Abhinav Kumar
Bengaluru
Overview
1
1
year of professional experience
Work History
Growth Associate
GrowthSchool
07.2024 - Current
- Analyzed customer data to identify trends and anticipate customer needs.
- Developed and implemented strategies to increase customer satisfaction and engagement.
- Formulate and execute growth strategies to drive user acquisition, activation, retention, and monetization for our educational products.
- I streamlined the purchase process via an email campaign, increasing revenue from 3.5L to 20L in one month with a conversion rate of 18% from organic traffic.
- Analyze user data to identify growth opportunities and optimize the user journey. Implement A/B tests and other experiments to validate hypotheses and improve key performance metrics.
- Develop and manage campaigns, including email marketing to increase the user base.
- Create and implement strategies to enhance user engagement and retention, including personalized onboarding experiences, email marketing, push notifications, and in-app messaging.
- Collaborate with product, design, and engineering teams to enhance product features based on user feedback and market research. Advocate for improvements that will drive growth and improve the user experience.
- Monitor, analyze, and report on key growth metrics and KPIs. Provide actionable insights and recommendations to senior leadership.
- Conduct competitive analysis and market research to stay abreast of industry trends, user needs, and emerging technologies.
- Employed a data-driven approach to identify trends and opportunities for revenue generation.
- Conducted feedback calls with users to identify challenges with platform features, such as Perks, and implemented solutions based on the insights gathered.
Email Marketing Specialist and Operations
Magically Genius
05.2024 - 06.2024
- Tracked key metrics and developed spreadsheets and data models.
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
- Tracked key performance indicators to measure success of campaigns.
Execuve Assistant to CEO
Unacademy
09.2023 - 04.2024
- Organizing and coordinate a variety of training, events and managing hiring related schedules.
- Implemented project governance framework, including project initiation, planning, execution, and closure processes, to ensure alignment with organizational goals and objectives.
- Managed and processed expense reports for team members, ensuring accuracy and adherence to company policies.
- Conducted regular Audits of documentation practices to identify gaps and areas for improvement, resulting in increased efficiency and accuracy in reporting
- Conduct regular audits across multiple centers nationwide to assess operational performance, financial accuracy, and regulatory compliance.
- Work closely with center managers to collect and review financial statements, operational procedures, and internal control protocols to identify areas for improvement.
Associate Academic Operaons
Unacademy
07.2023 - 12.2023
- Managing and Coordinating offline centers, providing training for smooth functioning.
- Auditing educators classes and academic team work - class scheduling/Batch & Course creation etc.
- Involved in curriculum planning, ensuring the quality of educational content.
- Educators utilization on and managing the Batch compliance.
- Analyzed data and performance metrics to evaluate the effectiveness of the SRG program and make strategic improvements.
- Successfully Managed 20 Unacademy Centres across India, ensuring operational efficiency and smooth functioning.
Academic operaons (Intern)
Unacademy
04.2023 - 06.2023
- Implemented efficient academic scheduling processes resulting in a 20% increase in course enrollment
- Coordinated faculty development workshops and training sessions to enhance teaching quality and student engagement
- Managed the Special Rankers Group (SRG) program at Unacademy, identifying top-performing students from various centers across India.
- Developed selecon criteria and implemented a rigorous screening process to identify candidates for the Special Rankers Group.
- Communicated and coordinated with students, teachers, and stakeholders to ensure smooth onboarding into the SRG program.
Education
Bachelor of Engineering - BE in Electrical, Electronic and Communications Engineering -
Acharya Institute of Technology, Bangalore
04.2023
Central Board of Secondary Education Class 12th in Science - undefined
JD Public School, Chhappra
04.2018
Indian Certificate of Secondary Education 10th Examination in Science - undefined
ST. Paul's School, Gorakhpur
04.2016
Skills
- HTML
- CSS
- MS office
- Notion
- G-Suit
- Excel
- JIRA
- Mixpanel
- Brevo
- Customer Relationship Management (CRM)
- Strapi
Timeline
Growth Associate
GrowthSchool
07.2024 - Current
Email Marketing Specialist and Operations
Magically Genius
05.2024 - 06.2024
Execuve Assistant to CEO
Unacademy
09.2023 - 04.2024
Associate Academic Operaons
Unacademy
07.2023 - 12.2023
Academic operaons (Intern)
Unacademy
04.2023 - 06.2023
Bachelor of Engineering - BE in Electrical, Electronic and Communications Engineering -
Acharya Institute of Technology, Bangalore
Central Board of Secondary Education Class 12th in Science - undefined
JD Public School, Chhappra
Indian Certificate of Secondary Education 10th Examination in Science - undefined
ST. Paul's School, Gorakhpur
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