motivated.
  • Good communication skills.
  • Good inter-personal skills.
  • Have high level of persuasiveness.
  • Ability to Perform on Crunch Occasions.

Timeline

Senior Sales Executive

Nestle India Pvt Ltd
06.2022 - Current

Senior Territory Sales Executive

Abbott Healthcare Pvt Ltd
11.2017 - 05.2022

Customer Development Officer

Colgate-Palmolive (India) Ltd
04.2015 - 10.2017

PGPM - Marketing

IBS PUNE
01.2013 - 01.2015

BE - MECHANICAL

Nagpur University

HSC - Higher secondary education

PUNE Board

SSC - undefined

PUNE Board
Abhijeet MusaleSales & Marketing