AKSHAY KUMAR ARYA
Event Planner
Delhi,DL
Summary
Strategic Event Manager dedicated to turning complex logistical challenges into extraordinary, human centered experiences. With deep expertise in vendor coordination and cross functional leadership, I take pride in building seamless, high impact events that resonate. I pair a grounded, risk assessed approach to planning with a genuine passion for networking and supporting the people behind the scenes. My goal is to deliver excellence through strategic project execution, ensuring every client feels heard, supported, and confident that their vision is in capable hands.
Overview
7
7
years of professional experience
Work History
Business Strategist
The Bald Brain Firm
04.2024 - 04.2026
- Designed and executed the end to end operational framework for a specialized event solutions venture, oversaw full cycle P&L, inventory procurement, and supply chain management to maintain commercial viability in a competitive market.
- Created a exclusive vendor network, negotiated high value procurement contracts, and maintained strict quality control standards to ensure the successful delivery of decor solutions and event components.
- Gained deep, on ground market insights into mid segment consumer behavior to refine product offerings and service delivery, identified key decision making drivers to optimize client acquisition and retention.
- Consulted on and executed end to end mid level events, acted as the strategic lead to align client objectives with creative and logistical execution, ensuring seamless project delivery.
- Developed a consultative approach to client handling, balancing the immediate demands of retail based product needs with long term strategic advisory, ensuring professional excellence, and sustained stakeholder engagement.
Influencer Marketing Executive
Idiotic Media
08.2025 - 10.2025
- Managed end to end influencer marketing initiatives for Tier-1 global technology and e-commerce leaders, including Samsung, Motorola, Xiaomi, and Flipkart. Sucessfully handled the full project lifecycle, encompassing initial client ideation, strategic budget allocation, influencer vetting, and end to end content delivery.
- Created and managed high volume influencer and retail partner collaborations, successfully overseeing a portfolio of 250+ individual contributors. Maintained rigorous quality control and brand alignment standards within a rapid cycle, high pressure, three month operational window.
- Optimized campaign performance by bridging the gap between brand requirements and creator output. Acted as the primary point of contact for high stakes stakeholders, ensuring seamless delivery, consistent reporting, and adherence to aggressive campaign timelines.
Event & Influencer Manager
Sky Communications
09.2023 - 03.2024
- Served as the primary liaison between Tier-1 brand clients and external stakeholders, ensuring rigorous adherence to project timelines and campaign deliverables in a fast paced agency environment.
- Successfully handled complex influencer collaborations, managing the entire lifecycle from initial outreach, contract negotiation, to final asset verification. Balanced brand objectives with creative requirements, ensuring all deliverables consistently met high quality and compliance standards.
- Developed advanced negotiation skills by acting as a critical filter between diverse brand teams and creative contributors. Effectively managed expectations for high profile accounts, proactively mitigating conflicts, and fostering environments of mutual trust.
- Managed cross departmental coordination to ensure synchronization between public relations efforts and event based activations, ensuring a seamless brand narrative across all touchpoints.
- Generated buzz around new product launches or promotional campaigns via coordinated social media takeovers or live streaming events.
Sales & Business Development Manager
Wedding Banquets
04.2022 - 02.2023
- Handled end to end sales and business development for multiple premier banquet venues across the Delhi NCR market. Transitioned prospective leads into high value, long term contracts by aligning client aspirations with bespoke, high margin wedding packages.
- Looked after the intersection of client expectations, venue capacity, and profitability. Leveraged consultative sales techniques to negotiate intricate pricing structures, service inclusions, and operational timelines, consistently maximizing yield per event while maintaining premium client standards.
- Engineered a 'trust-based' sales philosophy that prioritized transparent communication and long term trust. Established a reputation for excellence that fueled a consistent pipeline of repeat business, and high conversion word of mouth referrals.
- Acted as the crucial bridge between client vision and operational delivery. Collaborated closely with venue operations teams to ensure seamless execution of large-scale functions, mitigating risks, and ensuring that the final output mirrored the initial sales promise.
- Reached out to potential customers via telephone, email, and in-person inquiries.
Market Research Analyst
Tathhastu
08.2021 - 11.2021
- Executed rigorous competitive landscape analysis, identifying critical gaps in the wedding tech ecosystem by evaluating market leaders like WedMeGood. Leveraged these insights to architect a more efficient, user centric marketplace model.
- Curated and qualified a high density database of premium service providers including caterers, decorators, and production specialists. Transitioned raw data into a strategic asset, laying the foundation for a scalable vendor discovery platform.
- Worked on structured, multi dimensional matchmaking questionnaires. By streamlining the vendor discovery process for both B2B and B2C users, we significantly reduced friction in the lead qualification cycle and improved the quality of vendor client pairings.
- Translated complex user needs into actionable product features, bridging the gap between traditional manual event planning and automated, technology driven discovery.
- Conducted primary and secondary research to identify potential market opportunities for new product launches or expansions.
Freelance Event Manager & Production Associate
Naemd
08.2019 - 07.2021
- Supported execution for large scale weddings and social events, operating on the front lines of fast paced, high pressure environments. Collaborated with established production houses to manage complex logistical requirements, including stage builds, multi vendor coordination, and technical execution.
- Contributed to the delivery of premium events, including large scale fashion shows, and multi day destination weddings. Developed an eye for the intricate details from artist liaison and stage management to on-site problem solving that define elite, high touch event experiences.
- Partnered with senior planners to bridge the gap between creative vision and on ground reality. Mastered the art of professional client servicing, proactively anticipating operational bottlenecks, and ensuring seamless execution under strict timelines and demanding production schedules.
- Cultivated a critical understanding of the 'vendor ecosystem,' gaining comprehensive experience in the challenges and rewards of large scale event management during a formative period of intense professional growth.
Education
MMS - Event Management & Public Relations
University of Mumbai
Mumbai, India 04.2001 -
B. Tech - Biotechnology
Sharda University
Greater Noida, India06-2019
Skills
Event Operations & Production
End to End Event Management
Production Management
Vendor Coordination & Management
Sales & Client Management
Stakeholder Relationship Management
Product Strategy
Supply Chain Optimization
Timeline
Influencer Marketing Executive
Idiotic Media
08.2025 - 10.2025
Business Strategist
The Bald Brain Firm
04.2024 - 04.2026
Event & Influencer Manager
Sky Communications
09.2023 - 03.2024
Sales & Business Development Manager
Wedding Banquets
04.2022 - 02.2023
Market Research Analyst
Tathhastu
08.2021 - 11.2021
Freelance Event Manager & Production Associate
Naemd
08.2019 - 07.2021
MMS - Event Management & Public Relations
University of Mumbai
04.2001 -
B. Tech - Biotechnology
Sharda University