ABHISHEK KUSHWAHA
Bangalore
Summary
Performance Marketing Specialist with 2 years of experience in Digital and Social Media Marketing. Proficient in managing and optimizing paid ad campaigns for impactful results. Skilled in quick learning, adaptability, and effective teamwork. Seeking new opportunities to leverage expertise and contribute to a dynamic organization.
Overview
4
4
years of professional experience
1
1
Certification
Work History
PPC Specialist
Chl Marketing Solutions Pvt. Ltd
Bangalore
06.2023 - Current
- Successfully handled and optimized monthly media spending of 50 lakhs for multiple industries.
- Specializing in Google Ads, Flipkart Ads, Meta Ads, and Amazon Ads.
- Utilized data-driven strategies to optimize campaigns, resulting in improved ROI.
- Established and maintained strong connections with clients to support business success.
- Executed digital advertising strategies customized for various industries.
- Implemented conversion tracking tags on websites to measure campaign effectiveness.
BRAND DEVELOPMENT EXECUTIVE
Breakout
07.2022 - 06.2023
- Enhanced brand spending through running and optimizing paid campaigns
- Managed inbound leads and executed follow up to achieve closure.
- Implemented strategies to enhance brand visibility and drive conversions
- Optimized customer acquisition process leading to improved conversion rates
- Streamlined processes for marketing operations and automation.
DIGITAL MARKETER
Admere Selvyn Pvt. Ltd.
02.2021 - 10.2021
- Developed and executed digital marketing strategies, supervised a team of marketing interns, efficiently administered social media platforms and campaigns while overseeing overall marketing operations.
Education
B.com (Sales Promotion and Advertising Management) -
ETHAMES DEGREE COLLEGE
Hyderabad06-2022
Commerce -
ARMY PUBLIC SCHOOL
Hyderabad05-2019
Skills
- Search Engine Marketing
- Social Media Marketing
- E-commerce Ads
- MS Excel
- Performance Analysis
- Market Research and Analysis
- Advertising Strategy
- Decision-Making
Certification
- MARKET RESEARCH AND CONSUMER BEHAVIOUR, Coursera (IE Business School), 03/2022
- ADVERTISING AND SOCIETY, Coursera (Duke University), 03/2022
- FACEBOOK AD CAMPAGIN, Coursera, 01/2022
- INTEGRATED MARKETING COMMUNICATION, Coursera (IE Business School), 01/2022
- DIGITAL MARKETING, Google Digital Garage, 02/2021
- GOOGLE ANALYTICS, Google Analytics Academy, 11/2021
Timeline
PPC Specialist
Chl Marketing Solutions Pvt. Ltd
06.2023 - Current
BRAND DEVELOPMENT EXECUTIVE
Breakout
07.2022 - 06.2023
DIGITAL MARKETER
Admere Selvyn Pvt. Ltd.
02.2021 - 10.2021
B.com (Sales Promotion and Advertising Management) -
ETHAMES DEGREE COLLEGE
Commerce -
ARMY PUBLIC SCHOOL
- MARKET RESEARCH AND CONSUMER BEHAVIOUR, Coursera (IE Business School), 03/2022
- ADVERTISING AND SOCIETY, Coursera (Duke University), 03/2022
- FACEBOOK AD CAMPAGIN, Coursera, 01/2022
- INTEGRATED MARKETING COMMUNICATION, Coursera (IE Business School), 01/2022
- DIGITAL MARKETING, Google Digital Garage, 02/2021
- GOOGLE ANALYTICS, Google Analytics Academy, 11/2021
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