Ajay P.A

Runadam: Being among the most unique and pioneering sports tech platforms, RunAdam posed us with many challenges. The first and foremost was a deep understanding of the sports ecosystem and the involved players; we were not only looking at the aspiring or established sports-persons but giving a new interactive platform to every related career within the sports field a new opportunity. We also had to ensure that the designs were cross-platform and extremely easy to use, as our audience represented different tech savoriness.

As a PM, I also played a major role in closing the project successfully and selling more projects to them.

FarmRise: The client approached Lollypop with the agenda of augmenting the user experience and further develop feature capabilities of one of their Android applications called FarmRise. This app was conceptualized to help the Indian farmer community optimize their resources and maximize their yields and profits by utilizing the information and attributes provided on the app. Gathered requirements, defined scopes, allocated resources and established schedules meeting or exceeding project demands.

I'm involved in business planning, research planning, and deliverable planning with business users, technical teams, database administrators and testing teams, to analyze, gather, and validate requirements such as kickoff meetings, joint application designing and planning sessions.

In order to provide the best possible experience to the farmer, it was important that Lollypop team had a clear understanding of the current user groups and potential target audience the app was going to serve. We began with research, we had multiple sessions with the FarmRise team, stakeholders, and the key decision makers to gain a better understanding on agronomy, application, the vision of the company and goals of the app we were to design. Second, we conducted Ethnographic Research, such as user interviews and observational research techniques with 150+ farmers over a period of 3 months in several villages of Karnataka and Maharashtra.

The research helps us gain insight on the farmers day to day activities, processes, crop cycles, and the cognitive factors that help them in decision making. We also understood the ecosystem in which the farmers operate, the frustrations that they go through along with the factors that could motivate them; and these helped us craft out various features in our app.

The insights from research clearly directed us in mapping the scope of the project. With our findings, we proposed that it was crucial for the app to be ecosystem-centric product instead of being just a farmer-centric product. Since we were designing for an unconventional audience and for the ones who had experienced internet over their mobiles first; the user orientation, expectation and usage behaviour differed starkly. Also, most of the users were not tech savvy and owned feature phones with low-speed internet. These findings made it very clear that our designs had to be extremely simple and should only incorporate those elements that are a must. Hence, the designed layout is extremely simple and content is the king. Also, we couldn’t make the users spend time and effort searching for what they wanted, so everything was kept up front.

BotMD: BotMD is a built with the mission to Empower Doctors across the world. They are designed with the busy clinician in mind. Included tools to help to improve the efficiency of care and to enable doctors to securely communicate vital patient updates to their teams.

Since it was a huge scope of research project to gather insight by Indian Doctor's and design a seamless interface.

As a Project Manager, I had to come up with a budget and plan out the entire research activity and also find the users(Doctor's) based on the requirement.

Knowledgehut:

Caliper:

Metal and steel:

o3 Capital

also went on the field to conduct user interviews as we had to cover multiple cities within a short span Closely worked with the Product Manager and Design Lead of Voot for business understanding and successful project handover.

• Netspeed
• RunAdam
• Hexaware
• Stanplus
• Amagi
• Amby
• Farmrise
• KnowledgeHut
• Codigo
• Oorwin
• EPragathi
• Bayer
• Caliper
• Mission Bio
• (Multipal internal projects)
• Odigo
• Lenovo
• Yubi
• Metal and steel
• 03 Capital
• Voiro
• Stanplus
• Eflex
• (Multipal internal projects)

1. Sports (Badminton, Football, Hockey, Table tennis, and Cricket)

2. Adventure sport