Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
ALISHA BASU

ALISHA BASU

Mumbai

Summary

Professional Sales Manager with over 10 years of experience in sales industry. Adept at developing productive relationships with various corporate clients and fortune 500 companies and establishing new business accounts to achieve sales goals. Excellent sales and marketing knowledge with advanced skills in market development and account retention. Adaptable sales resource with extensive experience providing first-class results. Meets job demands and deadlines through diligent work-ethic and dedication to quality. Experienced sales professional with hardworking mentality and demonstrated success in boosting company profits. Familiar with preparing contracts, researching key markets and forging strong sales relationships. Clear communicator and practiced multitasker with excellent problem-solving and rapport-building abilities.

Overview

10
10
years of professional experience
2014
2014
years of post-secondary education
3
3
Languages

Work History

Senior Account Manager

Forbes India
09.2024 - Current
  • Increased revenue for the company through strategic upselling and cross-selling initiatives.
  • Sold new products and services and developed new accounts to maximize revenue potential.
  • Expanded market share by identifying new business opportunities and securing high-value accounts.
  • Delivered sales presentations and pitches to clients, upper management and junior sales associates for demonstration.
  • Developed deep knowledge of customer businesses and relationship to company objectives.
  • Boosted client satisfaction by effectively managing and resolving account issues.

Account Manager

Forbes India
01.2023 - 08.2024
  • Maintained strong understanding of competitors mission, offerings and presence in assigned territory
  • Provided exemplary level of service to clients, maintaining and improving relationships for future business opportunities
  • Tracked weekly sales to develop senior leadership reports for corrective action planning
  • Frequently visited customers to maintain positive and productive relationships
  • Identified prospective customers and evaluated market potential
  • Consistently met and exceeded department targets
  • Increased revenue by obtaining and securing new accounts while providing value-added services to existing clients
  • Communicated with customers to immediately determine and resolve problems, avoiding escalation
  • Executed complete sales cycle process, from prospecting through to contract negotiations and closing

Senior Admissions Counselor

Upgrad Education
10.2021 - 12.2022
  • Conducted personal interviews to qualify candidates and explain academic programs
  • Advised students in program selection, test counseling, registration, etc
  • Interviewed applicants through telephone contact and face-to-face personal interviews Review programs including touring through the facility
  • Created plans and communicated deadlines to complete projects on time
  • Customized customer experiences to build brand loyalty
  • Engaged with customers to better understand needs and deliver excellent service
  • Achieved service time and quality targets
  • Met budget targets through responsible planning and resource allocation
  • Thrived in fast-paced environment with energy and enthusiasm

Assistant Sales Manager

JW Marriott Mumbai Sahar
07.2019 - 07.2021
  • Managed relationship building between company and high-paying clients, completing regular visits and providing loyalty discounts
  • Retained existing customers and substantially grew customer base, product line and sales volume
  • Drove revenue and profit margins through exceptional customer service, implementing protocols and investigating sales reports for speedy resolution
  • Strengthened profit opportunities by effectively managing time and resources to meet sales objectives
  • Collected customer and market feedback and reported information to company leadership
  • Business Development for market accounts based out of Mumbai
  • Responsible for sourcing and developing new corporate business from the designated portfolio
  • Servicing Production houses and forecast trends accordingly
  • Developing tactical and strategic plans based on revenue
  • Keep a record of all the existing clients and prospective clients about new services or offers being given
  • Meeting with potential clients and ensuring that the hotel gets new business
  • Make regular reports to the management of the hotel regarding sales details
  • Preparing detailed proposal documents and negotiating the terms of an agreement and closing

Sales Executive - Key Accounts

The Westin Kolkata Rajarhat
09.2017 - 06.2019
  • Servicing travel trade partners present and forecast trends accordingly
  • Implemented seasonal and special discounts, driving customer engagement through promotions
  • Developed innovative marketing campaigns to drive substantial sales
  • Established pricing and delivery terms based on current market trends and costs
  • Optimised sales methods to best acquire, develop and retain customers
  • Developing tactical and strategic plans based on revenue and room nights
  • Keep a record of all the existing clients and prospective clients about new services or offers being given
  • Meeting with potential clients and ensuring that the hotel gets new business
  • Gathering regular market and customer information
  • Make regular reports to the management of the hotel regarding sales details
  • Preparing detailed proposal documents and negotiating the terms of an agreement and closing

Sales Coordinator

The Westin Kolkata Rajarhat
07.2016 - 08.2017
  • Servicing travel trade partners present in the city, strengthen existing client relationship by studying current trends and forecast trends accordingly
  • Keep a record of all the existing clients and prospective clients and contact them on a regular basis to inform them about new services or offers being given by the hotel
  • Meeting with potential clients and ensuring that the hotel gets new business
  • Gathering regular market and customer information
  • Make regular reports to the management of the hotel regarding business on books details
  • Preparing detailed proposal documents and negotiating the terms of an agreement

Guest Relations Associate

Hyatt Regency Kolkata
02.2015 - 06.2016
  • Responsible for handling Front Desk Operations
  • Experience in Reservations
  • Developed skills in Opera and Reserve

Education

Diploma - Hospitality management

NIPS School of Hotel Management

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Loreto House
Kolkata, Bengal

Skills

  • Extensive product knowledge

  • Critical decision making

  • Business development

  • Rapport and relationship building

  • Service-driven sales

  • Exceptional multitasker

  • Sales expertise

  • Revenue generation

  • Strategic planning

  • Excellent negotiation skills

Accomplishments

  • Business Development: - Developed strong relationships with agencies and clients which resulted in 40% increase in revenue over one-year period. Initiated new partnerships which resulted in 40 %revenue growth.
  • Over achieved annual targets by with accuracy and efficiency.
  • Collaborated with team to deliver brand solutions

Timeline

Senior Account Manager

Forbes India
09.2024 - Current

Account Manager

Forbes India
01.2023 - 08.2024

Senior Admissions Counselor

Upgrad Education
10.2021 - 12.2022

Assistant Sales Manager

JW Marriott Mumbai Sahar
07.2019 - 07.2021

Sales Executive - Key Accounts

The Westin Kolkata Rajarhat
09.2017 - 06.2019

Sales Coordinator

The Westin Kolkata Rajarhat
07.2016 - 08.2017

Guest Relations Associate

Hyatt Regency Kolkata
02.2015 - 06.2016

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Loreto House

Diploma - Hospitality management

NIPS School of Hotel Management

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