Abhishek Rawat
Indirapuram
Summary
Dynamic advertising specialist with a strong focus on market analysis and customer engagement. Experienced in leveraging Google Analytics and predictive modeling to drive data-driven decision-making, resulting in significant revenue growth for clients.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Advertising Rep
Accenture
Gurugram
04.2024 - Current
- Developed advertising strategies aligned with client goals and market trends.
- Conducted market research to identify target audiences and competitive positioning.
- Identified areas of opportunity in client accounts through analysis of account metrics such as CTR, CPC, CPA.
- Prepared custom audiences by leveraging Google Analytics data and other third-party sources, and prepared reports from it.
- Enabled companies to enhance their forecasting strategies through data-driven decision-making, as well as leveraging predictive modeling techniques.
- Helped Google generate revenue of $300,000 to $400,000 from the given portfolio on a quarterly basis.
Territory management specialist
Gartner - Excelgens
01.2023 - 09.2024
- Market research to conclude the company profile and categorization under GSSO.
- Communicating with vendors and the marketing team to get the alignment done.
- Based on the analysis and charts, assigning the right representative to the customer.
- To prepare reports to showcase the sales chart.
- Analyzing the sales charts and further helping to improve the process.
CORPORATE BANKING- Deputy Manager
IDFC FIRST BANK
10.2020 - 11.2022
- Corporate acquisition to expand business.
- Financial credit processes in terms of loans and credit cards.
- Managed and handled the data for investment portfolios of our end-to-end customers.
- Handled product sales and after-sales services for clients, and delivered targets.
- Led team initiatives across different product departments to improve customer service processes and response times.
- Trained and mentored junior staff on best practices in customer engagement.
Intern
HORIBA INDIA
Delhi
05.2019 - 07.2019
- My role comprised of daily customer engagement, data handling, leads management which assisted the management in further market analysis and decision making.
Management Intern
Kotak Mahindra
Delhi
05.2016 - 07.2016
- Secondary research based on Credit funding and Insurance.
- I was responsible to perform the analysis based on clients credit score and market standards.
Education
Master of Business Administration - Marketing and International Business
Amity university
Noida, India01.2020
B. Com (Hons) -
JIMS Kalkaji
Delhi, India01.2017
Senior Secondary Examination -
Mayur Public School
New Delhi, India01.2014
Higher Secondary Examination -
Mayur Public School
New Delhi, India01.2012
Skills
- MS-Office
- Google Ads
- Ga4
- SQL
- CRM
- Power BI
- D&B Hoovers
Certification
Post Graduate Program in Management
Awards
- Award and appreciation from country head- IDFC FIRST BANK.
- Gold in cross country- organized by amity university.
- Team Leader- Music group of 'AGBS'.
- Co-organized biz bash 2018-19 - entrepreneurship event in AGBS.
- Part of Helo launch presentation (HORIBA), Hyderabad.
Languages
- HINDI, Native or Bilingual Proficiency
- ENGLISH, Native or Bilingual Proficiency
- FRENCH, Elementary Proficiency
Timeline
Advertising Rep
Accenture
04.2024 - Current
Territory management specialist
Gartner - Excelgens
01.2023 - 09.2024
CORPORATE BANKING- Deputy Manager
IDFC FIRST BANK
10.2020 - 11.2022
Intern
HORIBA INDIA
05.2019 - 07.2019
Management Intern
Kotak Mahindra
05.2016 - 07.2016
Master of Business Administration - Marketing and International Business
Amity university
B. Com (Hons) -
JIMS Kalkaji
Senior Secondary Examination -
Mayur Public School
Higher Secondary Examination -
Mayur Public School
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