Hi, I’m
Akshay Singh
Digital Marketer
New Delhi
Summary
I am seeking employment with a company where I can grow professionally and personally. I want to succeed in a stimulating and challenging environment that will provide me with advancement opportunities. Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
Overview
8
years of professional experience
Work History
H1 Tags ( Digital Marketing Institute )New Delhi
Co-Founder
10.2022 - Current
Job overview
- Developed clear mission, vision and culture for company as foundation for growth, branding and development of employee culture.
- Recruited, trained, managed, and evaluated staff.
- Counseled students on career paths, job opportunities, internships and other post-secondary planning activities.
- Collaborated with teachers, administrators and counselors to ensure that each student's educational plan was effectively implemented.
- Developed instructional material used by instructors and educators.
- Investigated and documented performance of educators and support team members and identified areas requiring improvement.
- Advised teaching staff and administration about curriculum development and use of material and equipment.
- Researched best practices in educational programming and provided recommendations for implementation within a district setting.
- Developed and improved curricula, course formats and lesson presentations for diverse topics.
- Implemented employee training programs to improve performance and productivity.
JY Technologies Consulting Pvt LtdNew Delhi
Vice President of Marketing
04.2022 - Current
Job overview
- Facilitated team meetings to review project status and identify potential issues or risks.
- Oversaw the daily activities of team members to ensure tasks were completed on time and within budget constraints.
- Addressed any conflicts between team members by facilitating effective communication among them.
- Managed the development, implementation, and maintenance of project plans in accordance with established standards.
- Provided guidance and support to team members throughout the duration of each project.
- Ensured compliance with internal policies and procedures as well as external regulations.
- Developed and implemented strategies to improve operational efficiency.
- Maintained accurate records of all documents related to departmental activities.
- Assessed existing workflows and recommended changes where applicable.
- Coordinated with other departments in order to ensure successful completion of projects.
- Assisted in developing long-term objectives and goals for the organization.
- Developed systems for tracking expenses related to operations management.
- I have successfully overseen a team of approximately 40 individuals within the company. This encompassed roles such as social media managers and executives, graphic design teams, SEO specialists, content creators, business development executives, field operatives, and a diverse group of developers, including frontend, backend, and full-stack developers.
- I have managed over 20 projects in web and app development, and successfully catered to the digital marketing and social media needs of more than 30 clients.
- Managed day-to-day operations while ensuring high levels of customer satisfaction were met at all times.
- Established, maintained, and enforced organizational standards of performance, quality, and safety compliance.
- Hired and onboarded team members to meet immediate and expected demand.
- Prepared reports summarizing operational results against established goals and objectives.
- Analyzed data to identify trends in customer service issues, financials, staffing needs to make informed decisions regarding operations.
PSN RealtechManesar
Digital Marketing Manager
01.2022 - 03.2024
Job overview
- Managed social media accounts on platforms including Twitter, Facebook, Instagram, YouTube, LinkedIn, Pinterest and Snapchat.
- Conducted keyword research to identify new opportunities in organic search results.
- Developed creative digital content and unique campaigns to drive brand exposure.
- Maintained up-to-date knowledge of industry trends and emerging technologies in digital marketing space.
- Developed and executed digital marketing campaigns to drive website traffic and increase brand awareness.
- Wrote social media content to increase engagement with customers.
- Optimized web pages for higher search engine rankings using SEO techniques.
- Supported SEO initiatives to improve content, keywords, and branding.
- Created content for websites, blogs and email newsletters to engage customers with the brand.
- Produced blog posts, pay-per-click ads and promotional content.
- Analyzed data from Google Analytics, Adwords, and other sources to track performance of campaigns.
- Generated interest for new and upcoming product and service releases by managing social media accounts.
- Coordinated efforts between creative team members such as graphic designers or video editors.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
- Employed storytelling for digital content and developed unique campaigns to promote brand engagement.
- Monitored advancements in social media and technology, working with marketing teams to adopt new platforms and facilitate integration into marketing plans.
- Attended conferences, workshops or events related to digital marketing topics.
- Monitored editorial calendars detailing social media content and ROI review.
Creative House Creation
Digital Marketing Manager
08.2020 - 12.2021
Job overview
- Managed social media accounts on platforms including Twitter, Facebook, Instagram, YouTube, LinkedIn, Pinterest and Snapchat.
- Conducted keyword research to identify new opportunities in organic search results.
- Developed creative digital content and unique campaigns to drive brand exposure.
- Built network of social media influencers, including celebrities, bloggers and companies to increase brand exposure.
