Aditya Kumar
Regional Sales Manager
Meerut
Summary
Dynamic professional with over 14 years of experience in channel sales and distributor management within the FMCG and dairy sectors. Proven track record of driving revenue growth and turnaround strategies in competitive markets. Expertise in building strong relationships with distributors and optimizing sales processes for sustained performance.
Overview
16
16
years of professional experience
1
1
Language
Work History
Regional Sales Manager
Premier Agri Foods Pvt Ltd
08.2024 - Current
- Developed and maintained positive relationships with clients in assigned sales territories.
- Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
- Managed team of Number regional sales representatives and consistently achieved high sales targets.
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
Area Sales Manager – Channel Sales
Ananda Dairy Ltd.
09.2021 - 08.2024
- To On-board new distributors.
- Ensuring Primary Sales through Distributors.
- Ensuring team targets
- Ensuring Sales Growth
- Territory: Meerut, Baraut, Shamli, Hapur, Muzaffarnagar and Saharanpur
- Achievements:
- Covered 35% of dry area of assigned territory
- Achieved secondary sales targets consecutively month on month by covering high volume outlets of all assigned regions.
Sr. Area Sales Manager – Channel Sales (Ghee)
Param Dairy Ltd.
11.2020 - 09.2021
- To On-board new distributors.
- Ensuring Primary Sales through Distributors.
- Ensuring team targets
- Ensuring Sales Growth
- Territory: Meerut, Muzaffarnagar, Saharanpur, Shamli, Baghpat, and Hapur
- Achievements:
- Covered 25% of dry area of assigned territory within in a span of 3 months from the DOJ
- Achieved secondary sales targets consecutively month on month by covering high volume outlets of all assigned regions.
Area Sales Manager – Channel Sales
Ananda Dairy Ltd.
05.2019 - 07.2020
- To On-board new distributors.
- Ensuring Primary Sales through Distributors.
- Ensuring team targets
- Ensuring Sales Growth
- Territory: Meerut, Muzaffarnagar and Saharanpur
- Achievements:
- Covered 25% of dry area of assigned territory within in a span of 3 months from the DOJ
- Achieved secondary sales targets consecutively month on month by covering high volume outlets of all assigned regions.
Junior Manager – Sales
One97 Communications Pvt. Ltd.
10.2016 - 05.2019
- On-boarding of petrol pumps / CNG stations / gas agencies and dairy outlets.
- Ensuring incremental growth from the on-boarded entities through training of outlet staff & customers, transaction drives, timely issue resolutions, branding & marketing activities from time to time.
- Launching marketing campaigns in association with regional offices of oil / dairy companies
- Conducting conferences & dealer meets with pumps / agencies owners & company officials.
- Managing, monitoring and handling team of 51 FSE, 21 Promoters, 3 Jr. Managers and 5 Team Leaders.
- Launch of new company products in the market such as SMS printers, EDC machines, Sound boxes, etc.
- Exploring & implementing newer revenue streams for the company such as EDCs / POS at petrol pumps, selling banking products such as CASA, insurance, etc.
- Industry: Mobile Wallet & E-commerce
- Territory: West U.P
Sr. Sales Officer – Sales & Marketing (Channel Sales)
Chutney Foods Pvt. Ltd.(FMCG)
04.2010 - 09.2016
- Distribution Management
- Primary and Secondary sales management by expanding distribution network in gray market.
- Promotion Planning and implementation
- Ensuring ROI-planned for respective distributors.
- Territory: Meerut, Muzaffarnagar & Saharanpur
- Achievements:
- Empanelled 15 Super stockiest in the assigned territory within in a span of 1 year
- Increased Primary Order Deliveries in 2015-16 financial year from INR 12 Lacs to INR 30 Lacs
- Received Manager of the year award for delivering tremendous revenue outputs through outstanding sales planning and implementation
Education
MBA - Marketing
Shobhit University
01-2017
BCA - undefined
Nice Management College
01-2008
10+2 - undefined
NOS Board
01-2003
Class 10 - undefined
CBSE
01-2001
Skills
Distributor appointment and management General trade expertise Sales strategy development Customer service excellence Team coordination Management reporting Strategic decision-making Employee growth and development
Interests
Listening to music, interacting with people and travelling
Resume Highlights
- TOTAL WORK EXPERIENCE: 14 YRS in Sales & Marketing
- Current Organization: Ananda Dairy Ltd.
- Highest Qualification: MBA(Marketing)
- Mob. No.: 09368346205
- Email ID: aditya.sing00@gmail.com
Timeline
Regional Sales Manager
Premier Agri Foods Pvt Ltd
08.2024 - Current
Area Sales Manager – Channel Sales
Ananda Dairy Ltd.
09.2021 - 08.2024
Sr. Area Sales Manager – Channel Sales (Ghee)
Param Dairy Ltd.
11.2020 - 09.2021
Area Sales Manager – Channel Sales
Ananda Dairy Ltd.
05.2019 - 07.2020
Junior Manager – Sales
One97 Communications Pvt. Ltd.
10.2016 - 05.2019
Sr. Sales Officer – Sales & Marketing (Channel Sales)
Chutney Foods Pvt. Ltd.(FMCG)
04.2010 - 09.2016
MBA - Marketing
Shobhit University
BCA - undefined
Nice Management College
10+2 - undefined
NOS Board
Class 10 - undefined
CBSE