Summary
Overview
Work History
Education
Skills
Timeline
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Abhishek Hans

Abhishek Hans

Hisar

Summary

Marketing professional with experience in corporate branding, ESG communication, and digital campaigns. Skilled in aligning strategies with business goals to enhance visibility, strengthen employer branding, and engage stakeholders. Passionate about impactful storytelling and building experiences.

Overview

2
2
years of professional experience

Work History

Digital Marketing Intern

IBS GURGAON
Gurugram
06.2023 - 12.2024
  • Introduced and led campaigns such as Excel Tips & Tricks, Diversity at IBS, and the IBSAT promotional campaign, increasing student engagement, and brand visibility.
  • Collaborated with the content team to script and execute a campus shoot video, enhancing IBS’s digital storytelling.
  • Managed weekly online meetings with teammates and review sessions with faculty to ensure smooth coordination and timely execution.
  • Planned and implemented the Social Media Calendar (SMC) for IBS Gurgaon using HubSpot, working with the design team for an effective rollout.
  • Analyzed campaign performance, identified gaps, and adjusted strategies to improve results and engagement.
  • Gained hands-on experience with Canva for creatives and basic Adobe Premiere Pro for video editing.

Brand and Marketing Communications Internship

Forvis Mazars India
Gurugram
02.2024 - 05.2024
  • Ensured brand consistency by creating standardized templates for presentations, reports, and proposals that aligned with global brand guidelines.
  • Managed and executed successful events, both virtual and in-person, ensuring seamless planning, coordination, and delivery.
  • Aligned local and global initiatives by collaborating with international teams to launch key ESG programs like Global Recycling Day and Sustainability Showcase, which enhanced the firm's reputation.
  • Boosted employer brand and engagement by developing and executing targeted communication campaigns for new hires, employee milestones, and onboarding, which strengthened company culture.
  • Improved internal communication by introducing an innovative screensaver system to share company campaigns and ESG messages, leading to a measurable increase in employee participation and awareness of key initiatives.

Education

MBA - Marketing And Analytics

IBS GURGAON
GURGAON
05-2025

Bachelor of Commerce - General Studies

Guru Jambheshwar University
Hisar
01-2023

Skills

  • Campaign management
  • Brand communication
  • Event planning
  • Team collaboration
  • Social media management
  • Strategic Marketing and Analytics

Timeline

Brand and Marketing Communications Internship

Forvis Mazars India
02.2024 - 05.2024

Digital Marketing Intern

IBS GURGAON
06.2023 - 12.2024

MBA - Marketing And Analytics

IBS GURGAON

Bachelor of Commerce - General Studies

Guru Jambheshwar University

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Abhishek Hans