Aditi Tyagi

As a Content Analyst, your role focuses on evaluating, optimizing, and improving digital content performance using data insights.

Key Responsibilities:

Analyze performance of digital content (web pages, social media posts, ads, blogs, videos, etc.)

Track key metrics like engagement, traffic, CTR (Click-Through Rate), bounce rate, and conversions

Use analytics tools such as Google Analytics, Tableau, or Microsoft Excel for reporting and insights

Identify trends, patterns, and user behavior to improve content strategy

Conduct A/B testing to optimize headlines, formats, and content layouts

Collaborate with content creators, marketing teams, and SEO specialists

Ensure content aligns with SEO best practices and keyword strategies

Prepare reports and dashboards for stakeholders

Monitor competitor content and industry trends.

Skills Required:

Strong analytical and problem-solving skills

Knowledge of SEO (Search Engine Optimization)

Data interpretation and reporting skills

Familiarity with tools like Google Analytics, Power BI

Basic understanding of content marketing and digital platforms

Attention to details.

• Enhanced student success by providing personalized academic guidance and support.
• Conducted comprehensive evaluations of students'' academic needs, recommending appropriate resources and services.
• Utilized strong organizational skills to maintain accurate records of all student interactions and interventions.
• Assisted in the development of academic plans, setting achievable goals for students'' educational progress.