Akshansh Bulchandani

- Staying close to execution, I help companies shape their positioning and messaging, strengthen go-to-market efforts, and accelerate revenue growth through a strategic and collaborative approach.

- Combine big-picture strategy with hands-on execution, working closely with teams to turn ideas into measurable impact.

- Plan, execute, and optimize digital marketing campaigns across platforms such as Google Ads, Meta, and LinkedIn, focusing on brand visibility and qualified lead generation.

- Manage and grow social media pages, ensuring consistent branding, audience engagement, and community development.

- Develop and implement integrated sales and marketing strategies that align with organizational goals and drive sustainable business growth.

- Create high-quality marketing assets and presentations using Canva, enhancing brand storytelling and campaign visuals.

- Proficient in leveraging sales and marketing tools like HubSpot, LinkedIn Sales Navigator, Apollo, and CRM systems to streamline outreach, track performance, and improve conversions.

- Continuously analyze campaign data, market trends, and customer insights to refine GTM approaches and messaging.

- Currently working as a Sales and Marketing Manager at Orange Genesis, where I’m responsible for developing and implementing sales and marketing strategies.

- Oversee LinkedIn & other social media page management and execute go-to-market (GTM) strategies to drive brand visibility and lead generation.

- I am also Responsible for generating $200,000+ quarterly revenue. Defining and delivering the overall commercial approach alongside the leadership team

- Co-ordinating & Forecasting the Sales pipeline, planning, and tracking the performance gaps. Refined Sales strategies and delivered 15% quota achievement growth consistently year over year.

- Terms like TAM, BANT, ARR, MRR, ACV, LTV, Churn are no aliens to me

- Currently using tech stack like LeadIQ, Demandbase, Salesforce, Outreach, Linkedin Sales Navigator, Zoominfo. Additionally have experience working with tools like Hubspot, Apollo.io, Truly, MailMerge and more

• Responsible for growing Bridgera's (Spectraforce Technologies) IT Solutions business through new customer acquisition and partner development with an emphasis on bringing to market Bridgera IoT, a full-service custom software as a service offering that removes the risk and uncertainty with IoT solution development and operations.
• Quota attainment of 80% revenue target and 120% of sales qualified leads (SQL) targets.
• Work with Marketing manager to identify target market and bring in creative ideas for email campaigns, web conferences, data generation from various events attenders to generate sales qualified leads

• Generate outbound leads from North America (especially east coast USA) for custom software development prospects for enterprise Mobility and Web solutions
• Manage inbound leads, prioritizing high potential accounts, cold calling to make sure monthly & quarterly targets are met