Aditya Singh
Noida
Summary
Currently working for wipro, as a Meta Marketing Pro, providing solutions to the advertisers for campaign management and content management to expand the business.
Experienced Digital marketing and Analytics professional with over 4 years of expertise in campaign management, and data analysis. I have a strong background in optimizing online advertisements, ensuring data integrity, and driving campaign success across platforms such as Google Ads, Yahoo Native Ads, and DSPs. I possess a Bachelor's degree in Hotel Management and Hospitality Administration from the IHM,Kurukshetra. Additionally, I have completed certifications in Data Analytics (Simplilearn) and Yahoo DSP. Beyond my professional roles, I have been a Event Manager at PEM Pvt Ltd, handling content creation, social media Management, Reservations.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Senior Executive
WIPRO
Gurugram
05.2024 - 10.2024
- Optimization of the campaigns for the advertisers on the Meta Ads Manager(Facebook Ads) & Instagram Ads.
- Providing Solutions to the Advertisers by analyzing the past performance of the campaigns and business needs.
- Implementation of various types of campaigns to develop and expand business.
- Providing insights for content creation(suitable content for the type of business). Researching and providing better solutions to create an audience.
Network Quality optimisation specialist
YAHOO SOFTWARE DEVELOPMENT INDIA (P) LTD
Bangalore
02.2022 - 01.2024
- Experienced in Ad Ops, Ad Exchange, Team Management, Data Visualization, Quality Assurance, Uploaing Creatives, Campaign Management
- Review and classify online display/video/native advertisements (MSFT, 1M SSP, 1V SSP and DSP platforms) the goal of minimising risk for Users.
Associate Analyst
Deloitte Touche Tohmatsu Limited (Consulting)
Hyderabad
08.2020 - 12.2021
- Analyzing Campaign requirements & Clearing the quires of the Advertisers
- Creation of campaigns, Campaign Optimization, Bidding, Ensuring Quality of the Campaign
- Reviewing Different Categories of Yahoo Advertisements (Entertainment ads, Publisher promotion ads, Commercial ads, Sports ads, Finance ads, Gaming ads) by using yahoo tools.
Education
Bachelor's degree in Hotel Management and Hospitality Administration -
IHM, Kurukshetra
06.2019
Ursuline Convent Senior Secondary School, Greater Noida
01.2019
Skills
- Google Ads
- Yahoo Native Ads
- Google Analytics
- Microsoft Office
- DSP
- Tableau
- DV 360
- Campaign Management
- Advance Excel
- SQL
- Operations
- JIRA
- Quality Assurance
Certification
- Data Analytics (Simplilearn), 01/2023, 12/2023
- Yahoo DSP, 01/2023, 02/2023
Locations
Gurgaon
Languages
Hindi
Extracurricular Activities
Event Manager, Professional Event Managers Pvt Ltd, Delhi, 01/2023, Present, Responsible for Content creation and Social Media presence for several clients. Handling Reservations and Logistics for overall Wedding, Corporate Guests. Handling large Volume of data, Data Cleansing and driving outputs and coordination for all the other departments such as logistics, Hotels, Vendors & the client.
Hobbies and Interests
- Playing Instrument
- Playlist Curator
- Photography
- Travelling
Timeline
Senior Executive
WIPRO
05.2024 - 10.2024
Network Quality optimisation specialist
YAHOO SOFTWARE DEVELOPMENT INDIA (P) LTD
02.2022 - 01.2024
Associate Analyst
Deloitte Touche Tohmatsu Limited (Consulting)
08.2020 - 12.2021
Bachelor's degree in Hotel Management and Hospitality Administration -
IHM, Kurukshetra
Ursuline Convent Senior Secondary School, Greater Noida
Similar Profiles
Mohil Pushpraj DhadgeMohil Pushpraj Dhadge
Senior DevOps Engineer at WiproSenior DevOps Engineer at Wipro
Harshit MishraHarshit Mishra
Associate analyst at WiproAssociate analyst at Wipro
RICHA KAPURRICHA KAPUR
Principal Consultant at WiproPrincipal Consultant at Wipro