Summary
Overview
Work History
Education
Extracurricular Achievements
Languages
Timeline
Generic

Abhijith Mohanan

Summary

Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products.Goal-driven Sales Management professional bringing 6-year career history in sales and proven track record of strategic business growth. Skilled at aiding in product marketing efforts. Adept at cultivating productive client relationships through positive rapport, tailored solutions and client engagement.

Overview

7
7
years of professional experience

Work History

Strategic Account Manager

Swiggy
Bangalore
09.2023 - Current
  • Developed and implemented strategic account plans for key clients.
  • Created quarterly reports on customer activity, trends, and successes.
  • Collaborated with cross-functional teams to develop innovative solutions for customers.
  • Implemented strategies to drive growth and profitability of accounts.
  • Planned and executed promotional campaigns for targeted accounts.
  • Handling India's Biggest biriyani Outlet
  • Handling south india's top GMV contributors
  • Handling the monthly portfolio of 30cr
  • Reduced process lags by training employees on best practices and protocols.
  • Utilized available resources to orchestrate solutions for increased market share and bolstered profit margins.

Supply Lead

Zomato
Kochi
01.2023 - 08.2024
  • Responsible for the Growth, profitability and Supply of the Kochi - Online Delivery Business.
  • Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
  • Tracker Owner of City Order Growth
  • Contributed highest Advertisement Revenue of 93L/Month
  • Platform discounts & Promo coverage increased to 60%,All time highest coverage
  • Tracked monthly sales to generate reports for business development planning.
  • Achieved company growth and brand development through market expansion and sales.
  • Implemented communication channels with customers, clientele and key vendors, prioritizing opportunities and ensuring quick problem resolution.
  • Analyzed business and sales targets using critical problem-solving skills.
  • Monitored merchants activities to assess performance in meeting quality.
  • Creating Marketing & Campaign Management for the city
  • New Business Development & Expansion
  • New Business Strategy &Strategic Planning
  • Developed and significantly grew assigned territory 23% within first 6 months.
  • Gained market share in new sales performance through aggressive team training.
  • Used change methodologies to increase sales and led projects for increased productivity.
  • Conducted market research and reported on competitors.
  • Product Launching & Expansion

Business Analyst- Partner Growth

Zomato
Kochi
04.2021 - 12.2022
  • Brand Management : Analyzing brand performance on using data so as to formulate actionable insights, implement recommendations and measure its effect to provide growth of the platform
  • Devised & executed strategies to optimize positioning, pricing and marketing initiatives to drive higher GMV and order growth
  • Build and review quarterly road maps to improve online ordering and dining out business for partner restaurants
  • Business Analysis : Providing profitability analysis of various city brands to manage the ideal mix of offer and marketing spend to consistently deliver M-o-M committed business in terms of orders, GMV and profitability
  • Competitive Analysis : Drove city level competitive benchmarking activities to leverage industry best practices to maintain price parity and sufficient campaign coverage
  • Forecasting : Engage in forecasting activities to set individual targets for the members of the city team to meet KPI's
  • Designed & actioned on strategic plans for generating GMV of INR 50 lakhs+ monthly for the company and direct revenue via various in-app advertising & Ad sales products of the company by targeting potential clients
  • Identifying and on- boarding various gourmet & premium sets of the restaurant of the city and successfully developing a brand on an online ordering and dining-out platform.

Growth Manager

Zomato
Kochi
03.2020 - 04.2021
  • Top Line : Ownership of city level P&L for Zomato through various initiatives to improve both topline
  • GMV growth of more than 15 times over the previous period
  • Partner Acquisition : Zomato Gold Supply by acquiring, renewing client's and identifying new business development opportunities in the city
  • Drive Superior restaurant partner experience right from onboarding & Staff training to value communication
  • Managing aggressive acquisition rates to maintain a wide range of dining out choices for gold members, Ensuring zero churn of restaurant partners and no case of denial of service
  • Go-To-Market : Launched and was accountable for penetrating various flagship products & loyalty programs of the company like Zomato Pro, Zomato Gold 1+1
  • Membership program, Zomato Market in the city
  • Program Management: Responsible for driving partner engagement through online & Offline marketing
  • Responsible for managing post sales process and interventions to minimize escalations and ensuring a superior user experience for Gold members
  • Responsible for identifying the pain point's for my restaurants & implement innovative solutions
  • Campaign Management : Designing Campaigns, Ads & Promotions for the city &
  • Working on strategies to hit revenue target's
  • Account Management : Managing 150+ restaurant partners including Key chain accounts of the city by driving & executing growth strategies for their business on monthly basis through various data driven techniques, campaign management, promotions, improving platform visibility & reach.

City Manager - MICE Sales

OYO
Kochi
04.2019 - 02.2020
  • Launched Event Sales Vertical for Kochi
  • Operations Excellence for events
  • Vendor onboarding & Vendor portfolio Management
  • Client Acquisition and Account Management
  • Training and educating sales team about the products
  • P&L Management
  • Handling Inbound and Outbound sales Vertical
  • Establishing New Partnership deals from the Corporate
  • Handling & Managing Sales Force
  • Revenue Management for Kochi City.

Key Account Manager - Enterprise Sales

OYO
Kochi
01.2018 - 04.2019
  • Account management services by providing them data based insights into current business and improvement areas
  • Invoicing management
  • Bill To Company follow-ups and Recovery
  • Account churn management by maintaining % Unhappy of the account and high NPS Score
  • Maintain list of preferred properties city-wise and prices for the account which are having good GX probability
  • Track and extract BTC payments
  • Taking initiatives for client engagement activates regarding the new product line and future involvement.

Project Coordinator

Kochi
05.2017 - 12.2017
  • Design communications strategy for WWF- Earthian (Collaboration with Wipro)
  • Program campaigns and other
  • Create activities to support the program's targets and policy reform at the appropriate local level.

Education

Post Graduate Diploma - Management

SSIM,Hyderabad
Hyderabad
03.2017

Bachelor of Business Administration (BBA) -

MES T.O Abdulla Memorial College
03.2014

Extracurricular Achievements

  • Presented Article on “The Impact of culture on the Quality of Internal Audit.
  • Presented Book Review Session on “The Indian CEO” and “Google Speaks Secrets of the world billionaire entrepreneur
  • Student Coordinator of SAMANWAY College Event-2016
  • India UNDP Online Volunteer
  • UNICEF Volunteer

Languages

English
First Language
Malayalam
Proficient
C2
Tamil
Upper Intermediate
B2
Hindi
Upper Intermediate
B2

Timeline

Strategic Account Manager

Swiggy
09.2023 - Current

Supply Lead

Zomato
01.2023 - 08.2024

Business Analyst- Partner Growth

Zomato
04.2021 - 12.2022

Growth Manager

Zomato
03.2020 - 04.2021

City Manager - MICE Sales

OYO
04.2019 - 02.2020

Key Account Manager - Enterprise Sales

OYO
01.2018 - 04.2019

Project Coordinator

05.2017 - 12.2017

Post Graduate Diploma - Management

SSIM,Hyderabad

Bachelor of Business Administration (BBA) -

MES T.O Abdulla Memorial College
Abhijith Mohanan