DIGITAL MARKETING INTERNSHIP
LEARNOVATE
07.2021 - 08.2021
- Studied effective email marketing strategies and best practices, developed and executed email marketing campaigns to enhance brand visibility, and analyses campaign metrics to optimise future email marketing efforts
- Learned the fundamentals of on-site and off-site SEO techniques, implemented on-site SEO by optimizing content, meta tags, and internal links, and engaged in off-site SEO, including backlink building and social media strategies
- Gained proficiency in using WordPress for managing website content, conducted keyword research to identify and target high keywords, and wrote and optimized articles for Learnovate, ensuring to drive organic traffic.