Aishwarya Sharma
Global
Summary
Experienced Communications and PR Professional with over 7 years in public relations, brand communications, and stakeholder engagement across global markets. Expertise in strategic media relations, digital storytelling, and building cross-sector partnerships. Recognized for leadership in sustainability at major international policy and brand forums, ready to leverage global communications skills in a corporate PR role.
Overview
6
6
years of professional experience
Work History
Sustainability Advisor & Communications Lead (Contract)
Fort Fashion Council
10.2023 - Current
- Led communications and negotiations with BRICS fashion community and international officials, securing UAE's first participation in the BRICS+ community
- Built and managed 10 international partnerships, enhancing council's PR visibility and expanding global footprint
- Designed communication frameworks and sustainability policy briefs for global advocacy audiences, enhancing stakeholder engagement
- Ran integrated digital campaigns generating 1M reach within 3 months, combining influencer strategy, media relations, and social content
Global Sustainability & Communications Strategist (Contract)
PUMA SE Global
09.2023 - Current
- Led sustainability and brand communications across 7 global regions, collaborating with NGOs, media outlets, and government partners to enhance outreach and engagement
- Drove 2B+ impressions in 3 months through high-impact visual content, integrated global campaigns, and multi-channel content strategy
- Translated complex climate commitments and material innovation narratives into clear, compelling communications, increasing public and media understanding
- Produced Re:Hacks, Know Your Stuff series, media kits, press outreach and stakeholder materials to promote ethical sourcing and supply chain transparency
India Lead - Communications & Outreach (Honorary Ambassador)
Global Peace by ACCORD
01.2023 - Current
- Directed end-to-end communications for the Annual Climate & Biodiversity Summit, managing media outreach and stakeholder messaging for 1,200+ delegates
- Built media and advocacy partnerships with civil society, government, and NGO sectors, amplifying campaign reach and fostering collaborative initiatives
- Increased CSR volunteer participation 3x through storytelling-led engagement and community outreach programs, enhancing community involvement
Global Goals Ambassador - SDGs 5 & 10 (Honorary Ambassador)
TogetherBand, UN Foundation
06.2020 - Current
- Led influencer activations, media collaborations, and SDG-focused advocacy projects, enhancing awareness for Goals 5 & 10
- Strengthened global awareness for equality initiatives through high-visibility digital campaigns and strategic cross-sector partnerships
- Represent and advocate for gender equality and reduced inequalities through global digital storytelling campaigns, achieving 500K+ impressions
Next-Gen Ambassador
Global Fashion Agenda
Copenhagen
01.2024 - 01.2025
- Led the Global Fashion Summit 2024, advocating for the Global South narrative and leading the Gen Z cohort on stage.
- Mentored 8 fashion students in sustainability advocacy and communications strategy, enhancing their skills through partnership with Centre for Sustainable Fashion and London College of Fashion
- Held masterclass on wellness as an indicator of Fashion GDP, linking economic wellbeing with sustainable fashion growth
- Developed CSR-driven communications campaigns, boosting policy engagement by 25% across global fashion forums
- Increased organisational social impressions by 45%+ through targeted digital campaigns
Education
PGDBM - Business Management
NMIMS
Mumbai07-2021
B.A. - Journalism & Mass Communication
GGSIPU
Delhi05-2017
Skills
- Sustainability communications
- Sustainability advocacy
- CSR development
- Content strategy
- Public engagement strategies
- Community engagement
- Brand management
- Partnership management
- Media relations and press releases
- Stakeholder presentations
- Cross-functional collaboration
- Brand management
- Team leadership
- visual storytelling
Project Success
- Global Campaign Success- PUMA SE
Generated 2B+ impressions across a 3-month global campaign, demonstrating expertise in digital storytelling
Create Re:Gen Reports for 2023 and 2024 highlighting climate and sustainability commitments into measurable actions with fellow brand voices
Created fun, replicable social media content series called Re:Hacks giving consumers the knowledge and access to recycle, repair and reuse old clothes and shoes increasing overall life cycle of a product.
Generated 1.3 bn+ views through standalone #KNOWYOURSTUFF series, an educational content series exploring the environmental impact of leather versus vegan leather alternatives, especially for GenZ viewers.
Recognised as an award-winning professional in sustainability leadership with accolades including the Global PR Award for Voice of Re:Generation Initiative
- BRICS+ Fashion Summit Delegation
Successfully led the trade and fashion cohort of UAE's designers, creative professionals at the first ever BRICS Fashion Summit in Moscow ahead of UAE's official membership announcement as a formal BRICS member
- Raised Funds for Women's Rights Organisations
As part of TogetherBand partnership, contributed to raising funds as part of Equal Everywhere Initiative to amplify women's rights in 2022
- Global Peace Fellowship Activation
Successfully led and organised Global participation of more than 100 fellows for Global Peace fellowship from 51 countries during 2021 and cross functional collaboration between influencers, media, and UN organisations to amplify various awareness programs
Accomplishments
- Generated 2B+ impressions across a 3-month global campaign integrating digital, influencer, and media strategy (PUMA SE Global).
- Delivered 1M campaign reach and 500K global engagement across SDG and climate-justice initiatives in partnership with UN agencies.
- Won Global PR Award (PUMA), recognized as 2x Elle Eco-Champion (2024, 2025), Top 100 Innovators, and Top 200 Global Rising Leaders.
- Increased CSR volunteer participation 3x through storytelling-led engagement programs (Global Peace by ACCORD).
- Increased policy engagement by 25% across global fashion forums through CSR-driven communications campaigns.
- Elevated social impressions by 45%+ and built 10 international partnerships as Sustainability Advisor at Fort Fashion Council.
Awards Recognition
- 2x Elle Eco-Champion - 2024 & 2025- Eco-Champion & Fashion Changemaker Award
- Global PR Award Winner - PUMA SE
- Top 100 Innovators by IoDF
- Top 200 Global Rising Leaders by White Page International
- Femina Beautiful Indians Award Creator for Good
- Global presence: COP27, COP28, BRICS Summit, Raisina Dialogue
- Transformational Leader awarded at UK Parliament 2025
Strengths
Media relations, Stakeholder engagement, Crisis communications, Press releases, Media kits, Brand storytelling, Instagram, LinkedIn, Content strategy, Influencer management, Campaign analytics, Google Analytics, Canva, Mailchimp, CRM Systems, Sustainability communications, ESG reporting, CSR campaign development, Policy briefs, Partnership management, English (Fluent), Hindi (Native)
Timeline
Next-Gen Ambassador
Global Fashion Agenda
01.2024 - 01.2025
Sustainability Advisor & Communications Lead (Contract)
Fort Fashion Council
10.2023 - Current
Global Sustainability & Communications Strategist (Contract)
PUMA SE Global
09.2023 - Current
India Lead - Communications & Outreach (Honorary Ambassador)
Global Peace by ACCORD
01.2023 - Current
Global Goals Ambassador - SDGs 5 & 10 (Honorary Ambassador)
TogetherBand, UN Foundation
06.2020 - Current
PGDBM - Business Management
NMIMS
B.A. - Journalism & Mass Communication
GGSIPU