Akash Pal
New Ashok Nagar, New Delhi
Summary
SEO Specialist with 3+ years of experience in driving organic growth through on-page SEO, technical SEO, keyword research, link building, and content optimization. Proven track record of improving organic traffic, keyword rankings, and domain authority across EdTech, Healthcare, and SaaS websites. Skilled in Google Analytics (GA4), Google Search Console, Core Web Vitals optimization, schema markup, competitor analysis, and SEO performance reporting.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Senior SEO Executive
Jaypee Brothers Medical Publishers (P) Ltd.
Delhi
12.2024 - Current
- Executed SEO strategies for medical education platform, increasing organic traffic by 58% in eight months.
- Conducted keyword research and competitor analysis to identify growth opportunities.
- Optimized landing pages, blogs, meta tags, and internal linking to enhance visibility.
- Resolved technical SEO issues including crawl errors, indexing, and site speed for improved performance.
- Built high-quality backlinks through guest posting and classified ads to boost authority.
- Managed Local SEO and YouTube SEO initiatives to expand reach across platforms.
- Prepared comprehensive SEO performance reports to track progress and results.
Senior SEO Executive
Rosmerta Technologies
Gurugram
08.2023 - 11.2024
- Developed and implemented comprehensive SEO strategies to enhance online visibility.
- Executed effective link-building campaigns to boost domain authority.
- Identified and resolved technical SEO issues to improve site performance.
- Managed PPC campaigns in conjunction with organic SEO efforts for maximum reach.
- Automated ZOHO CRM setup for efficient lead management processes.
- Directed WhatsApp Marketing campaigns (WATI) to engage potential customers.
- Achieved increase in organic monthly traffic from 260 to 4,477.
- Ranked over 2,000 keywords on search engines, significantly improving search presence.
SEO Executive
Martvalley Services
Noida
04.2022 - 07.2023
- Developed SEO and digital marketing strategies to enhance online visibility.
- Executed on-page and off-page SEO activities for comprehensive optimization.
- Boosted local SEO presence through targeted initiatives.
- Supported creation of SEO-friendly content to improve search rankings.
- Secured high-authority backlinks, contributing to overall domain authority.
- Achieved 30% growth in keyword rankings within competitive markets.
Education
Bachelor of Science - Zoology
Dr. Bheem Rao Ambedkar University
Agra01-2021
CBSE - Class XII -
Seven Hills, Etawah
Etawah01.2018
CBSE - Class X -
Seven Hills Etawah
Etawah01.2016
Skills
- Search Engine Optimization (SEO)
- On-Page SEO
- Off-Page SEO
- Technical SEO Audits
- Keyword Research
- SERP Analysis
- Link Building
- Outreach
- Content Optimization
- SEO Copywriting
- Google Analytics 4 (GA4)
- Google Search Console (GSC)
- Core Web Vitals Optimization
- Indexing
- Crawl Error Fixes
- Schema Markup
- Local SEO
- YouTube SEO
- Conversion Rate Optimization (CRO)
- WordPress SEO
- Competitor Analysis
- SEO Reporting
- Performance Tracking
Certification
• Master's in Digital Marketing - DIDM Noida
• WhatsApp API Expert - WATI
• WhatsApp API Expert - WATI
Languages
English
Advanced (C1)
C1
Hindi
Native
Native
Timeline
Senior SEO Executive
Jaypee Brothers Medical Publishers (P) Ltd.
12.2024 - Current
Senior SEO Executive
Rosmerta Technologies
08.2023 - 11.2024
SEO Executive
Martvalley Services
04.2022 - 07.2023
Bachelor of Science - Zoology
Dr. Bheem Rao Ambedkar University
CBSE - Class XII -
Seven Hills, Etawah
CBSE - Class X -
Seven Hills Etawah