Aishwarya Singh
Bengaluru
Summary
Brand & Marketing Strategist, Dedicated and results-oriented Brand & Marketing Associate with two years of experience at Vista Autocare-Resil Chemicals. Proficient in managing all aspects of events, marketing campaigns, and ATL/BTL activities, demonstrating a strong track record of successful execution. Skilled in cross-functional collaboration and adept at optimizing marketing strategies to enhance brand visibility and drive customer engagement. Exceptional communication and interpersonal abilities contribute to effective team dynamics and project outcomes.
Overview
8
8
years of professional experience
Work History
Brand & Marketing Strategist
Vista Autocare - Resil Chemicals
Bengaluru
04.2022 - 04.2024
- Above the Line Marketing: Strengthened Vista Autocare's brand presence using traditional marketing channels
- Below the Line Marketing: Enhanced brand image through strategic use of promotional items
- Schemes: Formulated a discounted scheme for channel partners and retailers to enhance customer retention, attract new clientele, and improve business performance
- Event Management: Organized automotive events to boost brand visibility for Vista Autocare
- Vendor Management: Managed supplier relationships to ensure quality services for Vista Autocare
- Marketing Campaign: Executed integrated campaigns to raise awareness and drive sales
- PR and Media: Handled media relations to enhance Vista Autocare's industry reputation
- Brand Development: Developed & Established two new Brand i.e Vista HomeCare & Vista Excellence.
- Internal & External Communication: Point of communication for all the Marketing Projects.
Business Analyst
Krishna Singhs
05.2018 - 04.2022
- Managed cash flow for accurate tracking and timely processing
- Oversaw stock valuation and quality checks for inventory accuracy
- Ensured prompt deliveries through effective inventory management
- Collaborated with stakeholders nationwide, providing strategic advice
- Thrived in dynamic markets, delivering high-quality financial advice
- Developed strong qualitative, numerical, and analytical abilities, and expertise in risk management.
Manager- Merchant Acquisition
Global Talent-Insights
Bangalore
11.2020 - 05.2021
- On-boarding new partners for the client MATCHMOVE
- Set Target of 100 Merchant offers per month
- Working on set targets to grow the merchant contracts as per client targets for the Bangalore market
- Maintaining excellent relationships with partners/vendors/service providers
- Keeping the focus on Matchmove & B2B business to grow as a product represented by Global Talent Insights.
Data Research
Explorer Travel India
09.2020 - 10.2020
- Seeking and retrieving data in accordance with client specifications.
Online Marketing
Aliz Team
11.2019 - 01.2020
- Developing and executing strategies to promote the brand across various social media platforms.
Administrator
St. Joseph's College Of Commerce
04.2017 - 05.2017
- Managing the organization, sorting, and selection of students for the next batch
Sales Manager
Kohinoor Continental
04.2016 - 05.2016
- Driving sales and promptly addressing customer inquiries to ensure satisfaction.
Womantra
01.2016 - 05.2016
- Converted offline data to organized online Excel format
- Maintained large records for each organization
- Built a database for over 300 clients.
Education
Bachelor of Commerce - Travel & Tourism -
St Joseph’s College of Commerce
Bangalore 03-2018
Skills
- Corporate Communication
- Client Relationship Management
- Brand Development
- Market Research & Analysis
- Leadership & Team Management
- Campaign Management
- Digital Marketing
- Creative Thinking
- Risk Management
- Communication & Collaboration
- Data Manager
- Creative thinker with strong management
Additional Courses
- Business Intelligence
- Canva
- Adobe Illustrator
Languages
- English
- Hindi
- Kannada
- Urdu
References
Suraj Bhavani from Resil Chemicals, suraj.bhavani@resil.com
+91 7337841781,
Payal Satish from Global Talent-Insights, payal@globaltalent-insights.com
+91 9886099678
Anusha Rathore from Womantra, anusha@finsafe.in
+91 9845108814
Interests
Community Outreach Program: Raised awareness for underprivileged communities. Rural Visit to Solur, Karnataka: Assisted locals, showed compassion.
Volunteer, Bhumi NGO: Educated children, promoted empowerment.
Treasurer, Travel and Tourism Department: Managed finances responsibly.
Good Conduct Award recipient: Recognized for exemplary behavior.
Core Team Member, Turas: Contributed to event success.
Organizing Team Member, Seminars: Coordinated prestigious events. Participant in College Events: Actively engaged in extracurricular activities. Certified for Active Participation: Acknowledged for consistent involvement.
Timeline
Brand & Marketing Strategist
Vista Autocare - Resil Chemicals
04.2022 - 04.2024
Manager- Merchant Acquisition
Global Talent-Insights
11.2020 - 05.2021
Data Research
Explorer Travel India
09.2020 - 10.2020
Online Marketing
Aliz Team
11.2019 - 01.2020
Business Analyst
Krishna Singhs
05.2018 - 04.2022
Administrator
St. Joseph's College Of Commerce
04.2017 - 05.2017
Sales Manager
Kohinoor Continental
04.2016 - 05.2016
Womantra
01.2016 - 05.2016
Bachelor of Commerce - Travel & Tourism -
St Joseph’s College of Commerce
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