Abhijit Jagtap

Project 1:

• Worked with the business development team to generate leads and understand the pain-points of customers.
• Responsible for the D2C category penetration and driving volume.
• Identified potential brand owners in the D2C-FMCG segment through secondary research and primary research and established key relationships, resulting in an increase in brand awareness
• Market mapping of the Digital first end users in HPC and F&B segments and identified influencers of packaging at these end users
• Identified opportunities in the value chain, performed cost-benefit analysis, and created a GTM strategy for the India region.
• Created a healthy long term pipeline by cross-selling and up-selling to brand owners with opportunities in premiumization, innovation & sustainability.

Project 2:

• Conducted comprehensive end-to-end value chain analysis, leading to informed decisions on market entry strategies in the fruits and vegetables segment.
• Identified key decision makers in the value chain and created a GTM strategy on how to position the brand.

Project 3:

• Played a pivotal role in the successful launch of experience centre, encompassing content generation, product selection for showcasing, event flow structuring and collaboration with the agencies for diverse content requirements.

• Formulated Go to Market(GTM) strategy and generated revenue of INR 5 lakhs and generated 150 leads and marketed the products of the company to potential leads
• Learned about different investment strategies and various financial instruments available in market and understanding financial needs of client.

• Worked for the client Levi Strauss and Co.
• Handled IT accounts of the client and assisted users with their IT related queries.
• Responsible for creating and documenting service tickets and resolving them.