Summary
Overview
Work History
Education
Skills
Websites
Timeline
AdministrativeAssistant

Akash Jaiswal

Summary

I am a dedicated performance marketing professional with approximately six years of experience in managing Google Search and Social Media campaigns. As a certified Google Ads expert, I have successfully developed and executed digital strategies across diverse sectors, including BFSI, Food & Beverages, Automobiles, Interior Design, and Real Estate. Driven by a passion for learning and growth, I consistently strive to deliver innovative and impactful solutions. With strong organizational skills and a dependable nature, I excel at managing multiple priorities, maintaining a positive attitude, and taking on additional responsibilities to achieve team objectives.

Overview

7
7
years of professional experience

Work History

Sr. Paid Search Analyst

Assembly Global
04.2024 - Current
  • Manage ad operations for key accounts in the APAC region, including Lenovo, Nike, Herman Miller, Steelcase, and Loewe, ensuring seamless execution and performance optimization.
  • Build and refine reporting frameworks to provide actionable insights and enhance decision-making.
  • Identify and implement campaign optimization strategies to improve performance and ROI.
  • Support pitch initiatives for brands like Lenovo, Fossil, and Tata Soulfull through data-driven insights and strategic recommendations.

ASSOCIATE- PERFORMANCE MEDIA

Performics India
07.2021 - 03.2024
  • My responsibilities include end to end campaign management on the search and social channels for a large scale General Insurance and a Life Insurance client
  • Planned and executed monthly and yearly budgets and campaign media
  • Campaign optimization, Planning, Daily, weekly, reporting are also part of my responsibilities
  • Lead implementation of best practices for new client
  • Collaborated with third party media channels to scale campaign reach and performance
  • Mentored and trained subordinates in KPI analysis and performance evaluation using Google Ads and Meta

ASSOCIATE PPC ANALYST

AffinityX
07.2020 - 06.2021
  • I handled clients from various verticals operating in the USA and managed ad budgets of up to $50,000 a month
  • My responsibilities include end-to-end SEM campaign management
  • Onboarding, running forecasts, campaign optimization, reporting

DIGITAL MARKETING SPECIALIST

Think Tree Media House
05.2019 - 06.2020
  • My responsibilities includes setting up and running Social Media Marketing Campaigns and Search Engine Marketing Campaigns
  • Strategizing Social Media Search Engine Marketing Plans
  • Budgeting campaigns across ad platforms
  • Keyword research and optimization
  • Reporting and Analysis for campaign optimization
  • Ad Platforms- Google Ads, Social Media(includes Facebook, Instagram, LinkedIn etc..)

BUSINESS DEVELOPMENT EXECUTIVE

Byju's- The Learning App
08.2018 - 03.2019
  • Discovering and generating the need of visual learning among the students and the parents; selling the Byju's methodology to the parents and help the kids enjoy learning
  • Achieve targets and contribute to company's revenue

Digital Marketing Specialist

Wonderslate Technologies Pvt. Ltd.
01.2018 - 08.2018
  • Reaching out to target audience through social channels such as Facebook, Quora etc.
  • Created social media content with innovative brand messaging to support new product launches
  • SEO and ASO for visibility of website and app on search engines
  • Content writing, reaching audience through blogs, email campaigns

BUSINESS DEVELOPMENT ASSOCIATE

Just Dial Ltd.
07.2017 - 12.2017

Education

Bachelor of Engineering - Information Science

VTU
01-2016

AISSCE - PCMC

Kendriya Vidyalaya
01-2012

AISSE -

Kendriya Vidyalaya
01-2010

Skills

  • Paid Search
  • Paid Social
  • Lead Generation
  • Social Media Marketing
  • Search Engine Marketing
  • Search Engine Optimization
  • Online Reputation Management

Timeline

Sr. Paid Search Analyst

Assembly Global
04.2024 - Current

ASSOCIATE- PERFORMANCE MEDIA

Performics India
07.2021 - 03.2024

ASSOCIATE PPC ANALYST

AffinityX
07.2020 - 06.2021

DIGITAL MARKETING SPECIALIST

Think Tree Media House
05.2019 - 06.2020

BUSINESS DEVELOPMENT EXECUTIVE

Byju's- The Learning App
08.2018 - 03.2019

Digital Marketing Specialist

Wonderslate Technologies Pvt. Ltd.
01.2018 - 08.2018

BUSINESS DEVELOPMENT ASSOCIATE

Just Dial Ltd.
07.2017 - 12.2017

Bachelor of Engineering - Information Science

VTU

AISSCE - PCMC

Kendriya Vidyalaya

AISSE -

Kendriya Vidyalaya
Akash Jaiswal