Experienced professional with a demonstrated history of working in Business domain. Skilled in Business Development, Data Analysis, Market Strategies. Performance driven professional with correct attitude drive a team towards achieving organisational goals.
- Analysing and interpreting data such as demand, seasonality, pace comparison, segmentation, market performance, displacement, and customer buying behaviour.
- Forecasting day on day, segment wise projections and pricing based on demand and market trends, Day of week patterns, Length of Stay, Current Occupancy and lead time.
- Creating promotional plans to increase revenue and generating revenue reports.
- Creating and analysing property-level business reporting of all relevant performance KPIs on a daily, weekly, monthly and quarterly basis.
- Monitoring competitor pricing daily and set pricing & aligning daily BAR Rate accordingly.
- Providing periodic dynamic forecast of expected results, variances and budget comparisons
- Examining overall monthly hotel performance and providing summary report with recommendations to improve long-term strategies.
- Setting best practice standards for: competitor analysis, market modelling, distribution yield management, business mix yield management, length of stay yield management, inventory availability by channel, pricing control and new pricing concepts.
- Performing competitive benchmark studies and following market trends.
- Assessing, analysing and pricing group business strategies, including function space and group room contribution to F&B.
- Checking the input and the quality of data points such as segmentation, denials tracking and so on; providing daily, weekly and monthly analysis to Corporate Revenue GM.
- Auditing the rate parity of all The Leela Hotels on the various OTA channels, GDS, Brand website and other platforms where the inventory have been distributed.
- Handling RFPs for the hotel and offering competitive prices to different corporates analysing their market potential and hotel potential.
- Analysing booking patterns and market trends.
- Monitoring competitor performance and market behaviour.
- Effective yield management.
- Initiating promotions to generate business at key times.
- Monitor/manage the RM system and ensure the hotel's position in distribution channels.
- Coordinate rate and availability audit.
- Analyse events, market trends for seasonality and critique past pricing.
- Analysing the forecasted revenue performance.
- Liaising with the OTA's, Metasearch, Consortia, Travel Management Companies, Technology partners.
• Joined as Assistant sales manager. Managing sales and liaison with Operations & Revenue team.
• Responsible for promoting hotel to corporate clients for Rooms & MICE.
• Shifted many potential accounts from competition.
• Implemented innovative sales strategies to optimize Room revenue.
• Acquired & Converted many big accounts for the hotel to maximise revenue from my portfolio.
• Joined as Assistant sales manager. Managing sales and liaison with operation of 2 hotels.
• Responsible for promoting hotel to corporate clients for conferences, banquet and events.
• Shifted many potential accounts from competition.
• Implemented innovative sales strategies to optimize revenue and created theme events.
• Implemented effective ways of to control cost thereby increasing profit.
• Expanded sales to include mass market accounts.
• Managing sales and liaison with operation.
• Responsible for promoting hotel to corporate clients for conferences, banquet and events.
• Implemented innovative sales strategies to optimize revenue and created theme events.
• Upgraded banquet set ups by designing and introducing new banquet props for theme parties.
• Implemented effective ways to control cost thereby increasing profit.
- Responsible for Front Desk operations as an incharge on shift
- Leading front desk team for smooth functioning
- Ensure guest satisfaction
- Proper functioning according to SOPs
- Reporting of barriers in smooth operations to department head
- Upselling of higher categories of rooms & suites
- Responsible for Business Centre operations
- Assisting duty managers for the smooth for the respective reports
- Responsible for Front Desk operations
- Ensure guest satisfaction
- Proper functioning according to SOPs
- Upselling of higher category of rooms & suites
- Reporting of barriers in smooth operations to department head
Data analysis