Abhinav Kavuru

• Generated 500+ inbound leads with 10 successful conversions, contributing a total revenue impact of ₹7.2 lakhs through strategic lead generation and nurturing.
• Created 117+ marketing assets, including newsletters, sprint release notes, email campaigns, and social media content, ensuring consistent brand communication across channels.
• Planned and executed Oorwin’s OTT Webinar Series, resulting in 20+ promotional clips for YouTube and social media, boosting audience engagement and visibility.
• Led a comprehensive audit of the Software Suggest campaign, identifying missed opportunities and collaborated with sales and vendor teams to implement strategic improvements for the 2025 renewal cycle.
• Spearheaded 3 brand awareness events, enhancing Oorwin’s visibility and networking opportunities. Designed and developed marketing collaterals including kiosks, banners, standees, brochures, and QR codes, resulting in 50 high-quality leads, of which 27 were qualified as warm prospects.

• Established a strong presence on key content platforms (Quora, Medium, Blogger, Tumblr), generating 303+ organic engagements.
• Managed the Quora TTBS content page with 107 posts, reaching 1.75 lakh+ views, 146 shares, and 54 followers, boosting brand visibility.
• Developed tailored content for the Saksham sales enablement tool, enhancing performance of 500+ sales reps through contextual support materials.
• Led awareness campaigns for internal employees and channel partners, driving increased engagement and alignment across teams.
• Managed and coordinated content tasks across 10+ agencies, ensuring timely delivery and alignment with marketing goals.
• Monitored and optimized monthly marketing budgets, ensuring efficient resource allocation and maximizing ROI.
• Owned and operated the Marketing Hub (Digital Asset Library), enabling streamlined access to marketing resources and improving team efficiency.

• Conducted extensive research to identify 8 optimal public platforms for posting tailored client content.
• Provided clients with 4 diverse content topics weekly for awareness and promotion on platforms like Quora and Medium.
• Executed successful influencer marketing campaigns, particularly for client Kalasha Jewelers.
• Played a key role in handling CRM activities for 3 clients, ensuring robust client relationships and satisfaction.

1. Generated reports detailing findings and recommendations.

2. Provided expert consultation to customers regarding credit management, addressing concerns and resolving issues.

3. Facilitated payments through the application, ensuring timely receipt of due payments into the account.

4. Collected, arranged, and input information into database system.