Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Generic
ABHISHEK KUMAR

ABHISHEK KUMAR

Delhi

Summary

I have 5 years of experience in digital marketing, as well as strong leadership skills and a track record of success. I'm currently looking for a position that will allow me to use my extensive skills and experience to find new clients and develop online strategies that will help businesses grow.

Overview

6
6
years of professional experience

Work History

Digital marketing Manager

Accenture
06.2022 - Current
  • People Management, Feedback and Coaching,
  • RCA, Workforce Scheduling, Capacity Management,
  • Conflict Management, Problem Solving, Presentation and Reporting
  • Knowledge of Google Ad Words, Analytics, Shopping, GTM, Campaigns(Digital Marketing Tools)
  • Worked with tag manager team and helped in implementing tags on customer websites
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals
  • Developed and executed A/B testing strategies to optimize campaign performance
  • Analyzed competitor pages to locate backlink and keyword opportunities
  • Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic
  • Improved website visibility through development and implementation of SEO strategies
  • Managed budget allocation and resource utilization to maximize marketing ROI
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue

Senior Analyst

Cognizant
11.2019 - 06.2022
  • Creating Revenue Generating Clickable links for account of customers who have opted for Google Ad Words Services to increase their CTR on Google platform so that they get more search traffic
  • Using various verification tools to ensure the quality of work
  • Providing floor support to New Joiners to make sure there is no knowledge gap and they meet their SLAs Doing all data related tasks using Internal tools and Dashboard
  • Tracking
  • Attendance, Productivity and other SLAs on daily basis
  • Conducting or Driving Root cause and other data analysis

Senior Process Associate

Concentric
06.2018 - 11.2019
  • Creating Revenue Generating Clickable links for the account of the customers who have opted for, AdWords Services to increase their CTR on Google platform so that they get more search traffic.

Process Executive

Globallogic
05.2017 - 04.2018
  • Collaborated with peers to measure ongoing process performance, enacting changes based on historical data.
  • Supervised meetings to maintain interdisciplinary communication of process weaknesses and performance.
  • Oversaw change management duties during new business process onboarding, reducing productivity interruptions.
  • Engineered process modernization efforts to evaluate and replace legacy protocols with more efficient methods.

Education

Six Sigma - Project Management

Indian Statistical Institute

Bachelor of Computer Science -

Btech Computer Science
2016

Skills

  • Artificial Intelligence,capacity management,machine learning,Predictive
  • Modeling and analytics Statistical analysis,Service analytics , reporting
  • Analysis
  • Customer interaction analyst , Data and AI Processes Operations
  • Metrics and predictive analytics, problem solving,business project
  • Management, Critical thinking
  • SQL and python ,Strong communication, customer service, relationship
  • Management and support skills
  • Knowledge of Google Ad Words, Analytics, Shopping, GTM, Campaigns
  • (Digital Marketing Tools)
  • Undergone training in ads display, ads search and Google analytics
  • Google Awards and certifications
  • Completed Google ads display
  • Certification(https://skillshopexceedlmscom/student/award/50197949
  • Completed Google ads search
  • Certification(https://skillshopexceedlmscom/student/award/50376413
  • Google AdWords
  • Revenue Generation
  • SEO Strategies
  • SEM Strategy Development

Additional Information

  • Completed Google Analytics Individual(https://skillshop.exceedlms.com/student/award/49922108)
  • Won the rewards and referral awards for achieving the highest quality score on the floor.
  • Awarded star of the month award for being top performer and not taking a single leave .
  • Active Member of IEEE Society in college. Participated in the National Seminar on Advances in Cloud Computing.
  • Successfully completed the java workshop organized by oracle. Achieved recognition certificate By Ministry Of Earth Sciences Government of India for participating in the science quiz organized by Ministry Of Earth Sciences at cluster level.
  • Received eloquent award by school principal for continuously winning the creative writing award in english and hindi language.
  • Actively participated in the Antakshri and quiz programme on AIR FM radio.

Timeline

Digital marketing Manager

Accenture
06.2022 - Current

Senior Analyst

Cognizant
11.2019 - 06.2022

Senior Process Associate

Concentric
06.2018 - 11.2019

Process Executive

Globallogic
05.2017 - 04.2018

Six Sigma - Project Management

Indian Statistical Institute

Bachelor of Computer Science -

Btech Computer Science

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