- Optimized existing content with targeted keywords to increase organic traffic.
- Performed on-page optimizations such as meta tags, page titles, internal linking. to maximize SEO performance.
- Contributed to off-page optimization activities such as link building, link reclamation and outreach.
- Optimized campaigns to maximize ROI while staying within budget parameters.
- Tracked KPIs such as cost per click, click-through rate, conversion rate.
- Provided training sessions on PPC best practices for other team members.
- Managed daily account activities such as creating new campaigns, optimizing bids, and scheduling ads.
- Developed strategies for retargeting existing customers through display networks.
- Developed and maintained relationships with clients to ensure customer satisfaction.
- Provided timely responses to customer inquiries, requests, and complaints.
- Identified new business opportunities through research and analysis of client needs.
CoalshastraPvt Ltd.
Digital Marketing Manager
12.2018 - 07.2020
Job overview
- Developed and implemented B2B marketing strategies to optimize customer acquisition and retention.
- Generated reports summarizing key performance indicators related to B2B operations.
- Coordinated activities across multiple departments to ensure projects were completed on time and within budget constraints.
- Marketed products and services at tradeshows and promotional events.
- Recommended policy changes to improve marketing tactics and strategies.
- Cultivated business partnerships to build lasting relationships with internal and external parties.
- Expanded personnel skill sets by mentoring marketing team both individually and in groups.
- Evaluated marketing personnel and offered constructive feedback on ways to improve.
- Interviewed and hired talented individuals to add value to marketing team.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
- Conducted research to determine ideal markets for products and services.
- Planned advertising campaigns for online, print and other mediums.
- Coordinated marketing events for showcasing product and service offerings.
- Planned and facilitated meetings to share marketing plans and explain future business goals.
- Supervised creation of marketing materials and collateral.
Elite Sign &Print
Digital Marketing Executive, SEO Executive , Web Designer& Social Media Manager
12.2017 - 12.2018
Job overview
- Recommended changes to website architecture, content, linking and other factors to improve SEO positions for targeted keywords.
- Analyzed link building activities and provided recommendations to increase backlinks from quality sources.
- Executed tests, collected and analyzed data and results using Google Analytics and other relevant tools.
- Performed technical audits of websites to optimize content, page structure and code for improved search engine visibility.
- Built relationships with influencers in various industries related to our clients' products and services.
- Researched competitors' SEO tactics and identified areas of improvement in our own strategy.
- Developed comprehensive documentation outlining project goals, objectives and deliverables.
- Worked with social media teams to create an integrated digital marketing strategy utilizing SEO best practices.
- Developed, implemented and tracked performance of on-page and off-page SEO strategies.
- Maintained up-to-date knowledge of industry trends; staying abreast of algorithm changes by Google.
- Interpreted client requirements into detailed specifications for effective implementation of SEO projects.
- Identified potential new clients through online networking sites such as LinkedIn or Twitter.
- Provided recommendations for optimizing landing pages based on user experience analysis of current page layouts.
- Created detailed presentations outlining progress made over time, highlighting successes achieved throughout the duration of the project.
- Maintained relationships with vendors and partners to ensure maximum return on investment from campaigns.
- Optimized campaigns to maximize ROI while staying within budget parameters.
- Tracked KPIs such as cost per click, click-through rate, conversion rate.
- Provided training sessions on PPC best practices for other team members.
- Managed daily account activities such as creating new campaigns, optimizing bids, and scheduling ads.
ZekiKpo
Digital Marketing Executive
06.2016 - 10.2017
Job overview
- Managing customer issues and manage database of customers.
- Monitored social media for trending news, ideas and feedback.
- Optimized website content using best practices for SEO.
- Developed content for websites, blogs, and social media platforms to increase brand awareness.
- Assisted in the development of digital marketing campaigns for clients, including email, SEO and SEM, and social media.
- Conducted keyword research and analysis to optimize search engine optimization efforts.
- Researched latest trends and conducted market analysis.
- Participated in brainstorming sessions to develop ideas for innovative campaigns.
- Researched and evaluated competitor marketing and digital content.
- Analyzed website metrics such as page visits and conversions to measure success of campaigns.
- Researched potential customers to identify target audiences through surveys and focus groups.
- Collaborated with design team on graphic elements for digital campaigns such as logos, banners.
- Managed customer relationships through various channels such as email and social media networks.
- Maintained a calendar of upcoming events related to client's business goals.
- Optimized text, graphics or multimedia assets for SEO or display and usability on internet-connected devices.
