Abir Sarkar
Business Head
Kolkata,WB
Summary
Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence. Currently associated with my MD Healthcare as Business Head.
Overview
20
20
years of professional experience
Work History
General Manager (Sales)
Genu Path Labs Ltd
03.2024 - 09.2024
- Managed all aspects of daily business operations including budgeting, staffing, scheduling, inventory control, customer service and sales.
- Developed service and sales strategies to improve retention and revenue.
- Conducted regular meetings with senior management team to review progress against established objectives.
- Developed marketing strategies designed to increase brand awareness within target markets.
- Analyzed market trends to inform business decisions and strategies.
General Manager (Sales & Operations)
Neuberg Diagnostics
Kolkata, West Bengal
08.2022 - 01.2024
- Handling B2B business of 12.50 Cr across East.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Developed and implemented strategies to increase sales and profitability.
- Implemented business strategies, increasing revenue, and effectively targeting new markets.
- Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
Sales Head
Metropolis Healthcare Ltd
Kolkata, West Bengal
09.2016 - 08.2022
- Handling Business of 30 Cr across West Bengal and some parts of Jharkhand.
- Taking care of West Bengal Business (B2B & B2C) with a subsequent growth of 38% YoY.
- Hands-on experience in managing & increasing revenues, Collections/Receivables, developing profitable and productive business relationships, coordinating with decision-makers, building an extensive client base, and market development.
- Hand on experience with PPP projects and Tender based business like Railway Hospitals, IOCL, SAIL etc.
- Sound knowledge of driving revenue growth and conducting opportunity analysis by keeping abreast of market trends and competitor moves to achieve market-share metrics.
- Attended industry events and conventions to expain sales opportunities.
- Team-based management style and good interpersonal & communication skills.
- Had successfully launched and operating 05 M1’s (Lab acquisition/HLM) across West Bengal & Jharkhand generating revenue of 6 Cr per annum from these acquisitions with an EBITDA of 18 %.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Zonal Sales Manager
Dr.Lal Path Labs Ltd
Kolkata
07.2014 - 09.2016
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Organized promotional events and interacted with community to increase sales volume.
- Managed accounts to retain existing relationships and grow share of business.
- Coordinated staff sales meetings to discuss developmental strategy, best practices and process improvements.
- Managed revenue models, process flows and operations support and customer engagement strategies.
- Given a consistent growth of +20 % year on year.
- Maintained up-to-date knowledge of market and performed competitor analysis.
Senior Manager, Marketing
Bourn Hall International Pvt Ltd
Gurgaon
01.2012 - 07.2014
- Company Overview: An UK based IVF Clinic
- Taking care of Business Development and Brand Building through ATL & BTL activities across North India.
- Conducting Workshops on Infertility related topics in coordination with our UK & Dubai Clinic’s Team.
- Looking after Media Buying and managing marketing Vendors.
- Active participation in managing P&L of Gurgaon Unit.
- An UK based IVF Clinic
Marketing Manager
Medfort Sharp Sight Hospitals Pvt. Ltd
New Delhi
12.2010 - 01.2012
- Company Overview: A Multi Specialty Chain of Eye Hospitals
- Looking after revenue generation from BTL activities by conducting camps in RWA’s, Senior Citizens Association, Corporates across Delhi/NCR.
- Handling business in terms of corporate empanelment and services.
- Looking after CGHS business, PSU’s empanelment.
- A Multi Specialty Chain of Eye Hospitals
Area Business Manager
SRL Diagnostics
Delhi
02.2006 - 12.2010
- Company Overview: Formerly SRL Ranbaxy Ltd.
- Looking after business development from All Corporate Hospitals, marketing & service awareness activities in Delhi NCR Region.
- Directing the development and implementation of key strategies, contingency plans and ensuring that plans are aligned with project requirements.
- Formerly SRL Ranbaxy Ltd.
Marketing Executive
Lupin Pharma
Patna, Bihar
01.2005 - 01.2006
- Maintaining communication with all key contacts, senior decision makers and influencers.
- Acting as a channel of information between the company, its services and potential markets.
- Successfully achieved the sales target in the territory.
- Launched marketing activities for new product lines and market penetration.
Education
P.G.D.B.M. - Marketing
IIMT
Greater Noida01.2005
B.S.C - Botany Hons.
Vinobha Bhave University
Jharkhand01.2002
12th - SCIENCE (PCMB)
DAV Public School
Ranchi01.1997
10th - Science
DAV Public School
RANCHI01.1995
Skills
- Organizational structuring
- Business leadership
- Performance evaluations
- Process improvement
- Budget management
- Sales strategy
- Revenue growth
- Client relationship management
- Team leadership
- Basic computer skills
- Programming fundamentals
Personal Information
Date of Birth: 02/05/80
Projects
Growth and Future Prospects of Readymade Garment Industry (Branded & Non-Branded), 6 months, The project report aimed at studying the various aspects of garment industry right from manufacturing to supply-chain management. Under this, also studied the Government rules & regulations, technological advancement in manufacturing process, channel sales, logistics, etc.
Languages
- English
- Bengali
- Hindi
Internship
Steel Authority of India Ltd. (SAIL), 3 months, The summer internship was about studying & analysing the company’s current market position and policies. The complete production process & the marketing strategies of products were also studied. Also, complete awareness pertaining to the existing brand equity of the product was gained through the course of the training.
Work Preference
Work Type
Full TimeWork Location
On-SiteHybridImportant To Me
Career advancementCompany CultureTeam Building / Company RetreatsStock Options / Equity / Profit SharingTimeline
General Manager (Sales)
Genu Path Labs Ltd
03.2024 - 09.2024
General Manager (Sales & Operations)
Neuberg Diagnostics
08.2022 - 01.2024
Sales Head
Metropolis Healthcare Ltd
09.2016 - 08.2022
Zonal Sales Manager
Dr.Lal Path Labs Ltd
07.2014 - 09.2016
Senior Manager, Marketing
Bourn Hall International Pvt Ltd
01.2012 - 07.2014
Marketing Manager
Medfort Sharp Sight Hospitals Pvt. Ltd
12.2010 - 01.2012
Area Business Manager
SRL Diagnostics
02.2006 - 12.2010
Marketing Executive
Lupin Pharma
01.2005 - 01.2006
P.G.D.B.M. - Marketing
IIMT
B.S.C - Botany Hons.
Vinobha Bhave University
12th - SCIENCE (PCMB)
DAV Public School
10th - Science
DAV Public School
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