Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
AdministrativeAssistant
Ajitesh Makkar

Ajitesh Makkar

Digital Marketing Manager
Gurgaon

Summary

Solutions-Focused and result-oriented Professional having 7 years+ experience in Digital Marketing with diverse roles distinguished by commended performance and proven results.

Overview

7
7
years of professional experience
4
4
years of post-secondary education
6
6
Certifications

Work History

Senior Media Analyst

Publicis Sapient
Gurugram
12.2021 - Current
  • Lead MEA Dec. 2021- August 2022, Lead GB & I August 2022- Present
  • Build strong working relationships with clients and keep them informed of new product features and help in content planning
  • Planning across all social channels for, regions (Facebook, Instagram, LinkedIn, TikTok, Snapchat etc)
  • Managing spends of $1M per month across all channels
  • Understand the advertiser's business requirements and accordingly, formulate a social media marketing solution for achieving their business objectives - in the process of leveraging various features of their Online Marketing platform
  • Provide outbound consultations to advertisers and drive sales activities to achieve productivity and revenue targets.

Client Manager

Brandilicious Media
Mumbai
12.2020 - 12.2021
  • Built client relationships by responding to inquiries, identifying and assessing clients' needs, resolving problems and following up with potential and existing clients.
  • Established performance and service goals and held associates accountable for individual performance.
  • Scheduled and attended meetings with clients and prospective clients as requested.
  • Understand the advertiser's business requirements and accordingly, formulate a social media marketing solution for achieving
    their business objectives - in the process of leveraging various features of their Online Marketing platform.
  • Build strong working relationships with clients and keep them informed of new product features and help in content planning.
  • Provide outbound consultations to advertisers
    and drive sales activities to achieve productivity
    and revenue targets.
  • Efficiently deep dive in performance campaigns and manage the clients as per the performance growth.

Digital Business Development Associate

BYJUs
Chandigarh
06.2020 - 12.2020
  • Developed and implemented performance improvement strategies and plans to promote continuous improvement.
  • Resolved problems, improved operations and provided exceptional service.
  • Created plans and communicated deadlines to complete projects on time.
  • Digital Marketing campaigns planning (Social and Search)
  • Market Research) Marketing Strategy & Content Strategy
  • User Acquisition Strategy, Landing Page optimization, Advertising Copywriting
  • Growth Hacking

DIGITAL MARKETING MANAGER

FRESCDEPOPS FOODSPVT. LTD
11.2018 - 06.2020
  • Administered marketing calendar and posted new content to coincide with new product and service releases.
  • Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
  • Analyzed and reported social media and online marketing campaign results.
  • Provide day-to-day supervision and execution of campaigns on social & Search media channels (Facebook, Instagram and Google)
  • Manage and execute FMCG accounts campaigns.
  • Monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance
  • Develop and lead a comprehensive marketing strategy, from ‘top-of-the funnel' awareness through conversion, work closely within paid search, to drive the overall growth.

MARKETING SPECIALIST SUPPORT

FIS GLOBAL BUSINESSS
Gurugram
07.2015 - 11.2018
  • Worked with vendors to complete projects according to schedule and specifications.
  • Distributed advertising and marketing collateral to store locations.
  • Created professional business correspondence, spreadsheets and presentations.
  • Tracked key metrics and developed spreadsheets and data models.
  • Identified appropriate marketing channels and target customers for campaigns.

Education

BTech. ( Bachelor of Technology) - Electronics & Communication

Haryana Engineering College
Jagadhri. Haryana
07.2015 - 06.2018

Skills

    Google Ads Specialist

Facebook Ads Specialist

Snapchat Ads Specialist

Twitter Ads Specialist

LinkedIn Ads Specialist

Tik Tok Ads Specialist

Team Management

Copywriting Expert

Performance Marketing Specialist

Certified Fitness specialist

Share market expert

Certification

Google Ads

Accomplishments

  • Brand: the Pant Project- Scaled from 10 lakhs to 1.5cr per month in revenue
  • Brand: Safari Bags- Scaled to 4cr per month
  • Scaled multiple brands for GSK with 100% planning accuracy
  • Helped GSK to generate 1200+ leads for expert campaigns and publish a case study for the same
  • Brand: Big Flex-Achieved a minimum profitable ROI of 2.5 from Facebook ads and 6 from Google ads while scaling to $50k per day.
  • Similarly helped a lot of brands from different niches to reach 8-9 figure in revenue per month

Timeline

Snapchat Ads

01-2022

Twitter Ads

01-2022

LinkedIn Ads

01-2022

TikTok ads

01-2022

Senior Media Analyst

Publicis Sapient
12.2021 - Current

Client Manager

Brandilicious Media
12.2020 - 12.2021

Google Ads

12-2020

Facebook Ads Blueprint

12-2020

Digital Business Development Associate

BYJUs
06.2020 - 12.2020

DIGITAL MARKETING MANAGER

FRESCDEPOPS FOODSPVT. LTD
11.2018 - 06.2020

MARKETING SPECIALIST SUPPORT

FIS GLOBAL BUSINESSS
07.2015 - 11.2018

BTech. ( Bachelor of Technology) - Electronics & Communication

Haryana Engineering College
07.2015 - 06.2018
Ajitesh MakkarDigital Marketing Manager