Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
Generic

Aditi Deshpande

Pune

Summary

Digital Marketing Executive with a track record of executing impactful digital marketing campaigns and go-to-market strategies. Proficient in website optimization, social media content creation, and email marketing, leveraging tools like Google Analytics for enhanced online visibility. Experienced in Canva, WordPress, and HubSpot, focusing on innovative solutions that drive brand engagement and customer interaction. Strong analytical skills in market analysis and trend forecasting, with a proven ability to enhance brand visibility and foster strategic partnerships.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Marketing Executive

Excellon Software
02.2025 - Current
  • Developed marketing strategies to enhance brand visibility and engagement.
  • Created content for various digital channels, including the website and social media.
  • Researched industry trends to inform content strategies and stay ahead of competitors.
  • Collaborated with design teams to create visually appealing marketing materials and posts.
  • Collaborated with cross-functional teams to align marketing efforts with business goals.
  • Advised senior management on emerging trends in digital marketing space.
  • Conducted competitor analysis to refine marketing tactics and positioning.
  • Assisted in organizing promotional events to strengthen customer relationships.

Marketing Executive

Calsoft Inc
12.2023 - 01.2025
  • Executed end-to-end social media marketing strategies to enhance online presence.
  • Developed and wrote technical blogs to inform target audience.
  • Created compelling content across platforms to drive engagement.
  • Planned and implemented effective social media strategies for brand visibility.
  • Utilized Google Analytics for performance tracking and analysis.
  • Generated comprehensive reports to assess campaign effectiveness.
  • Authored newsletters and managed Glassdoor platform interactions.
  • Organized podcasts to engage with audience and share insights.

Digital Marketing Executive

SpurQLabs Technologies
08.2022 - 12.2023
  • Oversaw social media marketing and led email campaign development initiatives.
  • Evaluated company websites for mobile performance and optimal search engine ranking.
  • Designed graphics, posts, and videos for social media campaigns, webinars, and blogs, achieving high views and conversion rates.
  • Conducted competitor research to refine digital campaigns aligned with target audiences.
  • Managed Google Analytics and optimized SEO for company website and blogs.
  • Planned, promoted, and hosted webinars with a conversion rate of approximately 85%.

Community Collaborative Associate

FirstCry
03.2022 - 08.2022
  • Managed influencer and social media marketing initiatives for FirstCry.
  • Collaborated with Mom Panel to enhance parenting content and brand visibility.
  • Conducted live sessions, maintaining data for promotions and audience engagement.
  • Executed promotional email marketing campaigns to reach targeted demographics.
  • Drove efforts to boost online presence for FirstCry schools through strategic outreach.

Education

B.TECH -

JNTU
Hyderabad
08.2019

Skills

  • Social media marketing
  • Digital marketing
  • Search engine optimization
  • Google Ads
  • Google Analytics
  • HubSpot proficiency
  • Semrush expertise
  • Canva design
  • Creative thinking
  • Email marketing
  • Social media strategy
  • Cross-functional collaboration
  • Market research
  • Content writing and blogging
  • WordPress management
  • Content creation strategies

Certification

  • Digital Marketing Executive by Google
  • Digital Marketing Professional Course by Udemy
  • Email Marketing by Hubspot
  • SEO by Udemy
  • Inbound Marketing Course by Hubspot

Accomplishments

  • Start Performer at Excellon Software
  • Best Performer of the Month Award at SpurQLabs
  • Innovator of the Month Award at SpurQLabs
  • Star Performer of the Quarter Award at SpurQLabs
  • Best Team Player Award at FirstCry

Timeline

Marketing Executive

Excellon Software
02.2025 - Current

Marketing Executive

Calsoft Inc
12.2023 - 01.2025

Digital Marketing Executive

SpurQLabs Technologies
08.2022 - 12.2023

Community Collaborative Associate

FirstCry
03.2022 - 08.2022

B.TECH -

JNTU

Similar Profiles

CREATE PROFILE
Aditi Deshpande