- Surveyed customers and worked with internal team to identify product needs and trends in marketplace.
- Drove brand value by utilizing basic consumer insight principles.
Sargam Electronics
Customer Care Executive
03.2015 - 05.2016
Job overview
- Answered customer inquiries over the phone and via email.
- Resolved customer complaints promptly and professionally.
- Delivered fast, friendly and knowledgeable service for routine questions and service complaints.
- Provided accurate, valid, and complete information to customers.
- Promptly responded to customer inquiries and resolved complaints to promote loyalty.
- Followed up on customer inquiries not immediately resolved by providing timely updates on the status of their requests.
- Escalated unresolved issues requiring further investigation or specialized expertise.
- Adhered strictly to confidentiality guidelines when dealing with sensitive customer information.
- Participated in team meetings to discuss strategies for improving customer satisfaction levels.
- Interacted with customers to provide and process information in response to inquiries, concerns and requests about services and products.
CaretelInfotech Pvt. Ltd
Customer Care Executive
08.2014 - 02.2015
Job overview
- Voice and non-voice process in digital marketing.
Education
BitsSonipat
B.tech from Mechanical Engineering
05-2017
BITSSonipat
High School Diploma
03-2015
DUCATNew Delhi
Some College (No Degree) from Ethical Hacking
DUCATNew Delhi
Some College (No Degree) from Digital Marketing
DUCATNew Delhi
Some College (No Degree) from Web Design
Skills
- Excellent in hand skills in SEO, PPC, Google Analytics, Google Adwords, Online Advertising, keyword research
- Possess excellent customer service, leadership and relationship building skills
- Good communication, organizational and management skills
- Possess excellent presentation and outgoing personality
- Familiar with some graphics Designing tools like adobe illustrator, adobe photoshop, adobe after effects
- Eye for detail with good supervisory and monitoring skills
- Strategic Partnerships
- Stakeholder Relations
- Business Development
- Board Reporting
- Customer Relations
- Partnership Development
- Operations Management
- Policy and Procedure Implementation
- Customer Retention
- Business Growth
- Budget Development
- Recruiting and Training
- Staffing
- Performance Analysis
- Systems Management
- Sales Strategies
- Financial Administration
- Strategic Planning
- Inventory Management
- Customer Relationship Management (CRM)
- Records Management
- Marketing Expertise
- Employee Relations
- Talent Recruitment
- Report Generation
- Workforce Management
Personal Information
- Father's Name: Mr. Sanjay Singh
- Date of Birth: 10/28/1995
Relationship Status
Single
References
Will be pleased to furnish upon request
Hobbies and Interests
Listening songs, Gamer, Techie, Gym, Foodie
Certification
- https://static.semrush.com/academy/certificates/b6a316e01c/akshay-singh_2.pdf
- https://www.facebookblueprint.com/student/award/GekiELdN9iYjg7FahNRfqeWv
- https://www.facebookblueprint.com/student/award/fHZ61pN7hZdLRtBF4Xrmuuwe
- https://www.facebookblueprint.com/student/award/pXps199QkKRjMbbBewLPWMb9
- https://www.facebookblueprint.com/student/award/LtRC92chbaT1C6TWqhRWybEN
- https://verify.skilljar.com/c/z47fnp36pymr
- https://www.facebookblueprint.com/student/award/gMNwxxx8zRawDxM9S33nDyTL
- https://www.facebookblueprint.com/student/award/1f6URTKZhdySXPhKSVRC8NuF
Timeline
Co-Founder
H1 Tags ( Digital Marketing Institute )
10.2022 - Current
Vice President of Marketing
JY Technologies Consulting Pvt Ltd
04.2022 - Current
Digital Marketing Manager
PSN Realtech
01.2022 - 03.2024
Digital Marketing Manager
Creative House Creation
08.2020 - 12.2021
Digital Marketing Manager
CoalshastraPvt Ltd.
12.2018 - 07.2020
Digital Marketing Executive, SEO Executive , Web Designer& Social Media Manager
Elite Sign &Print
12.2017 - 12.2018
Digital Marketing Executive
ZekiKpo
06.2016 - 10.2017
Customer Care Executive
Sargam Electronics
03.2015 - 05.2016
Customer Care Executive
CaretelInfotech Pvt. Ltd
08.2014 - 02.2015
Bits
B.tech from Mechanical Engineering
BITS
High School Diploma
DUCAT
Some College (No Degree) from Ethical Hacking
DUCAT
Some College (No Degree) from Digital Marketing
DUCAT
Some College (No Degree) from Web Design
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