Summary
Overview
Work History
Education
Skills
Certification
Technical Purvey
Significant Accomplishments
Previous Experience
Timeline
Generic

Abhilash Shetty

Senior Account Manager
Bangalore

Summary

Talented Account Manager proficient in customer relations, sales and strategic planning. Demonstrates track record of success in highly competitive market setting. High-level sales knowledge and excellent communications skills enable goal attainment and offering experience in delivering client-focused solutions and successfully managing multiple projects. Excellent critical thinking, problem-solving and communication skills.

Overview

5
5
years of post-secondary education
5
5
Certifications

Work History

Senior Account Manager

Denstu
  • As Senior Account Manager, will play pivotal role in driving business growth, maintaining client satisfaction, and fostering long-term relationships
  • This dynamic position requires seasoned professional with proven track record in account management, deep understanding of Ecommerce landscape, and exceptional communication skills
  • Also, will be responsible for overseeing key accounts, collaborating with cross-functional teams, and leveraging expertise to optimize client success.
  • Performed effectively in self-directed work environment, managing day-to-day operations and decisions
  • Analyzed data on client behavior patterns to inform future account management strategies, resulting in higher retention rates
  • Prepared client budgets by reviewing client billing and managing monthly invoices

Trader

MIQ
  • As Traders play crucial role in digital ad campaign management
  • And are responsible for execution and optimization of advertising campaigns across various digital platforms
  • Led and mentored high-performing team and ad operations specialists to set up digital advertising campaigns (Display, Video, Audio & CTV) to ensure that campaign objectives, targeting parameters, budget allocation, and key performance indicators (KPIs) are clearly defined and aligned with overall marketing strategy.

Media Analyst

Target Corporation
  • As Media Analyst, day-to-day work involves Setting up, Managing and Optimizing Display and Video Ad Campaigns for Advertisers with TMN Network, External (DV360 & TTD DSP) & Social Platform
  • Observe and evaluate media campaigns both Internal (T.com) & External (DV360, CTV, Programmatic Audio & Social), provide recommendations, devise optimization tactics and future plans to drive effectiveness.
  • Developed strategic insights for clients by evaluating competitor performance and industry benchmarks
  • Disseminated news content through social media for better engagement with audiences and faster reporting
  • Optimized media plans by utilizing advanced analytics tools for in-depth evaluation of campaigns

Senior Ad Operations Coord

Verizon Media/Yahoo India Ltd
- 11.2019
  • Account Management team is part of Verizon Media Sales
  • This team is responsible for building and maintaining deep partnerships with Verizon Media’s clients
  • On daily basis, Analysts will be relied on to help US based Account Strategist’s service various accounts across various Advertisers
  • Play key role in supporting Account Management function by participating in operations and day-to-day processes involved in launching, maintaining and optimizing advertising campaigns.
  • Demonstrated creativity and resourcefulness through the development of innovative solutions

Insurance Servicing

AXA / Capita
  • Involves providing services in Pension products related to setting up policies and other services needed for the continuity of service
  • Key Accountabilities: Processing different quotation to the member or trustees or IFA on their request
  • Processing of Actuarial Quotation, setting up policies and providing services for policy continuity Take ownership of reviewing & updating trainees, when there is a change in the existing process.

Education

MBA Human Resource Management - Human Resources Management

Symbiosis Centre of Distance Learning
06.2009 - 05.2011

Bachelors in Business Management -

Upendra Pai Memorial College
Udipi
07.2002 - 05.2005

Skills

Decision-Making

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Certification

Yahoo DSP Certification (Fundamentals & Advanced)

Technical Purvey

Data Management: Microsoft Excel & Google Sheets

Significant Accomplishments

  • Solely created a Homepage Takeover Reporting - which won me the elite Performer award under the Elegant Solution category. It helped in providing a scalable solution to the advertisers who spend about half a million on each homepage execution in a super quick time which was not present earlier.
  • A client facing presentation which was created to showcase the industry trends and their spend YOY on different Platforms based on which recommendations for optimization were provided on how to improve their sales.
  • Created set of standard templates for Advertiser insights, campaign reporting that went on to be adopted by the larger AM teams.
  • A mentoring Program was initiated where we paired up all the Verizon Media employees in India who showed interest in the program, with ideal mentors who would be fruitful and beneficial for their career goals and interests.
  • Received STAR TEAM Award for the team for managing the pipeline and exceeding the SLA targets.
  • Awarded “Star of the Team for Q1 & Q4”- 2008 exceeding the SLA targets.
  • Won the “Extra Miler Award” for Q3 & Q4 2009

Previous Experience

  • Target Corporation, Media Analyst, 12/2019, 05/2022, As a Media Analyst, my day-to-day work involves Setting up, Managing and Optimizing Display and Video Ad Campaigns for Advertisers with TMN Network, External (DV360 & TTD DSP) & Social Platforms. Observe and evaluate media campaigns both Internal (T.com) & External (DV360, CTV, Programmatic Audio & Social), provide recommendations, devise optimization tactics and future plans to drive effectiveness.
  • Verizon Media/Yahoo India Ltd, Senior Ad Operations Coord, 08/2011, 11/2019, The Account Management team is part of Verizon Media Sales. This team is responsible for building and maintaining deep partnerships with Verizon Media’s clients. Our role is a support role to the Account Management function. On a daily basis, Analysts will be relied on to help US based Account Strategist’s service various accounts across various Advertisers. We play a key role in supporting the Account Management function by participating in the operations and day-to-day processes involved in launching, maintaining and optimizing advertising campaigns.
  • AXA / Capita, Insurance Servicing, 12/2006, 07/2011, Involves providing services in Pension products related to setting up policies and other services needed for the continuity of service. Processing different quotation to the member or trustees or IFA on their request. Processing of Actuarial Quotation, setting up policies and providing services for policy continuity. Take ownership of reviewing & updating trainees, when there is a change in the existing process.

Timeline

MBA Human Resource Management - Human Resources Management

Symbiosis Centre of Distance Learning
06.2009 - 05.2011

Bachelors in Business Management -

Upendra Pai Memorial College
07.2002 - 05.2005

Senior Account Manager

Denstu

Trader

MIQ

Media Analyst

Target Corporation

Senior Ad Operations Coord

Verizon Media/Yahoo India Ltd
- 11.2019

Insurance Servicing

AXA / Capita
Abhilash ShettySenior Account Manager