AKSHAY PAWAR
Mumbai
Summary
Innovative Content Creator with background in developing engaging and interactive content for diverse industries.
Also an Experienced Influencer Marketer with a track record of driving successful campaigns and achieving measurable results. Collaborative team player skilled in cross-functional collaboration and project management. Passionate about leveraging data-driven insights to create targeted marketing strategies. Adaptive to evolving trends and delivering impactful marketing solutions.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Content Creator
Freelance
Mumbai
04.2024 - Current
- Develop, produce, and publish original content (text, images, video, audio) for social media, blogs, websites, newsletters, and other marketing channels.
- Research industry-related topics and trends to stay current and ensure content relevance.
- Capture and edit photos and videos to be used across platforms.
- Manage and maintain a content calendar to ensure consistent publishing across platforms.
- Interact with followers and respond to comments/messages to help build community.
Influencer Marketing Executive
Fork Media Group
Mumbai
11.2023 - 03.2024
- Manage, plan, execute & deliver multiple projects involving macro, micro & nano influencers. Work on different Influencer campaigns.
- Manage multiple verticals viz. Influencer, Outreach, content, reviews & payments.
- Maintaining great relationships with Influencers, ability to negotiate deliverables & cost.
- Executing projects right from conceptualizing stage to Influencer curation, planning.
- Working to ensure smooth brand campaigns execution on a daily basis.
Influencer Marketing Executive
Craftworld Events Pvt. Ltd
Mumbai
05.2022 - 11.2023
- Identify and build relationships with prominent influencers.
- Collaborating with influencers on barter, paid and unpaid basis.
- Identify and collaborate with show stoppers, Dance Academy, Band group, Makeup Institute for India Kids Fashion Week show.
- Develop and execute influencer marketing strategies and creative campaigns.
Influencer Brand Campaign Manager
Freelancer
Mumbai
04.2020 - 04.2022
- Execute and manage Instagram, Facebook, Twitter & YouTube Campaigns as per brand requirements.
- Managed 100+ campaigns of reputed top brands such as The Man Company, Fiama, Samsung, Zee5, UPI, Royal Stag, Durex and many other.
- Negotiate with Influencers to match the client budget.
- Ensure marketing campaigns achieve their objectives.
- Motivate new & upcoming influencers to work in future campaigns.
Senior Associate
Shakti Clothings
Mumbai
08.2019 - 04.2020
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
- Increased profit by streamlining operations.
- Introduced new methods, practices and systems to reduce turnaround time.
- Co-ordinate with Customers to manage and understand their requirements.
- Manage Online Marketing on Platforms like Meesho, Amazon, Flipkart, etc.
Process Associate
Tata Consultancy Services
Mumbai
05.2016 - 08.2019
- Carry out every month Basel Run by triggering calculations.
- Handled client queries by providing them best possible solutions.
- Monitoring the overall work queue and preparing global checklist reports.
Education
B.Com -
University of Mumbai
01.2016
HSC -
Guru Nanak Khalsa College
01.2013
SSC -
Maharashtra State Board
01.2011
Skills
- Content creation
- Content strategy
- Influencer collaboration
- Brand collaboration
- Social media management
- Campaign execution
Certification
- Influencer Marketing - Great Learning Academy (January 2023)
Accomplishments
Nominated for Entertainment of the Year Award from LuxuryDot.PR Awards 2024
Languages
Marathi
First Language
English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Timeline
Content Creator
Freelance
04.2024 - Current
Influencer Marketing Executive
Fork Media Group
11.2023 - 03.2024
Influencer Marketing Executive
Craftworld Events Pvt. Ltd
05.2022 - 11.2023
Influencer Brand Campaign Manager
Freelancer
04.2020 - 04.2022
Senior Associate
Shakti Clothings
08.2019 - 04.2020
Process Associate
Tata Consultancy Services
05.2016 - 08.2019
B.Com -
University of Mumbai
HSC -
Guru Nanak Khalsa College
SSC -
Maharashtra State Board
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