Summary
Overview
Work History
Education
Skills
Websites
Tools
Accomplishments
Timeline
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Akansha Pal

Akansha Pal

SaaS Sales I GTM Lead

Summary

Strategic SaaS sales leader with 13+ years of experience across GTM execution, outbound leadership, and vertical expansion. Proven success in scaling outbound functions, leading cross-functional initiatives, and generating high-impact pipeline across global markets. Adept at C-level engagement, ABM execution, and closing enterprise deals.

Overview

13
13
years of professional experience

Work History

Business Consultant

Gatekeeper
3 2023 - 06.2024
  • As Sales Specialist, spearheading comprehensive sales initiatives to drive strategic business growth and market penetration.Developing and executing high-level sales strategies that align with corporate objectives for APAC and EMEA regions.
  • Conducted dynamic product demonstrations, effectively communicating value propositions to prospective clients, leading to a 20% increase in demo-to-deal conversion rate.
  • Engaging with C-Suite executives and decision-makers to communicate value propositions and secure buy-in. Utilizing advanced negotiation skills to close high-value deals.
  • Responsible for setting team goals, devising territory strategies, providing weekly feedback on targets, and aligning objectives with leadership
  • Cross functional team collaboration for joint campaigns, clear lead qualification criteria, and regular communication to optimize the customer engagement process and resolve any conflicts efficiently

Senior Consultant, Enterprise Sales

ICERTIS INC.
12.2018 - 03.2023
  • Directed and motivated a dynamic inside sales team, fostering a high-performance culture and driving significant revenue growth for APAC.
  • Delivered engaging and informative product demonstrations to C-Suite executives and key decision-makers, effectively showcasing the benefits of Contract Lifecycle Management (CLM) solutions.
  • Educating C-Suite executives on Contract Lifecycle Management benefits and cultivating strategic relationships to unlock new business prospects
  • Conducted thorough market research and competitive analysis to identify new sales opportunities and stay ahead of industry trends.
  • Designed and implemented training programs for the sales team, promoting continuous learning and professional development.
  • Guiding a team of sales professionals, enabling them to excel in pipeline management with diverse sales tools and strategies
  • Handhold experience in the challenging markets and explore the business opportunities from the scratch to establish the product.

Manager Business Development – APAC

QuestionPro Inc.
07.2016 - 10.2018
  • Directed the APAC business development team, consistently surpassing sales targets and driving revenue expansion
  • Delivered persuasive product demonstrations that successfully converted prospects into clients, enhancing the onboarding process across the globe.
  • Mastered the art of closing deals by addressing client concerns, negotiating terms, and securing agreements that benefited both the client and the company.
  • Devised and executed retention strategies that improved customer loyalty and minimized attrition.
  • Guided and developed the sales team, instilling a high-performance ethos and advancing their skills in lead acquisition, demonstration and retention.

Sr. Account Executive

Spatial Chat
04.2025 - Current

Leading the end-to-end GTM motion for the education and event-tech verticals, owning both strategy and execution.

Built the outbound engine from scratch while optimizing inbound and marketing-led workflows for pipeline growth.

Handling the complete sales lifecycle – from targeted outreach to consultative demos and closure.

Partnering closely with product and marketing teams to craft vertical-specific messaging, improve demo quality, and boost win rates.

Driving brand awareness and customer engagement through persona-based campaigns, content alignment, and outbound experimentation.

Penetrating untapped market segments through ICP-driven outreach and customer education initiatives.

Assistant Manager Sales

TimesJobs.com
05.2015 - 05.2016
  • Managing sales of the given clientele and achieving the assigned targets through Market research and competitor analysis
  • 360-degree sales approach from generating a lead, product presentation, pipeline creation, acquisition, retention & renewals
  • Managing and updating the CRM with the interactions and updates of the clientele.

Sr. Relationship Executive

Total Presentation Devices limited
07.2012 - 05.2015
  • Handling Key accounts with our technology solutions on Audio Visual Conferencing infrastructure of the organization
  • Business Development & Marketing of Audio-Visual Products (Audio-Video Conferencing Solution, LCD/Plasma, Projector & integration- automation for Board Room, Conference Room, Training Room) for Western Region.

Education

MBA (Sales & Marketing) -

GIBM

B. Com (Marketing Hons.) -

BHU

Certification - Strategic Brand Management & Communication

MICA

Skills

- Sales Strategy Implementation

Tools

SAP CRM , SFDC , Discover Org (Zoom Info), LinkedIn Navigator Outreach ,
Lusha , Autobound , HubSpot , Ample Market etc

Accomplishments

  • Top the chart with Highest Sales opportunities Globally-2020/22
  • Recognized and awarded for leading the team to the highest sales figures in Q4 of 2023.
  • Employee of the Month-April, June 2019
  • Global Recognition – Highest Sales India,2017
  • Best Salesperson – Pan India,2015

Timeline

Sr. Account Executive

Spatial Chat
04.2025 - Current

Senior Consultant, Enterprise Sales

ICERTIS INC.
12.2018 - 03.2023

Manager Business Development – APAC

QuestionPro Inc.
07.2016 - 10.2018

Assistant Manager Sales

TimesJobs.com
05.2015 - 05.2016

Sr. Relationship Executive

Total Presentation Devices limited
07.2012 - 05.2015

Business Consultant

Gatekeeper
3 2023 - 06.2024

MBA (Sales & Marketing) -

GIBM

B. Com (Marketing Hons.) -

BHU

Certification - Strategic Brand Management & Communication

MICA
Akansha PalSaaS Sales I GTM Lead