Road trips, sunset points
ALIFIA OLIA
Communication Manager - Editing & P.R.
Mumbai
Summary
Understanding communication with 9 years of experience as an Editor & P.R. person. Promoted as a P.R. person after one year. Through integrated social media marketing efforts, achieved a substantial turnover rate of 110% in the lockdown year 2020. All the years before excellent track record. With people skills and enthusiasm to always serve the customer in alignment with the business goals. Seeking to become the customer value officer with a reputed MNC in the city.
Overview
17
17
years of professional experience
Work History
Marketing & P.R Intern
Ogilvy & Mather group
Chennai
01.2010 - 02.2010
- As part of the Corporate Communications strategy for the client General Traders Group Chennai, I have helped to ideate, execute and deliver a comprehensive and complete package of Communication kit for their P.R
- Campaigns & Press releases
- Through the winning combination of exceptional copy & design ideas, I have succeeded in helping them to meet their corporate goals in a short time I was there.
- Wrote engaging and successful marketing, advertising and website copy.
Assistant writer
Times of India
Chennai
01.2009
Features writer & Communication Editor
Storyofsouls.com
01.2018 - Current
- Catapulted by an in-depth experience in English language writing, editing, grammar and proofreading 100+ articles, feature stories, educational journals
- I have also led a dynamic group of 20 writers, editors, proofreaders in my recent leadership profile for the same company
- Connect with Nidhi Behl Vats, Founder @storyofsouls for recommendation.
Communication Manager
Shhamim’s
01.2015 - Current
- Mumbai
- Advertising & promoting Shhamim’s work through marketing and corporate profiling– read my published article for Shhamim’s http://www.storyofsouls.com/shhamims-boutique-journey-of-their-passion-to-dress-your-desire/
- Published more than 2 lakhs plus winning copy for marketing their in-house handcrafted salwar suits for Facebook channel
- Published sample available on https://instagram.com/shhamims
- Promoted company’s products across 3000 different campaigns using FB, Instagram and WhatsApp channels
- Expertise in daily updates across all channels
- In a single day reach 3,00,000 potential customers through social media tools
- Through integrated social media marketing efforts, achieved a substantial turnover rate of 110% in the lockdown year 2020
- Created framework for my team
- Based on it, we processed over 2000 requests for alteration or replacement through social media channels
- Key achievement: Through integrated social media marketing shared efforts, achieved a substantial turnover rate of 110% in the lockdown year 2020
- All the years before excellent track record.
Junior Content Writer
Rage Communications
Chennai
01.2010 - 01.2014
- Logged +100 written communication posts for their web publication
- For our CITIBANK client, I have led my team towards creating 100 plus web campaigns to promote their online banking facilities in the APAC regions
- UX writing one of them
- With impeccable research tools at my disposal, I have successfully created plagiarism-free, excellent quality content in genres: Banking, lifestyle, feature writing and fashion domain.
Education
Business Studies. M.A - Communication, Corporate & P
01.2010 - 01.2008
B.A. - English for Communication
01.2008 - 01.2005
Skills
Interpersonal skills: Communication, teamwork & empathyundefined
Interests
Music, Nature trials
Music & nature have been my constant companions to soothe my soul.
Timeline
Features writer & Communication Editor
Storyofsouls.com
01.2018 - Current
Communication Manager
Shhamim’s
01.2015 - Current
Marketing & P.R Intern
Ogilvy & Mather group
01.2010 - 02.2010
Junior Content Writer
Rage Communications
01.2010 - 01.2014
Business Studies. M.A - Communication, Corporate & P
01.2010 - 01.2008
Assistant writer
Times of India
01.2009
B.A. - English for Communication
01.2008 - 01.2005
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