Summary
Overview
Work History
Education
Skills
Timeline
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Aditya Mohindra

Aditya Mohindra

Delhi

Summary

Experienced professional in Sales, Marketing, Retail ops & Sell-out. A versatile & goal Oriented Professional with years of experience; Proven abilities in strategic planning, revenue operations, channel & program management. Hands-on in optimising resources & workflows also collaborating and coordinating with cross functional roles and top management within the organisation to develop strategic solution for all the challenges within given deadlines.

Overview

8
8
years of professional experience

Work History

IndiaMart

Business Manger
Noida
05.2023 - Current
  • Managing a team size of 25+ people and growing relationships to drive expansion and renewals across all solution areas within assigned regional clients.
  • Realizes revenue and margin targets, and maximizes sales opportunities through connecting client needs with company offerings and solutions.
  • Develops & drives organization strategy with local client managers within assigned accounts.
  • Use the company's sales tools (ERP) and methodology to effectively manage the accounts, opportunities, pipelines, and forecast.
  • Responsible for hiring, developing, and retaining the team members, and providing them training on a regular basis.an add value through service and solution
  • Grows the profitability, revenues, and client satisfaction levels for the company's regional clients' portfolio.
  • Approaches the management of the account in a systematic way by identifying the strategy which will be used to develop and grow the account profitably.
  • Minimizes churn and maximizes retention in assigned accounts.
  • Preparing and maintaining forecast plans and other day-to-day data reports require conducting business.

1K Networks

Associate Manager
12.2021 - 04.2023
  • Responsible for managing the sales revenue and business development activities for Delhi region for both B2C and B2B channel and piloting marketing initiatives for the entire network.
  • Scaled the business revenue from zero to 7.0 Cr from 150 franchise stores/month in a year with a team size of 20 people to ensure proper business management
  • Strategizing and implementing sales and marketing plan to achieve the assigned targets and to gain the wallet share from each franchise store.
  • Managing a budget and P&L across territory to ensure overall healthy contribution margin & delivering Volume, Value business & profitability against planned AOP.
  • Cross functioning end to end on daily basis with all the major stake holders also analysing the competition offerings, SKU pricing and other miscellaneous offering on regular basis to counter the challenges of dynamic market
  • Analysing, evaluating and managing data to strategize and forecast sales, inventory and ROI thus providing management with critical insights.
  • Responsible to conduct regular BTL activities like kiosks setup , deployment of brand fixtures to make people understand the benefits/offerings of the brand.
  • Marketing our intangible services and core competence like delivery TAT, Assortment fulfilment through DRM program by inviting retailers on a common platform and thus focusing on retaining the trust and also by creating retailer testimonials and sharing with the retailer network.
  • Implemented effective customer service procedures to encourage positive feedback.
  • Built and maintained loyal, long-term customer relationships through effective account management and rapport building.

Panasonic

Assistant Manager, Trade Marketing and Sell-out
02.2020 - 08.2021
  • Trade Marketing and Sell-out operations, Responsible for planning and driving marketing & sellout operation to meet the Biz target
  • Planning and execution of monthly sellout program and consumer offer in coordination with region Biz heads & Product team & currently managing sellout Biz of 90 Cr
  • Per month with 1000 promoters & 39 Team leaders
  • Providing input and coordinate with finance team for effective execution of finance scheme
  • Managing the manpower budget, manpower Incentive program in line with Biz objective Coordinate with manpower agency to for recruitment /training & development of manpower
  • Collaborating with region/branch team to drive the display planogram, management & counter share
  • Plan & execute region /Channel wise GTM strategy & trade program in coordination with product team & Biz heads
  • Media Planning, B2C, ATL & BTL regional marketing planning & execution and also driving top line sales growth of retail stores by increasing brand presence, Customer walk-ins.

Panasonic

Area Manager (Retail-LFR) / General Trade
03.2017 - 01.2020
  • Handled Distribution, B2B sales, Brand outlets, Local chain stores and Regional retail stores in Rajasthan market & handling an average portfolio of 25 Cr.
  • Monitored and responded to competitor activity to stay ahead of marketplace trends.
  • Appointing a new distributor and increasing the reach, i.e. numeric distribution (ND) at city and district level
  • Handled Key accounts like Reliance, Croma, Vijay Sales & Metro for Delhi NCR with a team of 3 TLs and 60 promoter.
  • Driving sell-in through sell-out for various product categories
  • Ensuring the productivity of manpower and justifying the ROI.
  • Ensuring proper display rotation through proper display planogram & the availability of display at all stores all the time as per set planogram
  • Design strategic solution on secondary sales activation programs, consumer offers, in-shop promotions and activities by using innovative ways
  • Ensuring proper planning and execution of PSI (Primary, Secondary & Inventory) and trade partner billing consistency

Education

MBA - Sales & Marketing

IBS Hyderabad
02.2017

B.Tech - Electonics & Communication Engineering

05.2014

Skills

  • Advance Excel, working knowledge of SQL & Power Bi
  • Creating interactive excel dashboards
  • Advance Power Point
  • GTM strategy, budgeting and sales negotiation
  • Team management and handling
  • Different sales channel management
  • Working in a start-up environment

Timeline

IndiaMart

Business Manger
05.2023 - Current

1K Networks

Associate Manager
12.2021 - 04.2023

Panasonic

Assistant Manager, Trade Marketing and Sell-out
02.2020 - 08.2021

Panasonic

Area Manager (Retail-LFR) / General Trade
03.2017 - 01.2020

MBA - Sales & Marketing

IBS Hyderabad

B.Tech - Electonics & Communication Engineering

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Aditya Mohindra