Hi, I’m
Aditya Kumar
Marketing Manager
New Delhi
Summary
Performance oriented Marketing leader with two year of service. Skilled in developing and executing successful marketing strategies across multiple channels. A strategic thinker with strong analytical skills and a passion for delivering measurable results that drive business growth. Committed to stay up-to-date with industry trends and best practices. Dedicated to create innovative and effective marketing solutions.
Overview
2
years of professional experience
4
Certification
Work History
BAJAJ FINSERV
Sales Manager
01.2023 - Current
Job overview
- Successfully managed a team of 28 FOS responsible for generating sales at different stores.
- Consistently achieved daily sales targets, through effective sales strategy and business planning.
- Conducted market surveys, opened new dealerships, and handled financing of products.
- Conducted market research to stay up-to-date on industry trends and best practices.
- Recorded and analyzed sales data for Consumer Durable products, making estimates for next season and month.
- Monitored online marketplaces for orders and provided competitive pricing and promotional schemes to increase sales.
- Identified new business opportunities and developed relationships with potential clients.
- Prepared sales reports and presented them to senior management to evaluate performance and identify areas for improvement.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Coached and counseled sales personnel. Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
Byjus
Assistant Marketing manager
05.2022 - 12.2022
Job overview
- Managed sales and marketing teams and played key role in the growth of business by acquiring new business leads.
- Successfully acquired new assets for lead generation.
- Assisted Marketing Manager in developing successful marketing strategies and achieved target of 31%, surpassing set target of 18%.
- Drove sales model to achieve 3.5% increase in leads to orders.
- Coordinated activation and resource allocation of multiple BTL assets in Delhi NCR, along with Tier 1 and Tier 2 cities.
- Coordinated four successful marketing campaigns that increased product awareness within target markets.
- Conducted cost-benefit and needs analyses of existing and potential customers to develop new and better market strategies to attract and retain customers.
- Analyzed data through Tableau and Excel to track project progress.
- Explored and created new ways to resolve problems to maximize customer satisfaction using CRM techniques.
- Identified, developed, and evaluated marketing strategies based on knowledge of company objectives and market trends.
- Assisted senior management in planning daily operations and meeting key objectives
Nblik
Research Trainee
06.2021 - 09.2021
Job overview
- Increased site traffic through targeted marketing and social media campaigns
- Monitored system functioning and highlighted system/application errors
- Utilised effective up-selling techniques to increase customer interest.
TATA AIG
Marketing Trainee
06.2021 - 08.2021
Job overview
- Worked to ensure positive and hassle-free customer experience
- Improved client consultation and determining needs through team management
- Utilized practical communication skills to maintain and build positive client relationships
- Assisted team in developing advertising and marketing strategies across social media platforms
- Identified and maximized sales opportunities, and increased customer retention rates.
Janhit Foundation
Intern
06.2017 - 08.2017
Job overview
- Planned events and activities under Managerial supervision.
- Collaborated with management to develop and implement new operational procedures.
- Managed social media sites to improve overall online presence.
- Conducted assessment interviews of children. Thoroughly examined situations and evaluated care needed.
- Maintained effective liaison with civil security agencies and Police,
Education
Institute of Management StudiesGaziabad,UP
PGDM from Operations and Marketing
05.2022
University of Petroleum And Energy StudiesDehradun, UK
BA: Public Policy And Administration
06.2018
Army Public SchoolMeerut,UP
AISSCE
03.2015
Army Public SchoolAhmednagar,Maharashtra
AISSE
03.2013
Skills
- Process development Data analysis
- Social media expertise
- B2C Marketing
- BTL Activation
- Operations support Digital marketing
- Client Relationship Management
- Lead Identification and Generation
- Business Analytics
- Tableau
- MS Excel
Certification
- Digital & Social Media Marketing at MSME-Technology Development Centre (PPDC).
- Yellow Six Sigma at MSME-Technology Development Centre (PPDC).
- (ICMIC21) International Conference on "Managing inflexion point in Changing landscape through technology innovation at IMS Ghaziabad.
- Advanced Excel at MSME-Technology Development Centre (PPDC).
Timeline
Sales Manager
BAJAJ FINSERV
01.2023 - Current
Assistant Marketing manager
Byjus
05.2022 - 12.2022
Research Trainee
Nblik
06.2021 - 09.2021
Marketing Trainee
TATA AIG
06.2021 - 08.2021
Intern
Janhit Foundation
06.2017 - 08.2017
Institute of Management Studies
PGDM from Operations and Marketing
University of Petroleum And Energy Studies
BA: Public Policy And Administration
Army Public School
AISSCE
Army Public School
AISSE
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