Summary
Overview
Work History
Education
Skills
Timeline
Certification
Hi, I’m

Abhishek Bajaj

Strategy | Project | Business
Paris.
Abhishek Bajaj

Summary

🔋 As a highly skilled Market Intelligence and Strategy Analyst, I bring a wealth of experience in marketing strategy, market analysis, and project management. My expertise in tools such as Microsoft Power BI, social media marketing, and product marketing has enabled me to deliver valuable insights and drive business growth. I have a proven track record of delivering results in both contract and permanent roles, including my most recent position as a Marketing Consultant.

⏳Previously, I served as a Junior Project Manager at Transdev where I successfully deployed Microsoft Dynamics 365 CRM to handle communication, client, and bidding processes, while forecasting efficiency increases of KPIs. I also served as a mission leader with 240 experts to provide consulting services to 1000 existing clients in collaboration with 28 heads of departments. Additionally, I have worked as a Business Analyst at Societe Generale Global Solution Centre, where I have worked with Global Functional Heads to drive employee upskilling by executing insightful strategy recommendations.

🛠️ My diverse skill set includes proficiency in CRM, business analytics, negotiation, agile and waterfall methodologies, presentation skills, project coordination, market research, data analysis, and marketing strategy. I am also well-versed in Microsoft Excel, Microsoft Word, and Tableau. I am eager to continue my professional journey and make valuable contributions to organizations in need of a results-driven market intelligence and strategy analyst.

Overview

5
years of professional experience
4
Languages
2
years of post-secondary education

Work History

FBM
Paris, Ile-de-France

Market Intelligence and Strategy Analyst
10.2022 - 06.2023

Job overview

  • Product Marketing Intelligence Analysis Go-to-Market Strategy
  • Monitored and analyzed marketing KPIs, including ROI, CTR, and CPC to optimize campaign performance and boost revenue by 15%
  • Created and presented monthly social media analytics reports to product managers, showcasing areas of success and improvement for each campaign and increasing engagement rates by 15% over six months
  • Analyzed data on various social media platforms to identify trends and growth opportunities, driving a 20% increase in website traffic
  • Collaborated with cross-functional teams to develop targeted marketing strategies aligned with market trends and consumer preferences, resulting in a 20% increase in new business acquisitions.

Transdev
Paris, Ile-de-France

Junior Project Manager
01.2022 - 09.2022

Job overview

• Designed and delivered a training program for stakeholders and country heads to adopt new CRM (Microsoft Dynamics 365) system, resulting in a 90% adoption rate within the first month.
• Led the development and execution of a comprehensive strategic plan for 1000 clients in collaboration with 28 department heads, boosting retention rates by 20%.
• Conducted a comprehensive research protocol strategy, collaborating with 10+ stakeholders to analyze 30+ relevant case studies and create a knowledge brief on the impact of COVID-19 on transit mobility.
• Liaised a project management framework that increased efficiency by 30%, reducing project timelines by an average of two weeks.

Société Générale
Bangalore, Karnataka

Business Analyst
07.2018 - 08.2020

Job overview

  • Change Management Data Analysis Negotiation
  • Facilitated scoping discussions with stakeholders, resulting in a 50% reduction in project timeline by identifying potential roadblocks early on
  • Collaborated with cross-functional teams to analyze technical requirements and identify gaps, reducing development time by 30%
  • Managed a team of six analysts using Agile methodologies, streamlining reporting processes and increasing report relevance by 70%, improving decision-making outcomes and driving business growth
  • Developed and documented comprehensive project plans, including scope, functional requirements, timelines, and budget estimates, reducing project overruns by 15%
  • Created detailed wireframes and mock-ups for stakeholder requirements, increasing satisfaction by 30% and decreasing revision requests by 20%
  • Worked alongside with Solution Architect and PMO team members to design technical solutions and create quality proposals or contracts aligned with stakeholder’s requirements.

Education

Audencia Business School
Nantes, France

BAC+5/Master’s in Management from Marketing For Product Managers | Management Consultancy
09.2020 - 07.2022

University Overview

  • Dean's List ( Semester 1, 2 and 3- 2020-2022)
  • Achieved first place in the Marketing hackathon hosted by Audencia for the challenge of Forming Sustainable Strategy and Product Recommendation.
  • Completed AP course in Strategy & Management, Project Management, Change and Knowledge Management, Strategic Market Analytics, Retail Marketing, Capturing Market Insights.
  • 3.8/4 GPA
  • Ranked in Top 1% of class

Symbiosis International University
Pune, India

BAC+3/ Bachelors of Technology from Electronics & Telecommunications Engineering
04.2014 - 05.2018

University Overview

  • 3.012/4 GPA
  • Ranked in Top 2% of class
  • Research Project: Demonstrated remarkable project management and organizational proficiency as a Network Engineer Intern at Bharti-Airtel, the renowned 2nd largest telecommunications company. Contributed to the successful completion of three significant projects by effectively managing and organizing data, ensuring seamless execution and timely delivery within a three- month tenure.

Skills

  • SQL
  • PostgreSQL
  • Microsoft :Excel (Advanced), Word, PowerPoint, Outlook
  • Tableau
  • Power BI
  • MS Project
  • Jira
  • Confluence
  • UML
  • BPMN
  • FIGMA
  • Scope
  • Business Modelling
  • Microsoft Dynamics 365

Timeline

Market Intelligence and Strategy Analyst
FBM
10.2022 - 06.2023
Junior Project Manager
Transdev
01.2022 - 09.2022
Audencia Business School
BAC+5/Master’s in Management from Marketing For Product Managers | Management Consultancy
09.2020 - 07.2022
Business Analyst
Société Générale
07.2018 - 08.2020
Symbiosis International University
BAC+3/ Bachelors of Technology from Electronics & Telecommunications Engineering
04.2014 - 05.2018

Certification

  • UDEMY Power BI – 2023
  • UDEMY SQL-2023
  • Introduction to SQL- DataCamp -2022
  • Google Project Management(Coursera)-2022
  • GOOGLE Analytics (Beginner)-2021
  • Introduction to UX/UI Design - LeWagon-2020
Abhishek BajajStrategy | Project | Business