Abhishek Kumar

Helped multiple startups iterate toward the product market fit, build an early base of customers, and get them key industry insights that have been critical to their early growth.

Worked with founders and helped them figure out
- Their buyer personas
- The price sensitivity of their customers
- The features their customers love in the product/service
- Existing solutions and issues with them
- How customers found their existing solution and what might make them switch
- Places where their buyers hang out
- Messaging that resonates with their buyers
- Find the correct positioning for the product/service
- Top 3 growth levers they can pull

Examples of the kinds of projects I worked on

- A hosting company has 70,000 customers in its CRM and has to choose between 50+ feature requests and 10+ buyer personas.

- A software company in the US with 9,000 paid subscribers wants to understand who most of their users are, the features they love and hate in the product, new use cases, and growth opportunities in their most lucrative niches.

- A travel company in Malaysia wants to buy a travel company in the US and needs a broad overview of the travel trends in the US along with 30 startups building products that tie to those trends.

- An M&A firm needs our research service for its outbound campaigns when reaching out to clients for a potential M&A deal. They also need us to do further due diligence by talking to customers of their clients and the companies they’re looking to merge with, to make sure there's enough overlap
in ideal buyers and their needs.

- A founder in the UK wants us to validate an enterprise HR SaaS.

- A founder in the US wants to turn his book into a web app for students. We did the entire design before handing it over to the development team.

• PROJECTS
  NHS Blood and Transplant, Mobile Iron Cloud, and PowerShell- BT (Tech Mahindra)
  Duration -
  Responsibilities -
  ➢ Involved in tactical and strategic solution design.
  ➢ MDM Requirement gathering from Low-level distribution document.
  ➢ Managing multiple users and devices via MDM MobileIron.
  ➢ Automated the manual process of customizing Windows laptops using PowerShell scripts which are used by the NHSBT all over the UK.
  
  Royal Mail Group Track and Trace, Mprodigy- BT (Tech Mahindra)
  Responsibilities -
  ➢ Identify and analyze the test requirements for Enterprise Mobility Applications for Android Based Devices. Create Test Requirement Documents and Test Use Cases.
  ➢ Create commissioning workflow and related files, and create required settings using StageNow
  ➢ Create and Manage Test Plans, Test Cases, and other related test documents using the identified Test Management System ideally HPALM.
  ➢ Perform end-to-end activities for 90,000 enterprise Android mobile devices
  ➢ Perform OS testing for Zebra devices (TC57, TC77) and Symbol TC75
  ➢ Perform Application accreditation testing on enterprise mobile Android devices: Smoke testing, Penetration testing, functional and non-functional testing, and non-functional security testing and
  ➢ Perform regular sanity tests on MDM to ensure smooth operations.
  ➢ Automated pack versions and profile version creation using mProdigy APIs